Heidi J. Ellsworth travels across the country on behalf of the RoofersCoffeeShop meeting amazing roofing professionals year round. She is involved in all parts of the roofing industry and loves contributing, speaking and meeting all the contractors she can. We came up with the idea that she needs to tell us about her adventures and who she meets out there. From there Roofing Road Trips with Heidi was born in Podcasts and Articles. Listen or Read and Enjoy!
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In this episode of Roofing Road Trips Megan Ellsworth joins Kristin and Tony Case of Hi-Peak Staffing Solutions about how to vet the specialized recruiter who is vetting your possible new hire. This crucial step in working with a recruiter ensures you partner with someone who will effectively represent ...
In this episode of Roofing Road Trips®, we enter into the world of copper roofing with guests Mark Hubbard, president of Turner Morris Commercial Services, and Josh Yandle, co-owner of Umbrella Roofing. Josh discusses the warmth, beauty and durability of copper, highlighting its versatility in roofing styles and how it ...
Join host Heidi Ellsworth for a special live episode of Roofing Road Trips streaming from the Western Roofing Expo in Las Vegas. Heidi sits down with Melissa Chapman and Monica Vornbrock of The GLO Group to explore the common challenges contractors are facing in 2024. Learn how The GLO Group ...
In this special live episode of Roofing Road Trips®, Abby Feinstein of CertainTeed joins Heidi J. Ellsworth at the Western Roofing Expo (WRE) to celebrate the 21st anniversary of Flintlastic SA®. That’s over two decades of excellence that Flintlastic self-adhered modified asphalt roofing has been delivering to contractors and building ...
In this episode of Roofing Road Trips®, Megan Ellsworth sits down with two incredible guests: Estefani Albright, the first woman to achieve the NRCA PROCertification®, and Jared Ribble, Vice President of Certification at the National Roofing Contractors Association. Together, they discuss the significance of the NRCA PROCertification program and how ...
In this episode of Roofing Road Trips, Megan Ellsworth talks with Dean Curtis, CEO of Ingage about the generational gaps in app use and best practices when it comes to communication. This is a complicated topic as Boomers, Gen X, Millennials and Gen Z all share a workspace now and ...
In this episode of Roofing Road Trips®, Megan Ellsworth speaks with Kyrah Coker, a member of the National Roofing Contractors Association (NRCA) DEI Committee, Sara Donneys, a proud recipient of the Empower All Scholarship and Tim Wyka, President of Mile Square Roofing. Together, they discuss the impact of the Empower ...
In this episode of Roofing Road Trips, host Megan Ellsworth sits down with Gary Howes, Steve Little, and R.J. Radobenko to discuss their journey in bringing the first-ever U.S. team to the International Federation for the Roofing Trades (IFD) competition. They explore the challenges and excitement of preparing their teams ...
In this episode of Roofing Road Trips®, Karen Edwards is joined by Sam Beiler from Equipter, John Kenney from Cotney Consulting Group and Jason Reisman of Eustis Roofing to discuss how investments in equipment can be used to recruit top talent in the roofing industry. Our panel lays out the ...
In this episode of Roofing Road Trips®, host Megan Ellsworth sits down with Joe Redd, safety director for The Durable Slate Company. They dive into the importance of training in the roofing industry, emphasizing the need for comprehensive safety education. Joe shares insights on how The Durable Slate Company ensures ...
On this episode of Roofing Road Trips, Karen Edwards is joined by Jacqui Brueggeman of ABC Supply to discuss how contractors can leverage marketing to differentiate themselves from the competition. They explore the key role of marketing in contractor businesses and the strategies that drive success. Choosing the right partner ...
In this episode of Roofing Road Trips®, Heidi J. Ellsworth visits with Robert McManus, CFO of Mid-South Roof Systems, about the payroll challenges roofing contractors (or any contractor) face when employees frequently move between multiple job sites. Traditional methods, such as paper timesheets and punch cards, are prone to errors, ...
In this episode of Roofing Road Trips®, Karen Edwards sits down with Dan Clancy to discuss the challenge of controlling moisture in a roofing assembly. The conversation introduces SlopeShield® Plus SA, a game-changing, permeable vapor retarder roofing membrane designed to integrate seamlessly into your roofing assembly. Dan teaches us what ...
In this episode of Roofing Road Trips®, Karen Edwards chats with Tracey Donels of Service First Solutions about the often-untapped wealth of revenue found in roofing companies that have a dedicated service department. While many companies hesitate, fearing the complexity and potential challenges, Tracey will discuss how ongoing maintenance and ...
In this Roofing Road Trips® episode, Heidi J. Ellsworth sits down with Shane Norman of Malco Tools to discuss Malco’s full line of Metal Benders! They will cover how Malco’s Metal Benders have revolutionized metal roofing worldwide, providing unparalleled efficiency and precision. They’ll also explore recent additions and innovations to ...
On this episode of Roofing Road Trips®, Karen Edwards sits down with the founders of The GLO Group, Monica Vornbrock and Melissa Chapman. They discuss how their personalized coaching services, certified by the International Coaching Federation (ICF), help individuals unlock their full potential, develop goals and implement changes for personal ...
In this special videocast episode of Roofing Road Trips®, Karen Edwards sits down with Jon Gardner from Owens Corning and Chris Morris and Travis Harvego from Roofle to dive deep into their special version of the powerful RoofQuote Pro software exclusively for Owens Corning Contractor Network members. Chris, Jon and ...
In this episode of Roofing Road Trips® join Karen Edwards as she speaks with Ashlee Poplin of Adams and Reese to dive into the world of construction law. Ashlee shares her insights on change orders, the importance of contract review and methods of collection. Tune in to learn from a ...
In this episode of Roofing Road Trips®, Heidi J. Ellsworth welcomes EOS Professional Implementer Stephanie Tsatsos of Rapid RevOps. The two talk about the value of an operating system such as EOS, including what it costs a roofing contractor of any size, commercial or residential, not to have one in ...
On this episode of Roofing Road Trips, Karen Edwards is joined by Rachel Wrobel of Tremco Roofing to dive into the world of innovation and project management. Rachel leads a team that continuously drives innovation through analyzing trends and focusing on tools that leverage their skills. Whether you're a data ...
In this episode of Roofing Road Trips®, Megan Ellsworth is joined by Will Lorenz of General Coatings. The two share their excitement about one of the year’s biggest events in roofing, the Western Roofing Expo (WRE) brought to you by the Western States Roofing Contractor Association (WSRCA)! Will and Megan ...
In this episode of Roofing Road Trips®, Karen Edwards is joined by Todd Farr from EVERROOF to talk about trends in the coatings industry as well as the exciting things they have in store for this upcoming trade show season. Todd shares how EVERROOF is strategically positioning itself to leverage ...
In this Roofing Road Trips® episode, Heidi J. Ellsworth sits down with David Phillip and Joe Landmichl of Mule-Hide to dive into the intricate world of warranties in the industry. Roofing warranties are an important source of security for building owners and contractors. Traditionally, however, the process of applying ...
Join us for an insightful episode of Roofing Road Trips® as Karen Edwards sits down with John Kenney from Cotney Consulting Group to discuss his comprehensive in-person roofing estimating training courses. In this episode, John goes into the importance of accurate and consistent cost estimates in successful roofing construction projects. ...
In this Roofing Road Trips, Heidi J. Ellsworth continues the conversation with Greg Hudson of Georgia-Pacific about what is happening in the industry overall and specifically with low-slope roof durability. The exponential increase in wildfires throughout the country along with increased regulations, building codes and corporate demands are changing the landscape of ...
On this Roofing Road Trips®, Heidi J. Ellsworth talks with Krista Gnatt, Tremco’s first and youngest female president. A leading force in the roofing industry, Krista is a visionary leader and strong entrepreneur who has left an indelible mark on the roofing industry so far. Krista's journey is one that ...
In this episode of Roofing Road Trips®, Karen Edwards is joined by Rick Davis of ABC Supply to talk about some of the best sales tips in the industry. Rick will dive into his four-stage strategy experience — Promise, Sale, Project Installation, Post Installation. Regardless of what stage you are ...
In this episode of Roofing Road Trips, Elevate Commercial Roofing Systems President Kristin Beck joins Heidi J. Ellsworth for a conversation about her unique career with Elevate’s parent company, Holcim, where she has served in a variety of leadership roles in global supply chain, sustainable strategy and business development, commercial ...
In this episode of Roofing Road Trips®, Heidi J. Ellsworth chats with Alan Davis of Ingage about how sales can be won or lost by the price presentation during the customer journey. Join Heidi and Alan as they talk about the three keys every customer uses in the decision process ...
In this episode of Roofing Road Trips®, Heidi J. Ellsworth visits with Will Riley about ServiceCon, the number-one event to help you start and grow your roofing business. They talk about the origins of ServiceCon and Will, as the new owner, shares what he is looking forward to providing for ...
In this episode of Roofing Road Trips®, Heidi J. Ellsworth talks with Teresa Ramirez and Sergio Terreros about the Expo Contratista, the premier convention and reunion for Hispanic contractors. This event, scheduled for October 4-5 in Atlanta, Georgia, brings together builders, general contractors, subcontractors and industry representatives. Teresa shares what ...
Join us on this Roofing Road Trips® as we head to Texas to learn all about the 49th Annual Roofing Contractors Association of Texas (RCAT) Conference. Tagging along on this ride are RCAT’s President Holly Green and Executive Director Sarah Ramon. This event features enticing educational sessions, a two-day expo ...
In this episode of Roofing Road Trips®, Megan Ellsworth delves into the vibrant and impactful world of the National Hispanic Contractors Association (NAHICA) and their marquee event, Expo Contratista. Joining us is NAHICA President, Serigo Terreros as we explore how NAHICA is empowering Hispanic contractors, fostering community and driving innovation ...
In this episode of Roofing Road Trips, host Megan Ellsworth chats with John Chan about the highly anticipated National Slate Association Conference taking place from October 24-26, 2024, in Charleston, South Carolina. Get an in-depth look at the agenda, registration details and what attendees can expect from this exciting event. ...
In this Roofing Road Trips® episode, Heidi J. Ellsworth chats with Josh Willey of United Asphalts to learn more about pivotal developments reshaping the demand for asphalt and why BUR is trending. Join us as Josh sheds light on the shifting dynamics following Valero's exit from the keg asphalt business ...
In this Roofing Road Trips®, Heidi J. Ellsworth sits down with Kent Gardner, president of SRS Distribution to talk about the recently closed acquisition of SRS by The Home Depot. This industry-shaking event is changing the face of roofing and Kent talks about the future, their employees and how this ...
In this inspiring episode of Roofing Road Trips®, Megan Ellsworth sits down Grace Kormos from Tremco WTI to explore her unique journey into the roofing industry. From her initial steps into the world of roofing to her current role, Grace shares her personal story, the challenges she’s overcome, and the ...
In this Roofing Road Trips®, Heidi J. Ellsworth sits down with Jeff Berzolla, founder of Instant Roofer to talk leads and technology. Get an in-depth look at how technology is changing how roofing contractors receive customer leads and prioritize them. Lead generation is a rapidly changing beast – from Google ...
S6:E80 In this special episode of Roofing Road Trips®, we celebrate the 50th anniversary of the Western States Roofing Contractors Association (WSRCA) and the 49th Western Roofing Expo. Celebrating with Megan Ellsworth is President Mike Wakerling, Executive Director Joel Viera and Director of Membership and Trade Show, Alec Ward. Join them ...
S6:E79 Join Megan Ellsworth on this episode of Roofing Road Trips® as we welcome leadership from the Midwest Roofing Contractors Association (MRCA) to share highlights from the upcoming 2024 MRCA Conference & Expo! This year's conference is set to be a landmark event for roofing professionals in the Midwest, featuring insights ...
In this episode of Roofing Road Trips, Heidi Ellsworth sits down with Monica Vornbrock and Melissa Chapman, the innovative founders of The GLO Group. They talk about the critical issue of silos within organizations, specifically in the roofing industry. Monica and Melissa share their insights on how these silos form, ...
S6:E77 Have you ever fallen off a roof? In this episode of Roofing Road Trips®, Heidi J. Ellsworth sits down with Dan Cougar and talks about the inception of Cougar Paws. Join them as they discuss how it all started, and what drove him to become an innovator in the roofing ...
S6:E76 In this Roofing Road Trips®, Heidi J. Ellsworth visits with Jess Cress, branch manager of SRS Distribution’s Athens, Georgia location and Bill Eitenmiller, director of solar sales for SRS Distribution, about how contractors can get into the growing solar market. With the increase in demand for solar, many contractors are ...
S6:E75 In this episode of Roofing Road Trips®, Megan Ellsworth is joined by a special guest, Beacon’s 2024 Female Roofing Professional of the Year winner, Brooke Laizure. The owner of Whirlwind Roofing and Construction, LLC, Brooke shares about her experience in the industry and operating a Native American and woman-owned business ...
S6:E74 In this episode of Roofing Road Trips Karen Edwards chats with Eric Vittardi of SafetyHQ about the difference between having a safety plan versus building a company-wide safety culture. Safety concerns including field safety, mental health and proper procedures to maintain OSHA compliance are all important pieces of every safety ...
S6:E73 In this episode of Roofing Road Trips®, Heidi J. Ellsworth sits down with Chris Meyer from VaproShield to discuss their launch into the commercial roofing industry. Chris tells Heidi about VaproShield and their decision to offer their innovative products to roofing contractors. The discussion then shifts to one product in ...
S6:E72 In this episode of Roofing Road Trips® Karen Edwards visits with Morgan Cathey of READYSLATE® to talk about their innovative solution to make slate more accessible and easier to install on roofs. Slate is an exceptional choice for roofing due to its remarkable durability and timeless appeal and requires specialized ...
S6:E71 In this episode of Roofing Road Trips®, Karen Edwards sits down with Dominik Sachsenheimer and Carson Bombara of Maven Group to talk about mergers and acquisitions (M&A) in the roofing industry. The Maven Group has 30 years of M&A expertise in the elevator industry and is bringing their experience to ...
S6:E70 On this episode of Roofing Road Trips®, join Karen Edwards and Kris Kieffer of ABC Supply as they talk about integrating technology in business. Today, we're diving into the world of digital tools for contractors with a focus on ABC Supply's platforms myABCsupply and ABC Connect. As a leader in ...
S6:E69 In this Roofing Road Trips®, join Heidi J. Ellsworth as she visits with Ryan Eves, product manager at RoofSnap and Jim Mallers, vice president of business development at EverConnect and Socius Marketing. They dive into how to win the race to the roofing sale which is so important to all ...
S6:E68 In this episode of Roofing Road Trips, join Karen Edwards as she talks with Chris Kane of Adams and Reese to discuss the critical aspects of hurricane preparedness. With extensive experience in legal and business circles, Chris brings unique insights into how communities and businesses can better prepare and respond ...
S6:E67 In this episode of Roofing Road Trips, our host Karen Edwards chats with specialized roofing recruiters Kristin and Tony Case of Hi-Peak Staffing about significant risks in the hiring processes that are typical within the roofing industry, including mismatches between job requirements and candidate skills. Employers often overlook the hidden ...
S6:E66 Heidi J. Ellsworth visits with Greg Hudson, director of commercial Dens sales at Georgia-Pacific about how extreme weather is propelling innovation in the roofing and overall construction industries. With amazing knowledge from his roofing career, Greg shares what he has seen over the years and how weather continues to push ...
S6:E65 Join Karen Edwards in this episode of Roofing Road Trips as we delve into the latest partnership between Roofers Choice Insurance and Owens Corning Roofing Contractor Network. Hear insights from industry leaders Brett Scott of Roofers Choice Insurance and Jon Gardner of Owens Corning on navigating the complex insurance landscape ...
S6:E64 In this episode of Roofing Road Trips®, Heidi J. Ellsworth sits down with Matt Clarke to learn more about Progressive Materials and their amazing company culture. Matt shares how customer service and really caring about customer success is a core value for the company. Heidi and Matt then dive into ...
S6:E63 In this episode of Roofing Road Trips Karen Edwards sits down with Pam Torrey of Ingage to break down the basics of a tech stack for mid-size contractors. From defining the concept of a tech stack to exploring real-world examples of its transformative impact, Karen and Pam navigate the complex ...
S6:E62 On this Roofing Road Trips, join Megan Ellsworth as she traverses through the diverse landscapes of the roofing industry. Tagging along for the ride is one of the founders of Latinos in Roofing Associated (LIRA) Susi Lee Massey Batista. Delve into the experiences, insights, and stories of Latinos and women ...
S6:E61 In this episode of Roofing Road Trips®, Heidi J. Ellsworth visits with Chad VanderWeide, the National Sales Manager for the RESISTO brand, to discuss the distinctive qualities that set the RESISTO product line apart from other roofing products in the market and gain insights into how it plays a crucial ...
S6:E60 In this Roofing Road Trips, Heidi J. Ellsworth visits with Tremco Regional Sales Manager Desiree Huff about one of their favorite topics: sales! Desiree brings a wealth of knowledge to road trip listeners when it comes to selling premium products into sensitive markets. Tremco specializes in meeting the needs ...
S6:E59 In this episode of Roofing Road Trips®, Heidi J. Ellsworth is joined by Todd Farr from EVERROOF to talk about the new Roofing Alliance Clemson Certificate Program and how EVERROOF will be supporting this initiative by giving away an opportunity to take the class to one lucky roofing professional. Todd ...
S6:E58 In this episode of Roofing Road Trips, Karen Edwards sits down with Alex Manos from Polyglass to talk all about underlayments. Alex describes why giving a roof a great foundation is so important and what properties underlayments can give to a roof. From fire resistance to increased strength to weathering ...
S6:E57 On this episode of Roofing Road Trips®, Heidi J. Ellsworth visits with National Roofing Contractors Association (NRCA) Director of Workforce Development John Esbenshade and NRCA Recruiter and Entrepreneur Rick Damato about the roofing industry initiative for Career Technical Education (CTE) and the upcoming SkillsUSA 2024. They talk about the NRCA ...
S6:E56 In this Roofing Road Trips, Heidi J. Ellsworth visits with Will Riley of Centerpoint Connect and Chad Westbrook of Service Alignment to talk about integrating service and maintenance programs into an established roofing business. The conversation sheds light on how to create a new service division from two of the ...
S6:E55 In this episode of Roofing Road Trips, Heidi J. Ellsworth welcomes Ben and Terry Anderson from TRA Snow & Sun, who share insights into their family-owned business's 30-year journey. They discuss challenges faced, emphasize the benefits of familial collaboration and highlight TRA's unique commitment to engineering excellence in snow retention ...
S6:E54 In this Roofing Road Trips, Heidi J. Ellsworth visits with Sue Hawkes, CEO of YESS!, and an Owens Corning Accelerator and Jon Gardner who leads Owens Corning strategic partnerships to discuss the new Business Accelerator Roundtables. An expert in EOS (Entrepreneurial Operating System) implementation, Sue shares how to uncover the ...
S6:E53 In this episode of Roofing Road Trips, Karen Edwards is joined by Tremco’s Executive Director, HS&E Ro Lewis, to delve into the critical topics of OSHA’s Safety Stand-down and Tremco’s Global Safety Stand-down. The two explore the significance of safety in the roofing industry, the impact of these safety initiatives ...
S6:E52 In a Live Roofing Road Trips, Heidi J. Ellsworth goes live to LinkedIn and YouTube with Luke McCormack of McCormack Partners and past NRCA CEO and US Congressman, Reid Ribble. They talk about where we are with the labor shortage and how the art of recruitment and retention of ...
S6:E51 In this Roofing Road Trips® episode, Heidi J. Ellsworth visits with Brigadier General, USA (Ret) Tom Landwermeyer, president and CEO of Homes for our Troops (HFOT), and Staff Sergeant (Ret) Liam Dwyer, an HFOT Veteran and 2020 Home Recipient in Lake Worth, Florida. ABC Supply supports HFOT year-round, but ...
S6:E50 In this episode of RoofingRoadTrips, Heidi J. Ellsworth welcomes Rocky Mountain Snow Guards President Lars Walberg and Monarch Construction & Roofing Senior Project Manager Drew Greenlaw to discuss the importance of snow retention systems in roofing. Join them as they delve into real-life scenarios where homeowners faced unexpected avalanche issues ...
S6:E49 In this episode of Roofing Road Trips, host Megan Ellsworth visits National Women in Roofing’s (NWiR) Recruitment Chair Shelby Smith to talk about the new RoofingisWomen.org microsite. The site is geared toward women who want a fabulous career in roofing or those who are already in roofing but lack resources, ...
S6:E48 In this episode of Roofing Road Trips, join Megan Ellsworth as she readies herself for the Florida Roofing and Sheet Metal Contractors Association's (FRSA) 102nd Annual Convention and the Florida Roofing & Sheet Metal Expo. Joining her is FRSA’s President Les Sims. From cutting-edge technologies to industry trends and ...
S6:E47 In this episode of Roofing Road Trips, Karen Edwards is joined by an amazing duo from Polyglass to talk about continuous innovation. Elliott Wood and Marco Sieber dive into what makes a product innovative and why it is important to continuously search for ways to improve products that are already ...
S6:E46 In this Roofing Road Trips® episode, Heidi J. Ellsworth celebrates WTI’s Apprenticeship Program with Walter Marshall and Ian Cranmer who recount each of their transformative journeys through the program. WTI’s unique offering delivers a one-of-a-kind experience for people entering the roofing industry and who want to expand their experience and ...
S6:E45 In this Roofing Road Trips, Heidi J. Ellsworth visits with Mike Steele, vice president of product and technical services at Tremco, a company renowned for its outstanding innovation track record, boasting the introduction of 60 products since 2013. Mike and Heidi talk about the four pillars behind Tremco’s sustained innovation ...
S6:E44 In this Roofing Road Trips episode, Heidi J. Ellsworth visits with Brady Campbell of EagleView and Doug Vickerson of Renoworks to discuss their partnership and new visualizer! They will discuss how their brainchild came to be, how it has revolutionized the process of contractors selling to homeowners, and how it ...
S6:E43 In this Roofing Road Trips®, Heidi J. Ellsworth talks with Gus Mokakos from DaVinci Roofscapes and Carlton Kohler of Elite Exteriors about gaining approval from homeowner’s associations for a roofing system that is not approved in the neighborhood’s covenants. They will share how they were able to successfully introduce the ...
S6:E42 In this episode of Roofing Road Trips®, Heidi J. Ellsworth and Ron Harriman of Benchmark delve into the dynamics of collaboration between roofing contractors and consultants, focusing on the intricacies of their partnerships and how it shapes the roofing industry. Our guest from Benchmark, a leading roofing consultant firm, shares ...
S6:E41 On this episode of Roofing Road Trips®, Megan Ellsworth road trips over to ACE Laboratories to chat with CEO, Erick Sharp. They unravel the unique narrative of ACE Laboratories, the number-one rubber testing laboratory and distinguished force in the roofing industry. The two break down ACE’S sustainability efforts and their ...
S6:E40 In this Roofing Road Trips, Heidi J. Ellsworth visits with ABC Supply Co. Inc.’s VP of Residential New Construction, Jeff Leyden, and West Region - Business Development Manager, Stephanie Lyons, to talk about residential new construction trends and the importance of distributor relationships with both builders and roofing contractors. They ...
S6:E39 In this episode of Roofing Road Trips®, Heidi sits down with Mary Kate Fernandez of Adams and Reese to talk about the H-1B Visa program. Introduced by the United States Citizenship and Immigration Services (USCIS), which serves as a gateway for skilled foreign workers to contribute their expertise to American ...
S6:E38 In this episode of Roofing Road Trips®, Heidi J. Ellsworth visits with Adam Bensman of The Roof Strategist, Jon Gardner of Owens Corning, Kody Landals of Landals Roofing, Ryan Shantz of SumoQuote, and Anna Anderson of Art Unlimited about how to sell more with solar. With the launch of the ...
S6:E37 In this episode of Roofing Road Trips®, Karen Edwards visits with Joel Shealey of Bitec to talk about how the Bitec journey, which began with modified bitumen a material renowned for its durability and versatility, has evolved with the introduction of the StrongHold PVC roofing line. Joel and Karen talk ...
S6:E35 In this episode of Roofing Road Trips®, Heidi J. Ellsworth chats with Travis Harvego from ROOFLE and Jon Gardner from Owens Corning about their powerful partnership blending trust with innovation to delight homeowners and empower roofing companies. They are bringing contractors a revolutionary tool offering accurate, instant online roof quotes ...
S6:E34 In this episode of Roofing Road Trips®, Megan Ellsworth welcomes President and CEO, James T. Thomas from Topps Products Inc. The two walk through the rich history and notable highlights of Topps Products, a leading player in the Cool Roof Rating Council. Get ready for an engaging and informative ride ...
S6:E33 In this episode of Roofing Road Trips®, Karen Edwards talks with Erik Hillhouse of ASC Building Products to navigate the complexities of ordering metal roofing for construction projects, focusing on the essential guidelines and pitfalls to avoid. Our expert from ASC Building Products, a trusted name in metal construction solutions, ...
S6:E32 In this episode of Roofing Road Trips®, Heidi J. Ellsworth visits with Brynn Wildenauer and Kiki Redhead of Sherwin-Williams about the launch of their Emulate™ Architectural Metal Coatings. Brynn and Kiki share how it is designed to simulate wood, metal and stone, offering unique design solutions that mimic nature down to ...
S6:E31 In this episode of Roofing Road Trips®, Megan Ellsworth visits with Tony and Kristin Case of Hi-Peak Staffing to talk about what a specialized roofing recruiter is, and how using one can make a huge impact on the hiring process for any company in the construction industry, including commercial and ...
S6:E30 On this episode of Roofing Road Trips®, Heidi J. Ellsworth embarks on a virtual road trip to Clemson University with the Roofing Alliance Executive Director Alison LaValley; Chief Executive Officer of EagleView, Piers Dormeyer; and Director of Undergraduate Programs Dhaval Gajjar to talk about the Roofing Alliance’s roofing courses developed ...
S6:E29 In this episode of Roofing Road Trips®, Heidi J. Ellsworth sits down with Rudy Gutierrez from Shell Roofing Solutions to talk about the concept of selling "performance" in the construction industry and emphasizes the importance for contractors to prioritize products that truly deliver value for their customers. Rudy elaborates on ...
S6:E28 In this episode of Roofing Road Trips®, Heidi J. Ellsworth welcomes Mike Vaughn from DaVinci Roofscapes and Landon Coggins from Apex Homes to talk about how contractors can build their businesses by adding composite roofing tiles to their product mix. They will share tips for success, how to determine which ...
S6:E27 In this episode of Roofing Road Trips®, Heidi J. Ellsworth chats with Katy Pusch from Leap about a powerful new addition to the Leap CRM, LeapPay. Hear how LeapPay is addressing a common pain point for contractors and home service professionals: invoicing and payments. Streamline the entire payment process with ...
S6:E26 Join us for another exciting episode of Roofing Road Trips® as Megan Ellsworth visits with Jeffrey Steuben, Cool Roofing Rating Council (CRRC) executive director, and Stuart Ruis, CRRC board chair, for a preview of what to expect at their 2024 Annual Meeting taking place June 5, 2024, at the Palms ...
S6:E25 In this episode of Roofing Road Trips, Heidi J Ellsworth meets with Jeff Haddock and Jeffrey Medeiros with AEP Span to talk about the benefits and considerations of on-site performance-rated Span Lok roll forming. Learn about how this product offering enables the installation of continuous panel lengths above 45 ...
S6:E24 In this episode of Roofing Road Trips®, Heidi J. Ellsworth sits down with Dave Beiler of Equipter to talk about the new Equipter 7000, the only towable boom handler on the market. The Equipter 7000 builds on the success and form of the Equipter 4000 to deliver new capabilities to ...
S6:E23 In this episode of Roofing Road Trips®, Heidi J. Ellsworth chats with Mark Huysken of Quarrix to discuss the holes in a roof that need to be there. Mark, a ventilation expert, walks us through the importance of a balanced ventilation system and what can happen when this crucial factor ...
S6:E22 In this special episode of Roofing Road Trips®, Megan Ellsworth visits with Deborah Mazol, the director of federal affairs for the National Roofing Contractors Association (NRCA) and Duane Musser, the vice president of government relations, to discuss Roofing Day 2024. In just three short months, members from all aspects of ...
S6:E21 In this episode of Roofing Road Trips®, Heidi J. Ellsworth visits with Mitch Heitsch of Westlake Royal Roofing Solutions to talk about the new Unified Steel Material List Generator. Launched at the International Roofing Expo (IRE), this free interactive tool auto-generates a roofing product list, for both Unified Steel Stone ...
S6:E20 In this episode of Roofing Road Trips®, Heidi J. Ellsworth and Will Lorenz of General Coatings share the excitement about the year’s biggest event for spray foam contractors, the Spray Polyurethane Foam Alliance 2024 Convention and Expo! Will and Heidi talk about the state of the spray foam industry and ...
S6:E19 In this episode of Roofing Road Trips, Heidi J. Ellsworth visits with Brad Van Dam in person at the 2024 International Roofing Expo (IRE). As he exits his presidency, Brad shares with Heidi the successes of this leading association and the projects that will be active in 2024. ...
S6:E18 Tradeshow season is upon us, are you ready? RCAW is! Join Megan Ellsworth and Justin Shirley, VP of Operations at State Roofing and RCAW President, on this episode of Roofing Road Trips® as they discuss the importance of state tradeshows. As a roofing professional, Justin shares why events like these ...
S6:E17 Kool Seal and Uniflex have some exciting new products available and the experts from Sherwin-Williams, Chris Underwood and Jamie Atkins, will join Heidi J. Ellsworth to share more about these products, what advantages they provide contractors and how contractors can incorporate these new products and innovations into their businesses. As ...
S6:E16 In this episode of Roofing Road Trips®, Heidi J. Ellsworth heads for Utah to talk with Mindy Dahlquist from TRA Snow & Sun about an exciting educational seminar happening March 20, 2024, in West Valley City. Mindy will walk Heidi through the day of learning with topics focusing on the ...
S6:E15 In this episode of Roofing Road Trips, Megan Ellsworth welcomes Spray Polyurethane Foam Alliance (SPFA) Executive Director Richard “Rick” Duncan to learn more about their 50th anniversary and how they will be celebrating at the upcoming SprayFoam Convention and Expo March 3-6, 2024, in Las Vegas. Listen to learn all ...
S6:E14 In this episode of Roofing Road Trips, Heidi J. Ellsworth is joined by Single Ply Roofing Institue (SPRI) President Scott Carpenter to learn what it means to be part of this community dedicated to providing an open forum for culture, improvement and evolution in the roofing industry. Listen to learn ...
S6:E13 In this episode of Roofing Road Trips, join Megan Ellsworth as she gets the inside scoop on the 2024 International Roofing Expo from Show Director Rich Russo and Marketing Manager Danielle Griffin. Listen to hear firsthand what you can expect at this year’s IRE taking place February 6-8, 2024, in ...
S6:E12 In this episode of Roofing Road Trips®, join Megan Ellsworth as she sits with IIBEC’s CEO Brian Pallasch to discuss the latest and greatest at this year’s IIBEC International Convention and Tradeshow. The International Institute of Building Enclosure Consultants (IIBEC) is an international association of professionals who specialize in roofing, ...
S6:E11 In this episode of Roofing Road Trips, Megan Ellsworth is thrilled to visit with Kyle Cahill, assistant project manager for King of Texas Roofing about his role as mentor in the tenth annual Roofing Alliance Student Competition taking place in Las Vegas, February 7, 2024. Previously, Kyle competed as ...
S6:E10 In this exciting episode of Roofing Road Trips, Heidi J. Ellsworth sits down with Dave Nordentoft from Leister to talk about the brand-new, redesigned VARIMAT automatic heat welder. Dave gives us a brief history of the VARIMAT and then dives right into the improvements made in this new version. ...
S6:E9 In this episode of Roofing Road Trips, host Heidi J. Ellsworth welcomes USG Sustainability Manager Stacy Simpson to talk about sustainability in commercial roofing. Sometimes the concept of sustainability is not something contractors think is possible in their day-to-day workplace, but it is the future. Stacy describes USG’s commitment to ...
S6:E8 In this Roofing Road Trips®, Heidi J. Ellsworth sits down with Lars Walberg of Rocky Mountain Snow Guards and Nick Piontek of On Point Contracting to talk about snow retention solutions. Whether it is in Montana, Maine, Michigan or any place that gets cold weather, if there’s snow coming down ...
S6:E7 In this Roofing Road Trips episode, Heidi J. Ellsworth sits down with Rich Benninghoff and Rebecca Talbot of Malco Products to discuss all things Malco Products. They will share information about their involvement in several industries including metal roofing, HVAC and construction in general. They are actively working with ...
S6:E6 In this episode of Roofing Road Trips®, Heidi J. Ellsworth visits with Brandon Strawder of the RIDGEPRO to talk about roofing safety. Coming from a roofing family and growing up in the industry, Brandon and his family now work every day to develop tools for safety while also crusading for ...
S6:E5 In this Roofing Road Trips® episode, Heidi J. Ellsworth takes flight with Tim Cossette of EagleView to discuss their Assess™ Drone Program. EagleView Assess drones allow contractors to capture comprehensive roof data to create quick bids, place accurate orders and provide objective repair estimates. Understand the ins and outs of ...
S6:E4 On this episode of Roofing Road Trips®, join Heidi J. Ellsworth as she virtually road trips to visit with Cody Carnes, an account executive at Ingage, to talk about the importance of data and the story data can share. Not only can data tell companies a story about what is ...
S6:E3 Welcome to another exciting episode of Roofing Road Trips! In this installment, Heidi J. Ellsworth sits down with special guest, Greg Hudson from Georgia-Pacific Building Products in person at the NRCA fall meetings. From innovative materials to sustainable practices, Greg takes us on a virtual road trip through the ...
S6:E2 In this Roofing Road Trips episode, Heidi J. Ellsworth visits with Lane Reed and Tony Vieira of Mule-Hide Products to discuss the benefits of PVC, opportunity in the market and training updates. PVC has skyrocketed in roofing market share and that means there is an ongoing need for training and ...
S6:E1 Join Roofing Road Trips® Host Heidi J. Ellsworth as she explores Air Vent's annual educational seminar with special guest Paul Scelsi. Air Vent presents its free technical seminar Attic Ventilation: Ask the Expert™. This educational seminar is an insightful educational Seminar that is offered free to the roofing industry every ...
S5:94 In this Roofing Roadtrip, Heidi J. Ellsworth is headed to Texas to talk with Danny Braught from LMH Agency. Danny shares his unique and powerful entrepreneurial story while speaking about what LMH Agency can do for contractors. From a free eBook about getting local leads, to web design, to utilizing ...
S5:E93 In this episode of Roofing Road Trips, Heidi J. Ellsworth road trips into the digital space with Travis Harvego and Chris Morris from Roofle. They discuss the latest integrations that Roofle has established to make their software even more powerful. RoofQuote Pro 2.0 now allows contractors to obtain detailed ...
S5:E92 Heidi J. Ellsworth visits with Mark Gies and Dustin Haddock of S-5! to talk solar. With new solar racking codes taking effect, these experts help us navigate new codes and regulations. Mark, Dustin and Heidi talk about how manufacturers are priming for the changes and what it will ...
S5:E91 In this episode of Roofing Road Trips, Heidi J. Ellsworth travels to Dallas, Texas where she visits Steve Little, head coach of KPost Roofing and Waterproofing to talk about how being successful with your roofing company isn’t just about roofing anymore. As the roofing industry continues to deal ...
S5:E90 In this episode of Roofing Road Trips, Heidi J. Ellsworth sits down with Justus Knights, customer success specialist at Roofle to talk about the capabilities of the new RoofQuote Pro V 2.0 financing portal. Justus will walk us through the process from start to finish, answering common questions and highlighting ...
S5:E89 In this episode of Roofing Road Trips, Heidi J. Ellsworth sits down with Barry McConway of EVERROOF to talk about the largest roof coatings company you’ve never heard of. Barry tells us EVERROOF’s unique story, what is special about the products and services they offer, and how they deliver ...
S5:E88 In this episode of Roofing Road Trips, Heidi J. Ellsworth sits down with Chris Bachman of SRS Distribution to talk about the upcoming SRS Drivers’ Championship on December 22, 2023, at the Las Vegas Bowl. SRS selects the top two logistics specialists per region to participate in this yearly championship.Challengers ...
S5:E87 Heidi J. Ellsworth is heading down to Texas to talk with Danny Braught from LMH Agency about how to build a bigger and better Google Business Profile using their free seven-day email course. Danny talks about the power of an optimized Google Business Profile and what that can do for ...
S5:E86 Special guests Fred Malik of IBHS and Ben Murphy, owner of Ben Murphy Company, join Megan Ellsworth for this Roofing Road Trips® to discuss all things FORTIFIED. For years, the Insurance Institute for Business and Home Safety (IBHS) has studied damage to the built environment caused by hurricanes, tornadoes and ...
S5:E85 In this episode of Roofing Road Trips, Heidi J. Ellsworth sits down with Construction Attorney Trent Cotney to discuss his annual tradition of matching donations, up to a total of $10,000 ($2,500 per foundation). During this season of giving, as we look back on how the roofing industry has been ...
S5:E84 In this episode of Roofing Road Trips®, Karen Edwards sits down with Mike Goldenstein and Chris Morris from Roofle to talk about the rise of e-commerce and what roofing contractors need to know to incorporate it in their business. Mike and Chris talk about the changing landscape of sales and ...
S5:E83 Join us on this special episode of Roofing Road Trips with Megan Ellsworth as she welcomes the executive team of National Women in Roofing (NWiR). They take a deep dive into the upcoming NWiR Days 2024 on February 4-5 and discuss what to expect on this special day, as well ...
S5:E82 Join Megan Ellsworth and Alex Tolle as they chat with Donavan Morgan, owner/operator of Roofs by Don and The Roof Gallery. In this episode of Roofing Road Trips™ we are celebrating Black History Month early by diving into The Roof Gallery’s Black History Month summit that’s taking place February 1, ...
S5:E81 Who’s ready to celebrate asphalt roofing excellence? ARMA is! On this episode of Roofing Road Trips, Megan Ellsworth is joined by ARMA’s Executive Vice President, Reed Hitchcock and Director of Inside sales for GAF, Lynn Picone to talk about ARMA’s 2024 Excellence in Asphalt Roofing Awards. What does it mean ...
S5:E80 Heidi J. Ellsworth sits down with Robin Anderson of Westlake Royal Roofing Solutions to talk about exciting new steel roof colors. Unified SteelTM is proud to introduce the latest additions to their premium portfolio of stone-coated roofing products featuring five distinct profiles that will enhance the curb appeal and value ...
S5:E79 Between safety guidelines, OSHA regulations and on the job tasks, how are you supposed to keep track of everything that’s meant to keep you safe? WSRCA has the answer! Join Megan Ellsworth on Roofing Road Trips to learn about WSRCA’s Safety Companion App from the app creator themself, Stephen Zasadil. ...
S5:E78 Heidi J. Ellsworth sits down with Josh Poole of Tremco to talk about Tremco Roofing’s AlphaGuard™ FC LO. This liquid applied system has little odor while reducing the number of products and labor steps required for quality waterproofing. With its reflectivity, rapid curing and ability to be installed ...
S5:E77 In this Roofing Road Trips episode, Heidi J. Ellsworth visits with Ken McLauchlan and Stephen Gosk of MetalForming about the best options for leasing or buying metal forming equipment. With interest rates higher than prior years and the market continuing to grow, metal contractors are looking for solutions and fabrication ...
S5:76 In this Roofing Road Trips episode, Heidi J. Ellsworth visits with Rick Morrow and Randy O’Shea of FlashCo to discuss the importance of ventilation. They review the different types of vents available and how innovation is leading to high-performing ventilation solutions like FlashCo’s newest product, the FlashVent EZ Flapper™ ...
S5:E75 In this Roofing Road Trips® episode, Heidi J. Ellsworth visits with Kyle Stavish and Chris Kuykendall of Mule-Hide, an ABC Supply subsidiary, about the value of completing a robust training program, training options that are available, and the ongoing need for coatings training in the industry. They will also talk ...
S5:E74 Get ready to embark on a journey to the Montana Roofing Contractors Association 2024 tradeshow. Guests Jake Magalsky, Morgan Thiel and Austin Barnhardt discuss latest trends, cutting-edge technologies and expert insights that will shape the future of roofing in the Montana region. This episode of Roofing Road Trips is your ...
S5:E73 Heidi J. Ellsworth road trips across country to visit with Exceptional Metals’ Jules Dekovics – National Sales Manager. The conversation is about the value of prefabrication and quality metals. At Exceptional Metals they provide a full menu of metal roofing products that save time during installation, add striking ...
S5:E72 Heidi J. Ellsworth road trips east to visit with Mitch Gilbert and Jason Dark of Duro-Last about the evolution of the sustainability movement in the building industry. Known as a leader in sustainability, Duro-Last has been developing and supporting sustainable roofing systems and programs for decades. Now a ...
S5:E71 This episode of Roofing Road Trips comes to you from the Western Roofing Expo (WRE)! Heidi J. Ellsworth welcomes Evan Klaus from Leap to the RoofersCoffeeShop® soundstage to talk about the digital platform that helps you Be The Professional. Evan talks about what makes Leap special and how it can ...
S5:E70 Heidi J. Ellsworth sits down with Robert Gaspard of ProFund™ to talk about the importance of market intelligence and strong financing. SRS has partnered with ProFund to offer these important services to SRS contractors. The ProFund platform is an essential closing tool that combines market intelligence and integrated access ...
S5:E79 Heidi J. Ellsworth sits down with Stephen Gosk, President and CEO of MetalForming and Ken McLauchlan, the VP of architectural sales for MetalForming, to discuss the growth of architectural sheet metal. Ken and Stephen both bring a wealth of knowledge around architectural sheet metal fabrication and are ready to talk ...
S5:E78 In this Roofing Road Trips episode, Karen Edwards visits Jon Olson of Malco Products to discuss the history of their company, their tool collection, and the new products they are launching. They also discuss the live demos and their booth at METALCON 2023 this coming October. Pour a cup ...
S5:E77 Heidi J. Ellsworth virtually road trips south to meet up with Rick Rominger, director of private label for SRS Distribution, to talk about how contractors can be earning TopCash™. TopShield® continues to lead the industry with progressive roofing products that are delivering performance and profitability to roofing companies. With ...
S5:E76 Heidi J. Ellsworth visits with Steve and Randy Kruse about adding siding to a roofing business. Obtaining long-term customers is always the goal and when you look at the full exterior of a home there is a lot of work for any contracting company. Roofing companies are looking at providing ...
S5:E75 Heidi J. Ellsworth sits down with Dave Beiler of Equipter to talk about the most powerful self-propelled roofing trailer for contractors and how they can get it. Dave shares why Equipter started a rental program, and how it helps contractors get the Equipter they need. During the conversation, Dave and ...
S5:E74 This week on Roofing Road Trips, Heidi J. Ellsworth visits with Melissa Chapman and Monica Vornbrock of The GLO Group about how they help businesses create transformational change for their employees and customers. As helping businesses is one of our favorite subjects, Heidi explores why Melissa and Monica launched The GLO ...
S5:E73 Heidi J. Ellsworth is live at the MTL Holdings Headquarters in Waukesha, Wisconsin to visit with Brad Van Dam and Eric Younkin of MTL Holdings. After a plant tour and Roofing Technology Think Tank (RT3) meeting they all sit down to talk about the RT3 event and then dive ...
S5:E72 Heidi J. Ellsworth Road Trips southeast to meet up with Beacon Female Roofer of the Year Winner, Michelle Ly. As one of the founders of Hall Roofing and Construction, Michelle continually provides guidance in all areas of the business including field sales, operations, production, HR, customer service, marketing, estimate ...
S5:E71 Heidi J. Ellsworth meets up with Ro Lewis to talk about the Tremco Global Safety Week. With a strong commitment to “Lead with Safety,” Tremco is passionate about celebrating their safety culture. Ro recaps the Tremco Global Safety Week that took place in the first week of June ...
S5:E70 On this episode of Roofing Road Trips, Megan Ellsworth welcomes Sarah Ramon, executive director of the Roofing Contractors Association of Texas to talk about the 48th annual Texas Roofing Conference. Sarah will be discussing what special events and discussions are taking place this year at the conference in Houston, Texas ...
S5:E69 Megan Ellsworth meets up with Mishell Cox to visit about her recent honor as a Beacon Female Roofer of the Year finalist. Described as capable, bold, daring, passionate, generous, and a warrior to name a few, Mishell is known as a leader in roofing. Mishell and her husband ...
S5:E68 In this episode of Roofing Road Trips, Heidi J. Ellsworth is getting ready for the Western Roofing Expo (WRE) in Las Vegas, Nevada, September 23-25, 2023. She welcomes Will Lorenz of General Coatings and Barry McConway of Everroof in a two-for-one Roofing Road Trips podcast. First Heidi visits with ...
S5:E67 Now that you have adopted technology how do you take it to the next level? Heidi J. Ellsworth road trips to Dallas, Texas to visit with Kevin Carfa of SRS Distribution who is a leader of their Roof Hub technology. They talk about how roofing companies can take ...
S5:E66 What can happen when snow on a roof is left to accumulate over time? To answer this question, Heidi J. Ellsworth is road tripping to soon-to-be snowy Utah to talk with Mindy Dahlquist from TRA Snow & Sun about keeping your family and guests safe in the winter. Mindy Dahlquist ...
S5:E64 In this very special Roofing Road Trip, Heidi J. Ellsworth meets up with Kyle Nurminen of Total Roofing Systems to talk about the beginning of a very big idea. Kyle is passionate about bringing opportunity to the inner city. Not just for roofing but for all types of ...
S5:E65 Heidi J. Ellsworth sits down with CEO Randy Korach to talk about the newly formed Roofing Corp of America. This full-service roofing provider has been actively acquiring leading, entrepreneurial roofing companies and bringing them together under one national brand. Their focus is on helping roofing company owners monetize ...
S5:E63 In this episode of Roofing Road Trips, host Heidi J. Ellsworth welcomes the team behind the Midwest Roofing Contractors Association’s 73rd Annual Conference & Expo. Hear from Rachel Pinkus, 2023 MRCA President Bill Seibert and 2023 MRCA Vice President Robert Poutre about what you can expect at this year's event ...
S5:E63 On this special episode of Roofing Road Trips, Heidi J. Ellsworth sits down with Jackson Johns of National Roofing out of New Mexico about the upcoming Young Professionals Round Table at the Western Roofing Expo (WRE) September 24 -25, 2023 in Las Vegas. The Young Professionals group is incredibly active ...
S5:E62 In this Roofing Road Trips, Heidi J. Ellsworth meets up with Cody Carnes of Ingage to talk about in-home sales best practices. As the leader of in-home digital presentations, Ingage has taken the sales process to a whole new level. Sales representatives and sales managers now have a proven ...
S5:E61 Heidi J. Ellsworth road trips across the globe to Scotland to visit with Luke McCormack about the campaign #PeopleMakeRoofing. As the CEO of McCormack Partners, Luke and team spearhead the global #PeopleMakeRoofing campaign. Their mission is clear: celebrate the careers of roofing professionals worldwide, break down stigmas, transform perceptions, ...
S5:E60 Join Heidi J. Ellsworth as she chats with fellow Davis Memorial Trustee, Chuck Chapman. For two decades, Chuck has been involved with the Western States Roofing Contractors Association (WSRCA) and Davis Memorial Foundation and remains committed to helping raise funds for scholarships for our college and vocational students. Chuck and ...
S5:E59 In this episode of Roofing Road Trips, Heidi J. Ellsworth welcomes Mark McMillan with Horn Brothers Roofing and Randy Miller with Allrite Home and Remodeling to talk about how they navigate the process of getting DaVinci composite slate and shakeroofing materials approved by historical preservation commissions when reroofing historical buildings. ...
S5:E58 Let’s meet Blu, the TRI-BUILT mascot! Heidi J. Ellsworth visits Chelsea Oesch, the Beacon director of private label, and Steven Carmichael, the development manager at K9s for Warriors, about their very cool TRI-BUILT mascot Blu and their current work with K-9 for Warriors. Beacon will be sponsoring two warrior ...
S5:E57 Heidi J. Ellsworth meets up with Dave Nordentoft of Leister about the importance of heat welding equipment maintenance. Dave shares the value of creating an ongoing maintenance program and some of the tips and tricks for keeping equipment at top performance. Contractors will learn how to not only ...
S5:E56 Heidi J. Ellsworth gets ready to travel to Las Vegas for the Western Roofing Expo in this special episode of Roofing Road Trips. Join us as we meet with WSRCA Executive Director Joel Viera and Director of Membership & Trade Show Alec Ward who are here to give us all ...
S5:E55 Megan Ellsworth sits down with Kenneth Klein, technical advisor for Western States Roofing Contractors Association (WSRCA), to talk about a hot technical topic: condensation within wood-framed parapets. As the leading technical authority in the west, WSRCA works with Kenneth and the WSRCA technical committee to support the contractors working ...
S5:E54 In this Roofing Road Trips episode, Heidi J. Ellsworth sits down with Eric Younkin of MTL Holdings to discuss the launch of their new product, the GT1 XL Gutter. They will discuss the benefits, labor and time savings, and the importance of crew safety. It is an opportunity to ...
S5:E53 In this live from Sisters, OR Roofing Road Trip, Heidi J. Ellsworth sits down with Richard Carroll of Carroll Consulting Group to talk about the importance of mentoring, consulting and peer groups. Richard Carroll has a rich history in roofing with leadership positions owning and running his own roofing ...
S5:E52 In this Roofing Road Trips episode, Heidi J. Ellsworth sits down with Rob Haddock of S-5! to discuss the state of the industry. They will discuss how things have been going in the metal construction industry this year, how next year is looking for metal contractors and new initiatives S-5! ...
S5:E51 Join us on this special episode of Roofing Road Trips as Heidi J. Ellsworth sits down with the Founding Chair of New Zealand Women in Roofing (NZWiR) Jenny Maxwell. Established in 2019, NZWiR is committed to contributing to the professionalism and improvement of the roofing industry in New Zealand. As ...
S5:E49 Heidi J. Ellsworth visits with Shawn Stanley about the sustainability advantages of PVC membranes. Sustainability is a driving force in construction and roofing and IB Roof Systems is one of the leaders. Shawn and Heidi dive into the post-consumer recycling process and new methods of recycling PVC membranes ...
S5:E48 Heidi J. Ellsworth sits down with Jeff Littleton, Harrison Jarman and Kelly Connors from All Points Tile & Slate to talk about how their services can help contractors save time and money. They go through how to use the program, what it entails, and how they make it easy to ...
S5:E47 Heidi J. Ellsworth visits with Mark Gies and Dustin Haddock of S-5! to talk about codes and standards. As the leader in metal roofing attachment solutions, S-5! continues to be on the forefront of the growth of metal roofing attachments including solar, snow guards, utility solutions and other rooftop accessories. ...
S5:E46 Heidi J. Ellsworth visits with the new Roofing Alliance President Greg Bloom of Beacon Building Products and Executive Director Alison LaValley about the importance and growth of the National Roofing Contractors Association (NRCA) foundation. With a focus on advancing the roofing industry, the Alliance continues their philanthropic work along with ...
S5:E45 Heidi J. Ellsworth sits down with Adams & Reese Special Counsel Roy Hadley who specializes in cybersecurity. As an expert, Roy offers information that is vital to every roofing company. Find out what is happening with government officials, corporations and construction companies around the risk of cyber-attack. ...
S5:E44 In this episode of Roofing Road Trips, Heidi J. Ellsworth visits with Chris Huettig, Roof Coatings Manufacturers Association (RCMA) president, about all the exciting things that are happening over at RCMA. With the summer meeting right around the corner, Chris and Heidi talk about the great lineup for the meeting ...
S5:E43 Heidi J. Ellsworth visits with Ruby Senior Content Strategist Matt Lurie about their 2023 Call Trends Report! It is a comprehensive customer communication insight based on over 62 million calls tracked from Ruby’s virtual receptionists who answered and helped customers on behalf of small businesses. Heidi and Matt talk about ...
S5:E42 Heidi J. Ellsworth sits down with MetalForming leaders, Stephen Gosk, president and CEO and Ken McLauchlan, VP of architectural sales, to discuss the exciting changes and growth at the company. They are entering a new chapter under the guidance of a dynamic leadership team, building on its past successes ...
S5:E41 Heidi J. Ellsworth road trips south to meet up with Teresa Ramirez from Southeast Contracting Services to talk about labor for the roofing industry. With a major labor shortage, Teresa is providing staffing for roofing companies across the country. Read the transcript. Listen to the podcast.
S5:E40 Heidi J. Ellsworth visits with James Mason and Eric Cieslak of ABC Supply about the future of rooftop solar. They will cover the history, current trends and misconceptions of solar in the roofing industry. Whether you’re already working with solar or looking to get into the growing category, you won’t ...
S5:E39 Heidi J. Ellsworth virtually road trips east to visit with Jim Hanson of SOPREMA about their Mini-Macaden rental program. Increased production, near flawless installation and lower installed cost are just a few benefits when using the Mini-Macaden to install SBS and APP membrane. Jim and Heidi talk about how ...
S:5E38 Heidi J. Ellsworth visits with Heath Hicks from The Catch-All! They discuss the ways that their products can elevate any roofing contractor’s business. From obvious solutions for jobsite clean-up and customer retention and through more subtle ways like generating leads and providing discounts from building material manufacturers, Heath describes the ...
S5:E37 Heidi J. Ellsworth sits down with Chelsea Oesch, Marketing Director for Beacon’s exclusive brand TRI-BUILT to talk about the state of the industry. They talk about the current state of material availability, on-time deliveries, backlogs and what’s trending in roofing products. As part of the discussion, they touch on the ...
S5:E36 In this special installment of Roofing Road Trips, guest host Megan Ellsworth sits down with Matt Chriswell and Lisa Pate of the Florida Roofing and Sheet Metal Association (FRSA). The three discuss the long history of the FRSA and their foundation as well as what is to come for their ...
S5:E35 Heidi J. Ellsworth visits with Brett and Tina Hall of Roof Consultant Network to talk about how roofing contractors can stay out of the courtroom. As a third-generation roofing family, they first started the company in 2008 and have seen substantial growth that led to them starting the Roofing ...
S5:E34 Heidi J. Ellsworth visits with Rob Drew and Jeremy Grimes of FlashCo to discuss their new line of fall protection products. They talk about the importance of permanent fall protection versus temporary applications along with a full overview of the new line of Flashco safety products. Understanding how critical safety ...
S5:E33 Heidi J. Ellsworth road trips east to visit with Phillip Harris of Tremco about permanent rooftop safety. Phillip is a leading expert in rooftop safety products and services and performs full safety evaluations with recommendations for non-penetrating solutions designed with cutting-edge technology. Heidi and Phillip talk about Tremco’s new ...
S5:E32 Heidi J. Ellsworth sits down with Brad Van Dam on this Roofing Road Trips episode to discuss the State of the Roofing Industry. Coming off the recent Roofing Day in D.C. in April of 2023, Heidi and Brad talk about top advocacy issues, what is happening with the supply ...
S5:E31 Heidi J. Ellsworth talks with John Esbenshade about the upcoming Skills USA competition. For the first time ever, there will be a commercial roofing demonstration that will eventually evolve into a full out competition within the next three years. John has been working with roofing contractors from across the country ...
S5:E30 Heidi J. Ellsworth virtually meets up with Dave Nordentoft of Leister to talk about a leading technology that is changing the industry: Leister Quality System (LQS) Technology. With performance and production at the top of the list for every commercial roofing company, LQS Technology offers the opportunity to monitor ...
S5:E29 Heidi J. Ellsworth sits down with Dennis Vowles the manager at Garrdal. Offering an American-made, 2-part pipe flashing, Garrdal has designed this flashing to go around rooftop obstacles such as wire masts, high-efficiency appliance stacks and other obstacles that prevent standard pipe flashing from being used. Heidi and ...
S5:E28 Heidi J. Ellsworth sits down with Tony Vizzi of Quarrix to talk ventilation. Contractors hear about the basics of ventilation all the time but Tony talks about higher-level ventilation and helping contractors adopt ventilation best practices while also being able to explain it to their customers. Tony covers why ventilation ...
S5:E27 Heidi J. Ellsworth road trips east to virtually meet with Rich Thompson, ABC Supply director of marketing to talk about racing for a cause. In this very special Roofing Road Trips, Heidi and Rich talk about how ABC Supply dedicated the design of its Indy car to Homes For ...
S5:E26 Heidi J. Ellsworth sits down with Pam Torrey from Ingage to discuss their new podcast series, Ingaged. The podcasting veterans talk about what it takes to get into podcasting whether as a guest, through shared podcasts or by creating your own podcast series. Heidi and Pam share how they believe ...
S5:E26 Heidi J. Ellsworth visits with David Toney of Adams and Reese. It is a great conversation that takes the opportunity to get to know David Toney who is the co-chair of Construction with Trent Cotney. They talk about what is happening with construction defects, personal injury, jobsite issues and much ...
S5:E25 Heidi J. Ellsworth sits down with Franklin International National Accounts Manager, Darci Kunard, to talk about the importance of creating a more sustainable roofing industry. The people at Franklin International share a passion for green products and are commited to creating high performing and and low VOC products. The health ...
S5:E24 Heidi J. Ellsworth meets with Mindy Dahlquist of TRA Snow and Sun to talk about snow retention. They talk about the importance of roofing companies utilizing and understanding snow retention. With the unprecedented snow fall this winter throughout the country, it is more important than ever. Mindy ...
S5:E23 Heidi J. Ellsworth virtually heads east to visit with NRCA safety experts Cheryl Ambrose and Rich Trewyn who are passionate about providing ongoing safety and specifically fall protection education. With OSHA’s National Safety Stand-Down set for May 1-5, 2023, Cheryl and Rich will review the key elements to fall ...
S5:E22 Heidi J. Ellsworth sits down with industry renowned leader, Trent Cotney of Adams & Reese, to talk about what is happening in roofing and how the economy and politics are playing a role. As the leading construction lawyer in roofing, Trent has his fingers on the pulse of the industry. ...
S5:E21 Heidi J. Ellsworth meets up with Rich Slomko, Cool Roof Rating Council (CRRC) board chair and Jeffrey Steuben, CRRC executive director, to talk about their 2023 Annual Meeting on June 14, 2023 at The Cosmopolitan in Las Vegas, Nevada where they will be celebrating their 25th anniversary! The conversation centers ...
S5:E20 Heidi J. Ellsworth meets up with innovation leaders from Roofle, president Travis Harvego and chief marketing officer & product owner Matthew McDaniel, to talk about the future of the roofing sales experience. The Roofle technology has taken the buying experience online allowing contractors to potentially complete full sales of ...
S5:E19 Heidi J. Ellsworth road trips east to visit with Pam Torrey, Director of Marketing for Ingage, about aligning sales and lead flow. It is all about understanding the lead flow and how marketing and sales alignment can increase lead conversion in this Roofing Road Trip. Ingage works with a ...
S5:E18 Heidi J. Ellsworth meets up with Corynn Sheridan of DuPont Tedlar and Kyle Nurminen of Total Roofing Systems to talk about the outstanding performance of metal roofing featuring Tedlar film. Kyle shares the success of a recent project utilizing Metal Alliance Tedlar Film roofing. With no coastal restrictions ...
S5:E17 Heidi J. Ellsworth sits down with WTI roofing technician apprentice Caden Aquino to talk about a career in roofing and how it is working for Gen Z. The industry needs to know what is attracting the next generation and how once you have them, you can retain them. It is ...
S5:E16 Heidi J. Ellsworth virtually travels north to visit with Troy Ferreira the technical director for the Canadian Roofing Contractors Association (CRCA). They visit about the upcoming ROOFTech Expo where Canada’s roofing industry comes to see, learn about, and get hands-on experience. They will also catch up on what ...
S5:E15 Heidi J. Ellsworth sits down with Wayne Sorensen, president of Top Line Roofing and the membership chairman for the Western States Roofing Contractors Association (WSRCA), to talk about his roofing career and the important part WSRCA has played in it. For roofing contractors who embrace working with and giving ...
S5:E14 Metal is hotter than ever and now is the time for training that can take your company into the metal mega sphere. Heidi J. Ellsworth talks with the experts from Isaiah Industries; Todd Miller, president and Seth Heckaman, VP of Sales about the art of selling metal roofing. ...
S5:E13 Join Heidi J. Ellsworth and James Ellsworth as they sit down with Deborah Mazol from the National Roofing Contractors Association about Roofing Day 2023. This panel of Roofing Day alumni visit with Deb about the importance of everyone participating. They talk about the upcoming Roofing Day in Washington, ...
S5:E12 On this Roofing Road Trip, Heidi J. Ellsworth talks with Jimmy Akins the national technical services and warranty manager for Polyglass about their leading technical support and Polyschool training program. The school is an educational forum that teaches roofing contractors, installers, sales, distributors, consultants and architects about what makes Polyglass ...
S5:E11 Heidi J. Ellsworth road trips south and east to meet up with women in Construction, Danielle Pack with USG and Dawn Holsinger of The Delta Group. These women are leaders in their respective companies and the roofing industry overall. They have been highly supportive and involved in organizations ...
S5:E10 Heidi J. Ellsworth visits with long-time industry experts Randy Knox and Robert Ricci of Palisade. A well-known brand with a new look, Palisade is making moves in the industry with products that are protecting homeowners from the ground to the roof. Randy and Robert will talk about trends ...
S5:E9 In this very special Roofing Road Trip, Heidi J. Ellsworth meets up with Kent Gardner, SRS President of Building Products to talk about the 2023 International Roofing Expo and the amazing role SRS is playing this year. Heidi and Kent talk about the Para Latinos Lounge, SRS XTV Tailgater, ...
S5:E8 Heidi J. Ellsworth meets with USG experts, Dr. “Vas” Srinivas Veeramasuneni, CTO of USG Corporation, and Derrick Hutchinson, Director of Sales, USG Roofing, to discuss USG’s commitment to making contractor’s lives easier. USG’s history of innovation has been instrumental in how they have been able to help contractors through the recent ...
S5:E7 Heidi J. Ellsworth visits with Sherri Miles of Miles Roofing Inc. about her ongoing work with Career and Technical Education (CTE) programs. As a National Roofing Contractors Association (NRCA) board member, Sherri has been working on CTE initiatives for years. Active with her state association, Virginia Association of ...
S5:E6 Heidi J. Ellsworth road trips south to catch-up with an amazing friend of RoofersCoffeeShop, Will Lorenz. Will is the newly appointed president of General Coatings and Everroof and the immediate past president of the Roof Coatings Manufacturers Association (RCMA). He has insights to the roof coatings industry, ...
S5:E6 Heidi J. Ellsworth road trips south to Arizona to visit with Jennifer George executive director of ARCA. Arizona has an incredible group of roofing contractors who established ARCA in 1969. It is a dynamic and well-respected subcontractor trade association with over 250 members throughout the state. Jennifer ...
S5:E5 Heidi J. Ellsworth road trips to visit with Rick Duncan, executive director of the Spray Polyurethane Foam Alliance (SPFA), an educational and technical non-profit association for the spray polyurethane foam industry. Founded in 1987, its members include contractors, manufacturers and distributors of spray polyurethane foam, as well as related ...
S5:E3 Heidi J. Ellsworth sits down with the 2023 leadership team of The Roofing Alliance Student Competition, KPost Roofing and Waterproofing Project Manager Chris Evans, Competition Chair Allen Lancaster and Roofing Alliance Executive Director Alison LaValley. It is all about the 2023 Roofing Alliance Student Competition and the construction management schools ...
S5:E2 Heidi J. Ellsworth visits with Jobba Chief Customer Officer, Dennis Keglovits and Chief Technology Officer, Dan Mihai about roofing companies owning their data. For roofing contractors, too often their data is held hostage or simply not given back when dealing with software companies. Access to your data, which is also ...
S5:E1 Heidi J. Ellsworth sits down with Roofing Alliance President Kelly B. Van Winkle, and Executive Director Alison LaValley, to talk about 2022 and the ongoing success of the Roofing Alliance. Kelly and Alison share the successes around their Construction Management programs, Student Competition, Giving Back programs and overall funding ...
S4:E80 Heidi J. Ellsworth meets with Justin Shirley, CEO & President of Achten’s Quality Roofing and President of Roofing Contractors Association of Washington (RCAW). As a fellow board member, Heidi visits with Justin about the upcoming RCAW tradeshow in January 2023. It is one of the first tradeshows of ...
S4:E79 Heidi J. Ellsworth meets up again with Eric Carlisle, the cofounder and Chief Marketing Officer of Labor Central. This unique technology start-up is an on-demand recruiting platform connecting roofing contractors to roofing crews to deliver manpower. Eric and Heidi talk about the intense need for skilled labor and ...
S4:E78 Heidi J. Ellsworth sits down with Patrick Fingles, CEO of LEAP, to discuss their acquisition of JobProgress. With this dynamic combination, the LEAP/JobProgress teams are working with customers to grow their businesses more than ever. They will talk about how contractors can go from under a million to ...
S4:E77 Heidi J. Ellsworth sits down with Reed Hitchcock, ARMA Executive Vice President and Aaron Phillips ARMA Vice President of Technical to talk about the state of asphalt roofing. With the 2023 Excellence in Asphalt Roofing Awards recently launched, they are continuing to showcase the performance and sustainability of asphalt. ...
S4:E76 Heidi J. Ellsworth visits with Justin Koscher, president of Polyisocyanurate Insulation Manufacturers Association (PIMA) about the industry survey that PIMA has lead with other industry associations. It is an incredibly knowledgeable industry resource. They talk about the recent industry study which assesses the impact of commercial roof insulation ...
S4:E75 Heidi J. Ellsworth road trips to the Midwest to virtually meet with Eric Younkin, MTL’s VP of Product and Engineered Services. MTL Holdings, which is the parent company of Metal-Era, Hickman Edge Systems and Citadel Architectural Products, is changing the look of the rooftop with Falcon technology. Eric and Heidi ...
S4:E74 Heidi J. Ellsworth road trips to meet with David Corson is the publisher/editor of Commercial Construction & Renovation. Heidi invites David to Roofing Road Trips to look at the state of the industry around commercial construction for 2022. David had been a thought leader in commercial construction for ...
S4:E73 Heidi J. Ellsworth, RCS president is sitting down with recurring Roofing Road Trip guest Darci Kunard from Franklin International and the Titebond brand. Darci always has great information around sealants and caulking and in this podcast, they talk about one of Titebond’s foundational products, Titebond Glue. They discuss ...
S4:E72 Heidi J. Ellsworth road trips virtually to meet up with Matt Lurie a content strategist at Ruby to talk about their 2022 Call Trends Report. They review four highlights from the report including the ongoing importance of phone calls. Sharing that 92% of business phone calls represent opportunities to win, retain, ...
S4:E71 Heidi J. Ellsworth virtually road trips across country to Pennsylvania to meet with Equipter founder Aaron Beiler. With a long history with RoofersCoffeeShop, Heidi and Aaron connect on how the industry has changed with the adoption of Equipter equipment. They talk about the importance of using technology to help ...
S4:E70 Heidi J. Ellsworth visits with April Hall the President of Storm Consultants, LLC and the SRC Summit. April has been helping storm restoration contractors succeed through live events since 2011. As a two-time bestselling author, April has been committed to bringing the highest level of integrity and education ...
S4:E69 Heidi J. Ellsworth meets up with Michelle Lane, Vice President of Marketing & Communications for Holcim Building Envelope at the 2022 NRCA fall meetings for an in-person Roofing Road Trips. They talk about the major branding change from Firestone roofing, wall and lining systems to Elevate that Michelle ...
S4:E68 Heidi J. Ellsworth shares the excitement of sitting down with brand ambassadors, the Kruse Brothers. Randy and Steve Kruse of Kruse Brothers Inc. have taken their knowledge and passion on the road talking with other industry professionals about innovative products and better ways to build. They join Roofing ...
S4:E67 This week on Roofing Road Trips, Heidi visits with Darci Kunard from Franklin International/Titebond about the technology of color matching sealants. Established in 1935, Franklin International is among the largest privately held manufacturers of adhesives and sealants in the U.S. and well known for its Titebond brand. Darci, ...
S4:E66 Heidi J. Ellsworth heads to Baton Rouge, Louisiana to virtually meet with Susan Eccles, Special Council for Adams & Reese to talk about drone regulations. Susan specializes in the legalities of drones on construction sites including how to get started, regulations, privacy and the need for pilot licensing. ...
S4:E65 Heidi J. Ellsworth sits down with Mark Gies of S-5! in this very relevant Roofing Road Trip to talk about how the recently passed Inflation Reduction Act (IRA) will be affecting the solar and metal roofing markets. Mark has seen firsthand that metal roofs are the best place to install ...
S4:E64 In this episode of Roofing Road Trips, Heidi J. Ellsworth, RCS Partner virtually meets with Michelle Mulder, owner of Nailed It Roofing in North Bay, Ontario, Canada and the winner of Beacon’s annual North American Female Roofing Professional of the Year competition, which shines a spotlight on inspiring women in the roofing ...
S4:E63 Heidi J. Ellsworth visits with Luciano Perez, Safety Manager for KPost Roofing and Waterproofing out of Dallas, Texas about the important International Roofing Expo (IRE) class focused on the Latino culture in roofing. Luciano will be moderating a panel during the IRE educational classes on how to better incorporate ...
S4:E62 Heidi J. Ellsworth sits down virtually with Vault Health Strategy’s Ted Ryan and NRCA insurance leader, Cheryl Ambrose, to talk about health insurance. With rising costs, higher deductibles and a lot of confusion, the National Roofing Contractors Association (NRCA) is committed to helping roofing companies find good healthcare options ...
S4:E61 In this Roofing Road Trips, it is all about "Making it Easy." Join Heidi J. Ellsworth as she welcomes ABC Supply's South Central District Manager Brad Messer to learn more about how the company is committed to making it easy for contractors to run their businesses. From easy-to-use technology and ...
S4:E60 Heidi J. Ellsworth Road trips to the southeast to visit with Jeff Littleton with All Points Tile and Gary Hines with A & G Roofing to talk about custom tile blends. Blends are hot and having the ability to match pre-existing blends for small projects and big repairs is ...
S4:E59 Heidi J. Ellsworth virtually meets up with Jon Gardner of Owens Corning & Adam Bensman, the Roof Strategist to talk about sales. Owens Corning is working with The Roof Strategist to help roofing contractors up their sales game. Heidi, Jon and Adam talk about how contractors can stand above ...
S4:E58 Heidi J. Ellsworth road trips to visit with Sarah Schneider, Deputy Director, and Audrey McGarrell, Project Manager, of the Cool Roof Rating Council (CRRC) to talk about the sunset of the ENERGY STAR certification program for roofing products and how it will affect roofing professionals going forward. Sarah and ...
S4:E57 Breaking news at METALCON 2022. Heidi J. Ellsworth sits down with Geoff Stone and Steve Gosk of MetalForming LLC to talk about Steve Gosk’s new role as CEO. Celebrating their 25th anniversary during the METALCON show, Geoff and Steve talk about 25 years of bringing MetalForming equipment and technology to ...
S4:E56 Every roofing company needs to be at the forefront of legal trends and requirements. In this Roofing Road Trip, Heidi J. Ellsworth visits with the NRCA Legal team of Trent Cotney the NRCA General Council, George Patterson, the Legal Resource Center Chairperson, Rod Petrick former NRCA Chairman and NRCA ...
S4:E55 Heidi J. Ellsworth visits with Andy Langham of Langham and Sons Roofing and Brandon Burden of DaVinci Roofscapes to learn how composite roofing has become a more viable option for many homeowners due to the ongoing supply chain issues. With backlogs of many types of roofing materials taking weeks if ...
S4:E54 Heading east, Heidi J. Ellsworth virtually road trips to visit with Judy Gellar, Vice President of Events with METALCON. For over 30 years, METALCON has been bringing together every facet of the metal construction and design industry including contractors, designers, specifiers, and installers, to distributors, suppliers, and manufacturers. Judy ...
S4:E53 Heidi J. Ellsworth visits with the new Roofing Alliance president, Kelly Van Winkle of King of Texas and new Roofing Alliance Vice President, Greg Bloom of Beacon Building Products about the importance and growth of the National Roofing Contractors Association (NRCA) foundation, The Roofing Alliance. With a focus on ...
S4:E52 Are you taking your business to the next level with technology? Heidi J. Ellsworth road trips to Dallas, TX to visit with Chris Hill the leader of Roof Hub with SRS about bringing technology into your business. They talk about the evolution of Roof Hub and how it ...
S4:E51 Heidi J. Ellsworth road trips to Dallas, Texas to visit with Jason Stanley, CEO of IB Roof Systems about how they are making ProCertification from National Roofing Contractors Association (NRCA) more assessable than ever. In July of 2022, IB launched a program with industry leaders to provide easy assessment ...
S4:E50 Heidi J. Ellsworth meets up with Jackie Hart of Estimating Edge and Chad Davis of Duro-Last to talk about their collaboration in supplying top quality estimates for Duro-Last contractors. Both very family based companies, they share that taking care of the customer with high touch points is critical. With ...
S4:E49 Heidi J. Ellsworth virtually road trips south to Dallas to visit with Eric Carlisle, the cofounder and Chief Marketing Officer with Labor Central. This unique technology start-up is an on-demand recruiting platform connecting roofing contractors to roofing crews to deliver manpower. Eric and Heidi talk about how the ...
S4:E48 Heidi J. Ellsworth sits down with Dhaval Gajjar of Clemson University, Tony Lamanna of Arizona State University, Bill Good, former NRCA CEO and Alison L. LaValley, Roofing Alliance Executive Director to visit about the growing influence of roofing in construction management schools. With a strong focus on growing the exposure ...
S4:E47 Making it easy for homeowners is what it is all about for Donovan Morgan and Danny Filippelli of Roofs By Don. Working with IKO, Donovan and Danny had created a roofing company that provides excellent roofing services for the metro Atlanta and Savannah, GA areas. Their ROOFPRO Craftsman Premier ...
S4:E46 Heidi J. Ellsworth road trips east to visit with Jon Gardner, National Training and Development Leader at Owens Corning about Owens Corning University (OCU). This progressive continuing education opportunity helps contractors make their business better, faster. Owens Corning University Power Hour webinars offer top content from industry leaders, with ...
S4:E45 Heidi J. Ellsworth road trips south to visit with Larry Miller, ARCA president about the upcoming Arizona Roofing Contractors Association (ARCA) Expo. It is ARCA's 53rd Annual Arizona Roofing Expo at Harrah's Ak-Chin Casino and Resort in Maricopa and RoofersCoffeeShop will be there. It is the only roofing ...
S4:E44 Heidi J. Ellsworth virtually meets up with Kim Eckerman and Melissa Dunson, marketing leader at TAMKO to visit about the successful launch of Titan XT. The feedback from contractors about the Titan XT has been phenomenal and they share what is being said out in the field. They ...
S4:E43 Heidi J. Ellsworth looks to the Midwest to virtually visit with the presidents of the Roofing Contractors Association of Texas (RCAT) and Midwest Roofing Contractors Association (MRCA). Richard Koetter, president of RCAT and Kelly Lea, president of MRCA share their excitement for the upcoming joint convention taking place September 27-29, 2022, ...
S4:E42 Heidi J. Ellsworth heads to Florida for this Roofing Road Trip to visit with Corynn Sheridan of DuPont and Ted Deaton of RPI Roofing about withstanding coastal challenges. As a lot of people focus on just enjoying the beach every summer, roofing contractors in coastal overcome environmental degradation every ...
S4:E41 Heidi J. Ellsworth sits down in person to visit with Jared Ribble during the 2022 NRCA Summer Meeting. Jared shares the exciting news that ProCertification is now being included in roofing system specifications. They talk about how roofing companies can build their business by helping employees get certified. ...
S4:E40 Heidi J. Ellsworth sits down virtually with Dean Curtis, CEO of Ingage to talk about the importance of data and how to interpret it to improve sales. The Ingage revolutionary technology was developed to help home improvement sales professionals create, design, implement and track sales presentations. Whether you ...
S4:E39 Heidi J. Ellsworth visits with Brad Van Dam, VP of sales for MTL Holdings, the parent company of Metal-Era and Hickman Edge Systems about their commitment to reducing prices up to 12% on five of their contractor-friendly products in their fascia and coping lines. With the economy in an ...
S4:E38 Heidi J. Ellsworth sits down virtually with cyber insurance expert Andy Metzler of Acrisure and Cheryl Ambrose of NRCA, they ask the question, do roofing companies know that cyber liability is one of the biggest risks companies currently face? To help members address cyber liability risks, NRCA has partnered ...
S4:E37 Heidi Ellsworth road trips to Florida to visit with Joe Byrne, the current president of the Florida Roofing And Sheet Metal Contractors Association (FRSA) to talk about their upcoming annual convention that will be celebrating 100 years! The celebration will be epic taking place in Daytona Beach, FL where the ...
S4:E36 Heidi J. Ellsworth road trips virtually cross country to visit with Trent Cotney for a mid-year industry update. Recently joining Adams & Reese, Trent continues to work with leading roofing associations as general counsel. Working with NRCA, WSRCA, FRSA and many more, Trent sees what is happening in ...
S4:E35 Heidi J. Ellsworth road trips across country to Florida to visit with the cool roofing leaders from Polyglass. Known for their Kool Roof Coatings and in particular the Polyfresko products, Polyglass continues to take a lead in developing and manufacturing energy efficient and sustainable roofing products. Polyglass’ line of white ...
S4:E34 Heidi J. Ellsworth visits with Steffney Jones, Partner Development Manager for Ruby about retooling revenue through the power of customer communications. This important topic was recently presented at the CEO Warrior event and focuses on how businesses can prepare for growth, the importance of phone calls and how outsourcing ...
S4:E33 Heidi J. Ellsworth road trips down to Arizona to visit with fellow Davis Memorial Trustee, Chuck Chapman. As chairman of the foundation, Chuck has been involved with the Western States Roofing Contractors Association and Davis Memorial Foundation for close to two decades. He has been committed to helping ...
S4:E32 Heidi J. Ellsworth heads south to visit with Rob Winkle, 2022 Western States Roofing Contractors Association (WSRCA) president. They talk about the importance of roofing contractors being involved with their regional roofing association and attending and engaging in conferences like the Western Roofing Expo (WRE). As one of ...
S4:E31 Heidi Ellsworth road trips to Florida to visit with Matt Criswell, 2022 president of the Florida Roofing And Sheet Metal Contractors Association (FRSA) to talk about their upcoming annual convention that will be celebrating 100 years! The celebration will be epic taking place in Daytona Beach, FL where the ...
S4:E30 Showcasing the excellence of the roofing industry, Heidi J. Ellsworth visits with Mike Shifferd, Wayne Westgaard and Doug Spears of TAMKO about their experience and passion for a Six Sigma culture. As part of the team that built and championed the Continuous Improvement initiative, they share how they helped ...
S4:E29 Insurance and roofing continue to strive to find the right balance. One roofing contractor from Texas who is challenging the status quo around insurance claims is Stonewater Roofing. Lead by Roland Browne and Jacob Law, it is a family owned and operated business that prides itself on customer ...
S4:E28 Heidi J. Ellsworth road trips cross country virtually to visit with Kate Ratcliffe, marketing manager for LEAP. With a combined passion for sales, marketing and technology, Heidi and Kate talk about the importance of putting the right tools into the hands of sales professionals. Getting past handwritten notes, ...
S4:E27 Heidi J. Ellsworth road trips to Chicago, IL to meet with the Jobba team for this Roofing Road Trip. Steven White and Jim Rizzo visit with Heidi about how roofing contractors can develop a long-lasting relationship with their tech companies along with what type of questions should be consistently ...
S4:E26 Heidi Ellsworth, RCS President road trips to Texas to talk with EVP / Chief Human Resource Officer, Carrie David. Starting as the Chief People Officer in 2021, she has been responsible for creating and driving the people strategy across SRS, including strengthening an exceptional culture, enhancing training and career ...
S4:E25 Heidi J. Ellsworth, RCS president is off on another road trip with recurring RRT guest Darci Kunard with Titebond. Darci always has great information around sealants and caulking and in this podcast, they talk about the product adoption of PVC trim and the importance of using the right sealant. ...
S4:E24 In this Roofing Road Trips, Heidi J. Ellsworth visits with Rich Thompson, Director of Marketing and National Business Development at ABC Supply about their forty years of roofing history and how the company has built a very successful culture focused on their employees. Since 1982, they have become the ...
S4:E23 This Roofing Road Trip is all about metal, Metal Panel Roof Systems to be specific. The National Roofing Contractors Association (NRCA) recently released their new ProCertification for Metal Roof Systems, and it is a hit! Heidi J. Ellsworth visits with Jared Ribble about the new ProCertification program and ...
S4:E22 Heidi J. Ellsworth takes a very special road trip to meet with Eric Oberembt and Paul Reed of Roofers in Recovery. In this Caught Doing Good Roofing Road Trip, Eric and Paul share the history and challenge of Roofers in Recovery. This nonprofit organization is focused on empowering ...
S4:E21 Heidi J. Ellsworth meets up with Brad Van Dam, VP of Sales for MTL parent company of Metal-Era and Hickman Edge Systems. These companies hold one of the broadest portfolios of tested roofing and building envelope perimeter securement solutions on the market. With the recent release of the ...
S4:E20 In this episode of Roofing Road Trips, Heidi ventures over to the Tremco/WTI headquarters to talk all things safety in celebration of the National Safety Stand-Down! Join Heidi J. Ellsworth, RoofersCoffeeShop President, as she chats with Ro Lewis, Tony Kotnik, Morgan Minter and Sarah Panter from Tremco and WTI ...
S4:E19 In this captivating episode of Roofing Road Trips, Heidi J. Ellsworth, RCS president sits down with Jeff Littleton of All Points Tile. This podcast covers everything All Points Tile - the history, the tile, the unique identification and matching process and the supply challenges. If you need tile in this ...
S4:E18 Heidi J. Ellsworth road trips across the country to visit with Scott Seaton and Tom Christner of Rocket Equipment. In this very enlightening Roofing Road Trip they talk about how Scott developed and then worked at making the Trash Rocket line of equipment a game changer for roofing companies. ...
S4:E17 Heidi J. Ellsworth visits with IB Roof Systems™ brothers Jason and Shawn Stanley about the first-ever documented Carbon-neutral roofing membrane from IB Roof Systems. As the leading provider of PVC roofing solutions for flat or low-sloped roofs, IB Roof Systems provides accurate information to help roofing contractors and clients make ...
S4:E16 In this special Roofing Road Trip, Heidi J. Ellsworth Road Trips south of Seattle to visit with Lori Jerome of PABCO. With some of the strongest and unique shingles on the market, PABCO continue to offer a way for contractors to differentiate and offer unique looks and performance. Lori is ...
S4:E15 Heidi J. Ellsworth visits with Corynn Sheridan of DuPont™ and Tara Faulkner of Metal Alliance about a revolutionary film this is offering the metal roofing industry a new way of looking at metal protection. With over 60 years of proven performance, Tedlar® PVF Films from DuPont™ are trusted and ...
S4:E14 In this episode of Roofing Road Trips, learn how to fight the labor shortage with prefabricated roof flashings & accessories. Greg Morrow of FlashCo visits with Heidi J. Ellsworth on the important topic of learning new technologies and techniques that reduce labor needs while improving performance of crews and ...
S4:E13 Heidi J. Ellsworth visits with Gary Cohen of Certified Contractor Network (CCN) about their upcoming conference - CCN’s RENOVATE Spring Conference. It will be taking place from April 28-30, 2022 in sunny Scottsdale, AZ at the fantastic Talking Stick Resort. RoofersCoffeeShop will be there. Gary and Heidi have ...
S4:E12 This installment of Roofing Road Trips is diving deep into the “closer’s mindset” with John DeRosa from SRS Distribution. Heidi J. Ellsworth, RCS president, sits down with John to talk all things sales, including sales training and getting comfortable asking for the sale. If you are looking to enhance your ...
S4:E11 In this episode of Roofing Road Trips, RoofersCoffeeShop president, Heidi J. Ellsworth chats with Will Lorenz, VP of sales at EVERROOF. The two discuss the upcoming launch of the new EVERROOF silicone plant, how contractors can utilize silicone products on the roof and the stabilization of the supply chain. ...
S4:E10 Heidi J. Ellsworth, RCS president, sits down with Frank Farmer, the creator of the Metal Roofing Consultants (MRC) Sales Bootcamp. Metal roofing is one of the fastest growing segments of roofing. Are you looking to sell more metal roofs? The MRC Sales Bootcamp is the place for you. Frank ...
S4:E9 Heidi J. Ellsworth, RCS President, sits down with General Coatings CEO Will Lorenz to talk how they are bringing new solutions to the market and particularly the HOA market. With high demand from consumers for not only solutions to the material and labor shortages but also progressive solutions for ...
S4:E8 RoofersCoffeeShop president, Heidi J. Ellsworth chats with Jack Gottesman of IKO about their IKO ROOFPRO Program. The two chat about the revolutionary ROOFPRO program that provides turnkey business systems, customized salesforce-based lead management systems, and ongoing innovative industry programs to take your business to the next level. The IKO ROOFPRO ...
S4:E7 Learn about the Sashco Zero Failures Education Program in this informative podcast with RCS editor, Karen Edwards and Sashco representative, Charis Babcock. The Zero Failures seminars help contractors identify ways to leverage their strengths while finding areas for growth and improvement on the path to building a healthy, thriving company ...
S4:E6 In this engaging episode of Roofing Road Trips, Heidi J. Ellsworth, RCS president, sits down with John Keisel, CEO of Imagine Technologies. The two discuss new technology that contractors should be utilizing on the roof and in the office, training employees to feel comfortable with new technologies, and how to ...
S4:E5 Heidi J. Ellsworth road trips cross country virtually to visit with Dean Curtis, CEO of Ingage. This revolutionary technology company has created a new way of creating, designing, implementing and tracking sales presentations. Whether you are a sales representative, sales manager or owner of a roofing company, this ...
S4:E4 You won’t want to miss this information-packed podcast with CEO and founder of Breakthrough Academy, Danny Kerr. Listen to learn about the planning bullet points contractors should be thinking about when the new year rolls around. Danny and Heidi talk all things strategic planning, including what you need to look ...
S4:E3 In this episode of Roofing Road Trips, Heidi J. Ellsworth, RCS Partner is virtually visiting Camila Santander in Alexandria, Virginia. In 2009, Camila emigrated to the U.S. from Chile with her family when she was still in middle school. Her father had hopes of building a home and business for ...
S4:E2 In this immersive episode of Roofing Road Trips, listen as Heidi J. Ellsworth, RCS president, sits down with Nick Nobbe of Quarrix to discuss their Wall Protection Product line, including the new rain screen technology. An unseen line of defense, rain screen products are designed to keep walls dry ...
S4:E1 In this episode of Roofing Road Trips, Heidi sits down with Randy Chaffee from Marco Industries. The relationship between a manufacturer and their rep is critical to selling their product. Listen to this podcast to learn how best to cultivate important relationships if you are a manufacturer, contractor or a ...
S3:E45 Studying the interconnectedness between people and their environment is important to Molly Nelson, RCS intern. In this edition of Roofing Road Trips, Megan Ellsworth chats with Molly about her internship at RoofersCoffeeShop, her major in environmental studies and her passion for green roofs. Read the Transcription - Coming Soon! Listen to ...
S3:E68 Heidi J. Ellsworth, RCS Partner visits with Rick Rominger, TopShield Director of Private Label with SRS Distribution their TopShield®PRO commercial roofing products. SRS has an unwavering focus on increasing customers’ productivity and profitability by providing the highest level of performance products. Heidi and Rick will talk about the ...
S3:E67 In this installment of Roofing Road Trips, Heidi J. Ellsworth, RCS president sits down with Dave Lawlor, the president of the Roofing Alliance, the foundation of the NRCA. Lawlor is a Canadian native and is honored to be the first Canadian to hold this office. Coming to the end ...
S3:E66 In preparation for the biggest road trip every year, the International Roofing Expo (IRE), Heidi J. Ellsworth visits with Meggan Spehar about the big event. Taking place in New Orleans, LA the first week of February 2022, the IRE is the largest roofing conference in North America. Meggan shares new ...
S3:E65 In this exciting Roofing Road Trips, Heidi J. Ellsworth visits with Dan Tinker, the CEO of SRS Distribution, about their annual #1 Concert Event. This year the iconic artist, Willie Nelson, will be headlining the show that will raise funds for several charities and organizations including the One Tribe Foundation, ...
S3:E64 In this episode of Roofing Road Trips, Heidi virtually travels to visit with Mischa Fisher, chief economist from Angi. They discuss the Angi’s Skilled Trades in America report and how it is shedding important light on the effect seen over the last two years and the very interesting dynamics that ...
S3:E63 You won’t want to miss this Roofing Road Trip as Heidi travels to Tampa, Florida for the 2021 METALCON show! With in-person events making a comeback, Heidi takes the opportunity to chat with Renee Ramey on the METALCON floor! In this special podcast, the two discuss the hottest products in ...
S3:E62 In this installment of Roofing Road Trips, Megan Ellsworth, RCS podcast producer, hits the road and visits with Julissa Chavez of SRS Distribution. Julissa goes down memory lane and explains the traditions of her childhood during the Day of the Dead. How will you be celebrating Dia De Los Muertos ...
S3:E61 In this episode of Roofing Road Trips, Heidi is virtually visiting Stephanie Pouse in Windsor, Colorado. As the winner of Beacon’s 2021 Female Roofer of the Year contest, she is one to watch out for. Stephanie is a partner in Brahma Roofing & Construction and has spent years connecting with ...
S3:E60 Road tripping across country to West Virginia, Heidi J. Ellsworth has the pleasure to meet with Erin and Matt Weston from Calendar Construction along with a Roofing Road Trip podcast favorite, Jack Gottesman with IKO. Erin and Matt have built an amazing company focused on quality inside and outside ...
S3:E59 Heidi J. Ellsworth visits with Ben Rucka, District Manager with Malarkey Roofing Products about the important trend of using roofing materials to battle smog. All Malarkey shingles include 3M™ Smog-Reducing Granules. These granules, which blend inconspicuously into the shingle’s color, contain a photocatalytic coating which, when activated by the ...
S3:E58 In this episode of Roofing Road Trips, Heidi is virtually visiting Greta Bajrami in Westborough, Massachusetts. As one of the top four finalists in this year’s Beacon Female Roofer of the Year contest, she is one to watch out for. Greta broke into a traditionally male-dominated roofing industry as a ...
S3:E57 This week on Roofing Road Trips, Heidi visits with Darci Kunard from Franklin International/Titebond about the technology of color matching sealants. Established in 1935, Franklin International is among the largest privately held manufacturers of adhesives and sealants in the U.S. and well known for its Titebond brand. Darci, an experienced ...
S3:E56 Talking to one of the leaders in Liquid Applied Roofing Membranes, Heidi J. Ellsworth visits with Sean Fraker, National Manager with Sika. They talk about how the future of roofing has arrived with liquid applied roofing. Sean shares the vision of Sika and the recent acquisition of American ...
S3:E55 Heidi J. Ellsworth virtually road trips to Texas to visit with Kelly Van Winkle of King of Texas Roofing Company LP. Heidi is delighted to visit with Kelly as she takes the position as the first women Vice President of the Roofing Alliance. Kelly has a distinguished career ...
S3:E54 Getting on the first page on Google is the goal for every roofing company, but who do you trust and how do you do it? Join Heidi J. Ellsworth as she virtually road trips to Louisiana to visit with Chuck Magee of Raise the Rank. Together they discuss the steps ...
S3:E53 Heidi J. Ellsworth visits with Dhaval Gajjar, Assistant Professor at Clemson University about his passion for roofing. With several years, projects and degrees studying roofing, Dhaval is bringing the love of roofing to the students of Clemson and beyond. They also discuss the university-level roofing classes the Roofing Alliance ...
S3:E52 With the labor shortage at the top of every contractor’s mind, Heidi J. Ellsworth visits with Tom Biller, Training Manager at Tremco Roofing and Building Maintenance about training and its relationship to employee and contractor retention. Recruiting during these times is tough so it is more important than ever ...
S3:E51 Nick Nobbe of Quarrix joins Heidi J. Ellsworth on this Roofing Road Trip that explores how contractors can successfully incorporate ventilation in the sales and education process for homeowners. Highlighting recent statistics and survey results, they talk about the data including how 92% of homes across the U.S. do ...
S3:E50 In this Roofing Road Trip, Heidi J. Ellsworth meets with Brian T. Pallasch, CAE, CEO/EVP of IIBEC. In a follow-up to the Stephen Patterson, RRC, PE and Dr. Madan Mehta, PE, PHD Roofing Road Trip Podcast about their new publication on Roof Drainage – Second Edition, this book was ...
S3:E49 Road tripping across country to Ohio, Heidi J. Ellsworth gets to visit with two exceptional Tremco interns, Juliann Carozza and Jake Tiernay. Heidi finds out what is attracting these young professionals to work in the Tremco marketing department and what they think of the roofing industry after their 2021 summer ...
S3:E48 Heidi J. Ellsworth road trips to Southern California to visit with Eduardo Figueroa of Better Employees about the importance of providing leadership training for roofing contractors’ Latinx employees. Better Employees is a bilingual and bicultural training company dedicated to teaching individuals to become better employees, supervisors and managers. Eduardo ...
S3:E47 Road tripping south, Heidi J. Ellsworth visits with Joel Viera, executive director of Western States Roofing Contractors Association (WSRCA) about the upcoming Western Roofing Expo (WRE). One of the largest regional roofing shows, the WRE has its own unique culture bringing roofing contractors and crews together from across the western ...
S3:E46 In this Roofing Road Trip, Heidi J. Ellsworth meets with Stephen Patterson, RRC, PE and Dr. Madan Mehta, PE, PHD about the unprecedented change in roof drainage design. A new publication on Roof Drainage – Second Edition, this book was funded by the CI-IIBEC Foundation. They will share ...
S3:E44 Roofs may be out of sight, but they should never be out of mind. In this Roofing Road Trip, Heidi J. Ellsworth virtually travels to visit with Phillip Harris, business development manager and safety expert from Tremco and Weatherproofing Technologies. Together, they discuss safety plans for rooftop installation and the ...
S3:E43 Heidi J. Ellsworth of RoofersCoffeeShop® virtually road trips cross country to the state of Florida to visit with long-term roofing friend, Chris Gory, National Low-Slope Business Development Manager with Polyglass. Both Heidi and Chris were involved with several launches of self-adhered roofing and have watched with enthusiasm as that ...
S3:E42 Heidi J. Ellsworth sits down virtually with Patrick Fingles the CEO of Leap to discuss how contractors are adapting to the new realities of a post covid world. Patrick has been a leader in the home improvement industry for nearly two decades. As co-owner and CEO of Nu Look ...
S3:E41 Heidi J. Ellsworth Road Trips virtually over the Cascade Mountains to Portland, Oregon to visit with the up and coming power couple in roofing, Seth and Ashley Pietsch of Integrity Insurance. It is all about insurance and what roofing contractors need to be asking of their brokers. Seth and Ashley ...
S3:E39 Heidi J. Ellsworth visits with Leah Lemmons & Eileen Dutton of Malarkey Roofing Products about their history of innovation and environmental roofing products that range from strongly redundant long-term roofing products, to hail and wind resistant shingles to newly introduced smog eating and reflective roofing. They discuss the historic, ...
S3:E38 Heidi J. Ellsworth of RoofersCoffeeShop road trips to Florida to visit with long-time friend Wayne Heironimus, owner of the Delta Rep Group, about being a manufacturers’ representative and the amazing NP1 product he has brought back to the market. Joined by David Fuller of Master Builders Solutions, they talk ...
S3:E37 Heidi J. Ellsworth of RoofersCoffeeShop visits with Meggan Spehar from the International Roofing Expo (IRE) and James Ellsworth of RoofersCoffeeShop about the new technology that is going to make IRE better than ever. RCS is excited to sponsor the First Timers Reception so as a first timer, James Ellsworth ...
S3:E36 On this Roofing Road Trip, Heidi chats with Roscoe Green who is leading the Cotney Construction Practice Group. Roscoe is on the fore front of construction practices including contracts, material shortages, liens and more. Listen to learn about Roscoe’s interesting history and his leadership in helping contractors be prepared for ...
S3:E35 Join Heidi J. Ellsworth as she discusses multi-family roofing with Quentan Tobolka, President at Paragon Multi Family Roofing, Inc., Jack Gottesman, IKO Marketing Services Manager for U.S. Residential and Michael Mooney, Regional Sales Manager at IKO Roofing. Understanding best practices for working with multi-family projects will be the topic and ...
S3:E34 On this Roofing Road Trip, Heidi chats with Ben Briggs who leads the Cotney Labor and Employment initiatives. Ben is on the forefront of employment issues including wage and hour, nonexempt and contractor status, OSHA and harassment issues. Listen to learn about changes coming up in employment law ...
S3:E33 Megan Ellsworth, RCS podcast producer, sits down with Rebecca Welsh, a regional business manager for Weatherproofing Technologies, Inc. (WTI) in the south Atlantic region of the country. Women make up a small percentage of the field work force in this industry and Rebecca wants to change that. She has ...
S3:E32 Heidi J. Ellsworth virtually takes a road trip to Southern California to visit with Greg Hlavaty, president of Western Colloid. They talk about his philosophy of putting the contractor first, which has been the hallmark of Greg’s leadership within the roofing industry. Western Colloid works with contractors to ...
S3:E31 Heidi J. Ellsworth virtually road trips to meet up with Danny Kerr co-founder of Breakthrough Academy. It is a celebration of their new show, Contractor Evolution. Danny shares information about this new multimedia show produced specifically for high-performing contractors who are focused on scaling up, working less, and ...
S3:E30 In this episode of Roofing Road Trips, Heidi Ellsworth, RCS CEO, chats with Lee Lipniskis about her journey through the roofing industry. Lee Lipniskis is an associate consultant at Cotney Attorneys and Consultants. With experience in insurance, finance, and the contractor's side of the industry, Lee has a finger ...
S3:E29 This week on Roofing Road Trips, Heidi visits with Darci Kunard from Franklin International/Titebond on how residential roofing companies can create or expand residential service programs. Darci, an experienced marketer with a demonstrated history of success working in the building materials industry, shares how contractors can utilize products, like ...
S3:E28 You won’t want to miss this episode of Roofing Road Trips, as RCS’s Heidi J. Ellsworth and Informa’s Ray Giovine chat about all things IRE for their live show in August 2021. The city of fun, Las Vegas is hosting this year’s in-person IRE show and we all couldn’t be ...
S3:E27 In this episode of Roofing Road Trips, RCS’s Heidi Ellsworth talks with John Kenney of Cotney Consulting Group. The two talk all things estimating, and how Cotney Consulting Group can help grow your estimating business. The new Cotney Estimating training and certification is a first for the roofing industry and ...
S3:E26 Heidi Ellsworth has the pleasure of visiting with old and new friends as Roofing Road Trips meets up with the leadership of Bitec, Joel Shealey, VP of operations and David Allen, president. The three talk about the history of Bitec as it celebrates 34 years of business and the strong ...
S3:E25 In this installment of Roofing Road Trips, RCS’s Heidi Ellsworth sits down with Les Burch, president of Sashco, to discuss his new show, Les’s Corner. The new multimedia production delivers business and sealant technology education, innovation collaboration with industry experts and high-performance community knowledge sharing. Listen to hear more ...
S3:E24 On this installment of Roofing Road Trips, Megan Ellsworth, RCS podcast producer, chats with Samantha Schock of J Reynolds, a Tecta America company. The two discuss Samantha’s introduction into the roofing industry, National Women in Roofing, and why women should get involved in the industry. Listen to this episode to ...
S3:E23 For over 22 years, Kevin Butler, a Senior Field Advisor, has worked at Tremco Roofing. Heidi J. Ellsworth interviews him about how he has thrived in building a career at Tremco and Weatherproofing Technologies Inc. They talk about how he grew his career as a roofer, foreman, manager ...
S3:E22 Heidi J. Ellsworth visits with Polyglass National Product Manager Marco Sieber about a new age in fire protection on the roof. With ongoing wildfires and urban fires ignited by severe weather, the roofing industry is striving to keep homes and businesses safe, starting at the roof. Polyglass recently launched ...
S3:E21 Heidi J. Ellsworth talks with Chuck Magee, CEO of SSA CAPP, a software and marketing company that is offering contractors the opportunity to utilize online offices. Chuck Magee has developed software, processes and online access for roofing contractors to utilize virtual offices to make their job easier. Several small roofing ...
S3:E20 Heidi J. Ellsworth, RCS Partner visits with Jeff Williams, IKO Brand Director about branding in this informational and thought-provoking Roofing Road Trips podcast. To many roofing contractors, “branding” can sound like a big undertaking that is potentially unnecessary. Jeff talks about how it can be intimidating to even ...
S3:E19 Heidi J. Ellsworth, RCS Partner visits with Mikael Kuronen about Georgia-Pacific’s recent launch of DensDeck® StormX™ Prime Roof Board. It is the first high-performance gypsum roof coverboard (patent-pending) designed to help prepare commercial rooftops to hold tough under the dangers of impact and puncture caused by very severe hail conditions. ...
S3: E18 Recorded on March 16, 2021 Heidi J. Ellsworth visits with Jim Nevin and Bud Polston of United Asphalts about the future of asphalt. They talk about the history and future of modified asphalt in both commercial and residential roofing products and systems. Weather and sustainability are all ...
S3:E17 Heidi J. Ellsworth talks with Frank Farmer of Metal Roofing Consultants (MRC) about how roofing contractors can get the necessary tools and training to add metal roofing to their company while increasing overall profitability. Frank shares a proven system that he and his team have employed to grow the ...
S3:E16 Heidi J. Ellsworth visits with Jack Wagnon of SkyMeasure™, a property measurement service from CoreLogic®, as this Roofing Road Trip takes an aerial view. SkyMeasure is known for their highly accurate roof measurement reports and high resolution aerial imagery. Heidi and Jack talk about how roofing contractors can utilize aerial ...
S3:E15 In this Roofing Road Trip, Heidi J. Ellsworth, RCS Partner catches up with Ashlee Poplin of Cotney Attorneys and Consultants about how business, regulations and Covid recovery are going in the Cotney Carolina. They talk about how vaccinations are affecting contractors along with important tips on how to deal with ...
S3:E4 Heidi J. Ellsworth visits with Duro-Last’s National Sales Manager, Jason Dark, and VP of Sales, Steve Ruth, about the launch of Duro-Last X™, the industry's first custom-cut roll good membrane solution. The podcast will discuss the importance of roofing contractors continually looking for improved solutions that offer increased productivity, profitability ...
S3:E2 Heidi J. Ellsworth visits with Paul Watts of Watts Removal and Christian Zimprich of Sherwin Williams Coil Coatings about the groundbreaking Watts cleaning products tested and proven exclusively on Sherwin Williams coated metal panels. In an ongoing commitment to their customer relationships, Sherwin-Williams Coil Coatings has aligned with Watts ...
S3:E1 Heidi J. Ellsworth, RCS Partner visits with Kathleen C. Ropka an attorney who is based in Cotney Construction Law’s Chicago office. In this Cotney Around the Globe Podcast, they discuss the Chicago office and some of the hot topics and trends in the city and the Midwest in general. ...
S2:E55 Heidi J. Ellsworth virtually travels to Estimating Edge to visit with Jackie Hart and John Lombardo on this Roofing Road Trips Podcast. Jackie and John lead the industry on software sales that make a difference to customers. Both longtime salespeople talk about the importance of relationship sales that ...
S2:E54 Heidi J. Ellsworth, RCS Partner, visits with Jess Cress of Bone Dry Roofing Company about what is happening today in roofing related to diversity. Jess, along with Rae July, Chinook Roofing, is a co-chair of the newly formed Diversity, Equity and Inclusion (DEI) committee for National Women in Roofing ...
S2:E53 Heidi J. Ellsworth, RCS Partner, visits with Gabriel D. Pinilla and Ryan K. Markham, lawyers in the Cotney Construction Law Denver office. The Cotney office continues to turn heads in the Denver market with exceptional legal consultation, advocacy and representation of both roofing contractors and subcontractors. During ...
S2:E52 In a second podcast, Heidi J. Ellsworth visits with Steve Stencil, founder of Leap about how roofing contractors can increase closing rates. This informative podcast shares the four commitments sales people need to close the deal. Steve shares his proven process of how when sales people get commitments on ...
S2:E51 Heidi J. Ellsworth, RCS Partner visits with the President of ATAS International, Inc., Dick Bus. With an amazing career in roofing, Dick is well known not only for his involvement in the industry (NRCA Director, President of Metal Roofing Alliance and former president of Metal Construction Association) but also for ...
S2:E50 Heidi J. Ellsworth visits with Darci Kunard of Franklin International about wintertime repairs and the importance of having the right product when you need it. They specifically talk about the long performance history of Titebond WeatherMaster Sealant. This premium-grade, superior polymer formula sealant has been offering protection and performance ...
S2:E49 Heidi J. Ellsworth visits with April Hall, President of Storm Consultants, LLC and the powerhouse behind the SRC Summit. They review the schedule and importance of April’s upcoming convention. The SRC Summit brings in roofing contractors from all over the U.S. for 2 1/2 days of learning, networking and fun. ...
S2:E48 Heidi Ellsworth visits with Steve StenciI, Founder and CTO of Leap. Transforming the home services industry, Leap is the first complete point-of-sale application, digitizing every stage of the in-home sales process including estimating, financing, contracting and real-time communication. Steve and Heidi talk about the inspiration to found Leap and how ...
S2:E47 Watch or Listen in to the first LIVE recording of Roofing Road Trips with Heidi as she chats with NRCA’s Tom Shanahan and Vault Health Strategy’s Ted Ryan. They break down the differences between self-insurance and fully insured health care options. Learn when to consider self-insurance for your company and ...
S2:E46 This week on Roofing Road Trips, Heidi J. Ellsworth, chats with Fred Malik, the managing director for FORTIFIED Products. Malik is responsible for overseeing the day-to-day operations of the FORTIFIED suite of programs, which seek to improve property resilience to natural disasters on a local, regional and national level. The ...
S2:E45 Heidi J. Ellsworth and Trent Cotney visit about the importance of planning now for 2021 concerning risk management for a roofing company. They talk about how the Cotney Construction Law subscription plan can help roofing contractors not only deal reactively to unplanned legal actions and regulatory concerns but also proactively ...
S2:E44 Heidi J. Ellsworth welcomes Kyle Ziebarth of Astec, a leading fluid-applied roofing solutions company. Kyle is the business development manager for Astec but also part of the Ziebarth family who developed and manufactured the leading technologies of Astec. Kyle is instrumental in providing the tools for contractor success including the ...
S2:E43 IKO roofing systems meeting FORTIFIED Home™ standards This week on Roofing Road Trips, Heidi J. Ellsworth, chats with Jack Gottesman of IKO and Mark Zehnal of IBHS. Jack and Mark share the excitement around IKO roofing products and how they are creating systems that meet the Insurance Institute for Business and ...
S2:E42 Heidi J. Ellsworth visits with Julissa Chavez, Program Manager-Latino Marketing & Sales at SRS about the rich Latinx culture in roofing today. Julissa is leading the way working on progressive and inclusive programs at SRS for Spanish speaking roofing professionals and companies. They will visit about Julissa’s new Latin ...
S2:E40 On the latest installment of Roofing Road Trips from The RoofersCoffeeShop. Editor, Karen Edwards chats with two of the minds behind the Estimating Edge software. Listen to learn about why every contractor should use this for the best customer and sales associate relation in the industry. Read the entire transcription ...
S2:E38 This week on Roofing Road Trips, Heidi visits with Darci Kunard from Franklin International/Titebond about new product launches. Established in 1935, Franklin International is among the largest privately held manufacturers of adhesives and sealants in the U.S. and well known for its Titebond brand. Darci, an experienced marketer ...
S2:E37 Using the right roof cover for protection after the storm. Heidi J. Ellsworth visits with Mathew Lennox, CEO of Stormseal about his revolutionary storm-response system that is saving homes across the globe. Stormseal is a polyethylene film that heat-shrinks to securely wrap a damaged roof or structure. Unlike ...
S2:E36 What to expect at Decks to Dockets 2020 On this week’s installment of Roofing Road Trips with Heidi, Trent Cotney and Alison LaValley, the power duo behind the Decks to Dockets Legal conference visit about this year’s virtual seminar put on by NRCA Legal. The seminar will be held virtually ...
S2:E35 Heidi J. Ellsworth, RCS Partner, visits with Dan Tinker, CEO of SRS about their promotion to help the front line COVID heroes through a special promotion. Heidi and Dan visit about the importance of giving back to our community and the industry. They take the opportunity to also talk about ...
S2:E34 In this episode of Roofing Road Trips with Heidi, we meet David Workman of RoofConnect. Listen to hear about the history of the organization, their mission in this year of COVID and what they are doing to stay focused on the front lines of the roofing industry. In a ...
S2:E33 Video Marketing and Selling Performance Heidi J. Ellsworth, RCS Partner, visits with IKO's Jack Gottesman, marketing services manager for the U.S., about how contractors are working with homeowners using video marketing to help them find the right roofing shingle that offers both performance and appeal. Jack shares on this ...
S2:E32 Roofing Road Trips with Chelsea Oesch, Branch Manager with Beacon In this Roofing Road Trip, Heidi J. Ellsworth, RCS Partner visits with Chelsea Oesch, Branch Manager with Beacon Building Products about what is happening in distribution today. She joined Roofing Supply Group and spent 6 years learning the industry from various ...
S2:E31 History of Wil-Mar Products Heidi J. Ellsworth, RCS Partner visits with Marianne Sumter, owner of Wil-Mar Products, manufacturer of roofing accessory products including the Wil-Mar Pipe Collar. They discuss the history of the business, carrying on after losing a partner and how women continue to support each other in the ...
S2:E30 Insurance in the New Normal RoofersCoffeeShop welcomes RCS Influencers Ashley and Seth Pietsch, Vice President and President of Integrity Insurance & Bonding Inc. to Roofing Road Trips with Heidi. Integrity Insurance & Bonding Inc was formed in 2018 by Seth and Ashley who both saw the need in roofing for ...
S2:E29 PPE for Roofing Contractors and Beyond Tim Hart and Dan Ervin of Duro-Last roofing join Heidi J. Ellsworth, RCS Partner for a Roofing Road Trips with Heidi Podcast to talk about Duro-Last’s amazing pivot to help manufacture personal protective equipment (PPE) products during the COVID-19 outbreak. As the world’s largest ...
S2:E28 Roofing and Energy Solutions Heidi J. Ellsworth, RCS Partner welcomes Rudy Gutierrez, President & CEO of SHELL Roofing Solutions Group out of Los Angeles, California. SHELL Roofing Solutions Group is recognized as a leading design build roofing company in California and throughout the US. Rudy is also an RCS ...
S2:E27 Technology and the New Normal Heidi J. Ellsworth talks to Mark MacDonald of Sherwin Williams about how contractors are learning how to estimate, purchase and install roofing with the use of common and new technologies. They talk about action items and strategies for roofing contractors to consider and adapt in ...
S2:E26 The successful installation of 29 Knovi sensors in Kentucky by Tremco Roofing. Heidi J. Ellsworth, RCS Partner, will visit with Chris Cooper, Southern Indiana Foreman for Tremco Roofing and Ashley Cooper, Tremco Knovi Product Manager about the recent installation of 29 Knovi Monitoring SmartDrains. A leading technology from Tremco Roofing, ...
S2:E25 Business Growth and Sustainability John Kenney joins Heidi J. Ellsworth for a Roofing Road Trip Podcast as he launches the new Cotney Consulting Group. Joining Cotney Construction Law in March of 2020, John is developing new business consulting services for roofing contractors who need help to scale their roofing company ...
S2:E24 IIBEC Leadership Talks about the 2020 Virtual International Convention and Trade Show Heidi J. Ellsworth, RCS Partner, visits with Scott Hinesley, IIBEC President, Ted Sheridan, IIBEC First Vice President and Brian Pallasch, IIBEC CEO about the upcoming IIBEC 2020 Virtual International Convention and Trade Show. With the first virtual trade ...
S2:E23 Storm Performance with the Patented Technologies of Owens Corning. Heidi J. Ellsworth, RCS Partner visits with Brian King, VP of Strategic Marketing about Patented SureNail® Technology and the performance of Owens Corning Duration® Series Shingles. Brian will share how Owens Corning is committed to developing technologies that deliver the highest ...
S2:E22 Product Testing for Natural Disasters Natural disasters continue to increase whether it is hurricanes in the east, hail and tornados in the midwest and south or wildfires in the west, home and building owners are sustaining property damage across the country. Heidi J. Ellsworth, RCS Partner will visit with Zach ...
S2:E21 Heidi J. Ellsworth, RCS Partner, visits with Charlie Smith, National Recover Manager/238T Business Development at McElroy Metal about his passion for expanding the use of metal roofing in non-conventional methods. Charlie has the unique ability to problem solve, turning napkin sketches into viable metal roofing solutions. His efforts have ...
S2:E20 Good software continues to evolve and that is very much the case with FCS now Jobba Technologies. This software platform that focuses on service and maintenance for roofing contractors and building owners only continues to get better while listening to roofing contractors across the country. Heidi J. Ellsworth, ...
S2:E19 Heidi J. Ellsworth, RCS Partner, visits with marketing experts Kim Eckerman and Melissa Dunson of TAMKO. COVID-19 has brought incredible challenges to the roofing industry and TAMKO is focused on providing the tools that contractors need to continue providing roofs for America. They have announced a new selling ...
S2:E18 Every state is different, and it is important to understand how different state laws and regulations can affect a roofing contractor’s business. Heidi J. Ellsworth, RCS Partner visits with Michael Litrenta and Ashlee Poplin of Cotney Construction Law out of the Carolina Office about their role in providing important ...
S2:E17 Every contractor needs to understand the right questions to ask when it comes to technology and especially the software needed to run the business of roofing. Heidi J. Ellsworth, RCS Partner, visits with Adam Oaks, CEO of Estimating Edge about the questions that roofing contractors need to ask before ...
S2:E16 Heidi J. Ellsworth, RCS Partner, visits with Charles Antis, CEO and Founder of Antis Roofing and Waterproofing about how in this time of upheaval, there is always a way to look around and lend a helping hand. Charles Antis shares his experience with helping the Orange County, CA Red ...
S2:E15 Roof coatings continue to rise in popularity in the roofing industry and with building owners. If you are trying to understand what will work for your business and customers, this podcast will provide incredible insights. Heidi J. Ellsworth, RCS Partner, visits with Guest Wayne Altizer, Vice President of ...
S2:E14 Whether you have experienced dwindling employment applications, a lack of management-level talent, and/or delayed or canceled work yourself, you’ve likely already felt the widening shortage of skilled workers in some capacity. Heidi J. Ellsworth, RCS Partner and Mardee Billingsley, EVP at Tremco discuss how businesses need to adapt to modern ...
S2:E13 If you’re a roofing contractor with the desire to be the best professional you can be, and you recognize that business building tools and opportunities are critical to success, you are going to want to listen to this podcast. Heidi J. Ellsworth, RCS Partner, visits with Nicole Gray, Loyalty ...
S2:E12 Roofing Road Trip with Heidi Podcast with Special Guest Michelle Boykin Michelle Boykin is an integral part of Rackley Roofing, a leading commercial roofing contractor in Tennessee. She joined the company in 2010 and has been instrumental in their exponential growth. Heidi J. Ellsworth will visit with her in ...
S2:E11 RCS Editor Karen Edwards interviews ARMA's Reed Hitchcock at the 2020 International Roofing Expo about asphalt recycling and sustainability as well as the labor shortage. Recorded February 4, 2020 Read the entire transcript here.
S2:E10 Roofing Road Trips with Heidi Podcast with Special Guest Thea Dudley In her three decades of work as a credit and collections officer, Thea Dudley has trekked across deserts to recover goods, taken FBI interrogation classes to learn negotiators’ “tells” and suffered through more lame reasons for extending credit then she ...
S2:E9 Roofing Road Trips with Heidi - Special Guest Phillip Harris, Jr. Tremco Product Manager Phillip Harris, Jr. is the Product Manager of Safety Solutions for Tremco Roofing & Building Maintenance joins Heidi J. Ellsworth for a Roofing Road Trips with Heidi. With over 10 years of commercial sales and product management ...
S2:E8 Roofing Road Trip with Heidi - Special Guest John DeRosa In this Roofing Road Trip with Heidi, RoofersCoffeeShop welcomes John DeRosa the Director of Contractor Training & Customer Experience at SRS Distribution. He has a wealth of experience in the contractor training space. Prior to joining SRS, John worked for one ...
S2:E7 Roofing Road Trips with Heidi - Special Guest Nick Sabino, NRCA's Chairman of the Board Nick Sabino is founder and president of Deer Park Roofing Inc., Cincinnati. Sabino previously served as an NRCA vice chairman from 2014-16 and 2017-18, and an NRCA director from 2010-13. Nick will share highlights ...
S2:E6 Roofing Road Trips with Heidi Podcast with Special Guest Renee Ramey on the Top Five Home Improvement Trends in 2020 Heidi J. Ellsworth, RCS Partner visits with Renee Ramey, Metal Roofing Alliance (MRA) executive director about the MRA's 2020 top five key style and performance trends in the U.S. and Canada. ...
S2:E4 Roofing Road Trip with Heidi Podcast Welcomes Ashley Cooper, Tremco Product Manager for Knovi Technologies In this Roofing Road Trip with Heidi Podcast, Heidi visits with Ashley Cooper, project manager for the new Tremco Knovi Technology. This amazing technology will change the expectations of every building owner when it comes to ...
S2:E3 Heidi J. Ellsworth, RCS partner visits with special guest Ray Giovine, the new show director for the International Roofing Expo(R). Ray comes from Hanley Wood where he oversaw their Pool Group. During this podcast, we will meet and welcome Ray to the roofing industry while also hearing about ...
S2: E2 Abby Feinstein's Podcast on CertainTeed Labor Study Heidi J. Ellsworth, RCS Partner visits with Abby Feinstein, Commercial Product Manager at CertainTeed Corporation about the CertainTeed National Labor Study that shared the challenges for contractors in securing and retaining labor. As one of the largest impacts that the construction trades ...
S2:E1 Join Jason Stanley, CEO of IB Roof Systems, as we talk about Savage Estimating. He wants to know, if someone asked you “Would you work for $10,000?” The answer should be “For how long? How many days? A week? A day? A month?” He will share that ...
S1:E12 Heidi J. Ellsworth interviews Bill Good about his involvement with the Roofing Alliance, the Foundation of the NRCA, and his board position on the American Council for Construction Education. He shares the importance of roofing professionals working with the Roofing Alliance and continually looking to attract the next generation ...
S1:E11 Heidi J. Ellsworth interviews Bill Good about his involvement with the Roofing Alliance, the Foundation of the NRCA, and his board position on the American Council for Construction Education. He shares the importance of roofing professionals working with the Roofing Alliance and continually looking to attract the next generation ...
S:1 E:10 Jared Ribble spends time with RCS Partner, Heidi J. Ellsworth talking about NRCA's PROCertification initiative and upcoming Qualified Trainer Conferences. In this podcast, Ribble helps demystify PROCertification and explains why it is one of the most important initiatives for the roofing industry overall. Recorded September 27, 2019 Read the entire ...
S:1 E:9 Jared Ribble spends time with RCS Partner, Heidi J. Ellsworth talking about NRCA's PROCertification initiative and upcoming Qualified Trainer Conferences. In this podcast, Ribble helps demystify PROCertification and explains why it is one of the most important initiatives for the roofing industry overall. Recorded September 27, 2019 Read the Transcript ...
S1:E8 In this episode of Roofing Road Trips Podcast with Heidi, we hear from Carol Perkins of IKO. Carol shared with Heidi how she got into the roofing industry many years ago after a recommendation from a favorite professor. After 23 years in the industry, Carol strives to share her knowledge ...
S1:E7 Heidi talks with Trent Cotney of Cotney Construction Law about their part in the roofing industry and the help they provide. Cotney Construction Law, LLP is a national construction law firm that advocates for the roofing industry. The firm serves as General Counsel to Florida Roofing and Sheet Metal ...
S1:E6 In this episode of Roofing Road Trips, Heidi talks to Ryan Groth and his new team of sales professionals. They share the connection between athletics and sales and how they are bringing competitive strategies to market to increase roofing contractors revenue and profitability. Recorded September 9,2019 Read the entire transcript here.
S1:E5 Roofers Coffee Shop's® Heidi Ellsworth Interviews Stephen Phillips and Alison LaValley about the NRLRC 40th Anniversary Seminar. Listen to this informative Podcast about the National Roofing Legal Resource Center (NRLRC) 40th Anniversary Seminar, September 18-21, 2019 in New York. Listen to learn how to receive your $100 discount. For ...
S1:E4 Ken Kelly of Kelly roofing and Karen Edwards of RoofersCoffeeShop speak about Kelly's experience working with Cotney Construction Law. Read the entire transcription here.
S1:E3 Heidi visits with Shari Carlozzi on Tremco and WTI efforts on Safety. With the support of the Tremco sales team and some structural engineering partners, WTI provides a full, turnkey program for rooftop safety products and installation services. Read entire transcript here.
S1:E2 In this Roofing Road Trip, Karen Edwards, RCS Editor, and Heidi Ellsworth, RCS Partner, visit with Reid Ribble, NRCA CEO about the 2019 Roofing Day in Washington, DC, the new NRCA ProCertification program. Ribble shares an inciteful overall look at the roofing industry. Read transcription here.
S1: E1 This RCS Podcast is the first in the new series "Roofing Road Trips with Heidi". In this episode, we speak with Special guest Jennifer Stone, RCS Influencer, about the importance of attending the upcoming Roofing Day in DC and explore what National Women In Roofing have in store for ...