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RoofersCoffeeShop.com > RCS Influencers

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RCS Influencers

How roofing contractors can break through growth plateaus and scale with confidence

July 14, 2025 at 3:00 p.m.

RCS Influencers Seth and Ashley Pietsch say that breaking through a growth plateau isn’t just about doing more — it’s about doing things better. Hitting a growth plateau is a common — and frustrating — part of running a successful roofing business. Maybe your phone is ringing, your crews are busy ... Read More

Meet all the Influencers here.

Latest Updates

How roofing contractors can overcome growth plateaus and build a scalable business

RCS Influencer John Kenney says every successful roofing contractor eventually reaches a point where the ... Read More

Delegating means elevating

RCS Influencer Randy Chaffee says the key more than anything is developing a culture within ... Read More

Gain the advantage with social media

RCS Influencer Randy Chaffee says if people can't find you on social media, you don't ... Read More

Scaling Business

How roofing contractors can break through growth plateaus and scale with confidence

How roofing contractors can overcome growth plateaus and build a scalable business

How roofing contractors can overcome growth plateaus and build a scalable business

Read More about Scaling Business »

Social Media Marketing

RCSI - June - Randy Chaffee

Gain the advantage with social media

Building your roofing brand online

RCS Melissa Chapman June Make social media work

Make social media work for you

RCSI Ashley Pietsch - June 2025 - Using social media to build stronger roofing brands and communities

Using social media to build stronger roofing brands and communities

Read More about Social Media Marketing »

Productivity and Business Growth

RCSI - May - Randy Chaffee

Delegating means elevating

5 tips for effectively managing your time as a business owner

5 tips for effectively managing your time as a business owner

Strategic delegation and time management

Strategic delegation and time management

John Kenney - Mastering time and delegation

Mastering time and delegation: How roofing industry leaders can focus on growth

Read More about Productivity and Business Growth »

Subcontractors

Best practices for hiring, onboarding and managing subcontractors in roofing projects

Best practices for hiring, onboarding and managing subcontractors in roofing projects

The process of working with a new subcontractor

The process of working with a new subcontractor

Building a stronger team, one hire at a time

Building a stronger team, one hire at a time

Finding the right subcontractors

Finding the right subcontractors

Read More about Subcontractors »

Disaster Prep & Response

RSCI Wendy Marvin June

A contractor's guide to weather-related disaster response

RCSI - March - Randy Chaffee

Preparing for disaster: Let's be ready to be helpful

Preparation is prevention

Preparation is prevention

Supporting both your team and clients after a disaster

Supporting both your team and clients after a disaster

Read More about Disaster Prep and Response »

Ethically Using AI

Beat the competition with AI

Beat the competition with AI

Ethical AI use can boost business

Ethical AI use can boost business

Balancing automation with human contact

Balancing AI automation with human contact and integrity

RCSI FEB Lee Lipniski

Balancing innovation with integrity

Read More about Ethically Using AI »

Relationships and Professionalism

RCSI - Wendy Marvin - January 2015 - Building stronger relationships as roofing professionals in 2025

Building stronger relationships as roofing professionals in 2025

The path to stronger relationships in the roofing world

The path to stronger relationships in the roofing world

RCSI Trent Cotney Jan

Why face-to-face networking matters

Managing professional relationships

Managing professional relationships

Read More about Relationships and Professionalism »

2025 Goals

Roofers are making goals to communicate more in 2025

Roofers are making goals to communicate more in 2025

Taking accountability in 2025

Taking accountability in 2025

RCSI Ashley and Seth Pietsch - December - Accountability: The foundation for success in 2025

Accountability: The foundation for success in 2025

10 goals for 2025

10 goals for 2025

Read More about 2025 Goals »

Cause Marketing

The impact of cause marketing on brand reputation in the roofing industry

Use cause marketing to support the things you care about - Trent Cotney

Use cause marketing to support the things you care about

Giving before you get is the key to cause marketing - Wendy Marvin

Giving before you get is the key to cause marketing

Read More about Cause Marketing »

Consulting

Roofing experts for every type of job

Roofing experts for every type of job

Hiring a consultant as a strategic move

Hiring a consultant as a strategic move

Key questions to ask when choosing a roofing consultant

Key questions to ask when choosing a roofing consultant

RCSI - John Kenney - When should roofing contractors use consultants, and what questions should they ask

When should roofing contractors use consultants, and what questions should they ask?

Read More about Consulting »

Growing Managers

Cerrando la brecha para los futuros techadores

Cerrando la brecha para los futuros techadores

Cultivating the next generation of managers in roofing

Cultivating the next generation of managers in roofing

RCSI - Patrick Cochran - Building more than a manager, building leaders

Building more than a manager, building leaders

Growing the minds and experience of the next generation

Growing the minds and experience of the next generation

Read More about Growing Managers »

Fall Protection Training

5 tips to ensure optimal fall protection training

5 tips to ensure optimal fall protection training

Best practices for fall protection training in roofing

Best practices for fall protection training in roofing

The best assurances to prevent a fall

The best assurances to prevent a fall

Elements of the ideal fall protection plan

Elements of the ideal fall protection plan

Read More about Fall Protection Training »

Bilingual Training

Embracing bilingual training

Embracing bilingual training

RCSI - Trent Cotney - The importance of bilingual safety training and materials

The importance of bilingual safety training

RCSI - The power of multilingual management

The power of multilingual management

The importance of bilingual training in the roofing industry

The importance of bilingual training in the roofing industry

Read More about Bilingual Training »

AI in Business

RCSI - Greg Serevetas - Using AI to offer the best service

Using AI to offer the best service!

RCS Influencer AI can

AI can't do your job, but it can save you time

Experimenting with AI in the workplace

Experimenting with AI in the workplace

RCSI John Kenney - Embracing AI in roofing - Are you ready for the future

Embracing AI in roofing: Are you ready for the future?

Read More about AI in Business »

Cross Training

The Value of Cross-Training Your Employees

The value of cross-training your employees

RCS Influencer Martin Stout - Make your team more productive, connected and efficient with cross training

Make your team more productive, connected and efficient with cross training

RCS Influencer Rae Fistonich - Building redundancy and success with cross training

Building redundancy and success with cross training

RCSI Tammy Hall - Building more than just a job, but a career

Building more than just a job, building a career

Read More about Cross Training »

Sustainability and Business

How contractors can use sustainability in their business and sales

How contractors can use sustainability in their business and sales

RCSI Patrick Cochran - Construction debris, not waste!

Construction debris, not waste!

RCSI Jake Magalsky - 6 ways contractors use sustainability in their business and sales

6 ways contractors use sustainability in their business and sales

Read More about Sustainability and Business »

Industry Advocacy

RCSI - Lee Lipniski - Getting involved in adovcacy, at any level

Getting involved in advocacy, at any level

RCSI Patrick Cochran - Getting the next generation into the industry

Getting the next generation into the industry

RCS 2024 March Influencer - Peter Horch

The most important day of the year for industry advocacy

RCSI March - Wendy Marvin - Getting involved with industry advocacy

Getting involved with industry advocacy

Read More about Industry Advocacy »

Subcontractor Safety

RCSI - Wendy Marvin - Keeping an eye on the paper trail

Protecting subs and yourself with contracts

RCSI Trent Cotney - How a good subcontract is crucial to a successful project

How a good subcontractor is crucial to a successful project

RCSI Patrick Cochran - Find success with subcontractors with clear communication

Find success with subcontractors with clear communication

Greg Serevetas - Safety doesn

Safety doesn't happen by accident

Read More about Subcontractor Safety »

Competitive Strategies

RCSI Wendy Marvin - Redefining success: The power of being the best, not the biggest in roofing

Redefining success: The power of being the best, not the biggest in roofing

January 2024 Influencer RCS Charles Antis

Growing your business through impactful change

Rich Carroll how to prepare for economic uncertainty

How to prepare for economic uncertainty

RCSI - Allison Woslager - Integrating technology for business success

Integrating technology for business success

Read More about Competitive Strategies »

Holiday Culture

RCSI John Kenney - Night Before Christmas

Twas the Night Before Christmas – A Roofer's Tale

Mandy McEntyre Interview - TRANSCRIPT

Growing company culture during the holidays

John Kenney - RCSI - Diversity in the roofing industry during the holidays

Diversity in the roofing industry during the holidays

Read More about Holiday Culture »

Offering Employee Benefits

Trent Cotney November 2023 Influencer

Employee benefits to offer besides better pay

RCSI - Pietsch - Empowering your workforce

Empowering your workforce

Greg Serevetas RCS November 2023 Influencer

What should roofing companies be looking at around employee benefits for the upcoming year?

John Kenney RCS November 2023 Influencer

Strategic employee benefits planning for roofing companies in the coming year

Read More about Offering Employee Benefits »

Owning Your Data

Peter Horch - Cybersecurity options

Cybersecurity options for you

RCS October Influencer Trent Cotney 2023

Essential precautions to take with cyber security

RCS Influencer October 2023 John Kenney

Data Protection in the Roofing Industry

Greg Serevetas October RCS Influencer 2023

Taking Proactive Measures to Safeguard Company Data

Read More about Owning Your Data »

Family Business

RCS Influencer Trent Cotney September 2023

Why You Should Start Making Succession Plans Early

John Kenney September RCS influencer 2023

Building Succession Plans in Roofing: Navigating Generational Change While Keeping Bonds Intact

Rae Fistonich September 2023 influencer

Turning a Business Into an Employee-owned Company

Steve Little September 2023 influencer

Using EOS to Create a Succession Plan

Read More about Family Business »

Reviews

John Kenney august rcs influencer 2023

Leveraging Reviews and Software Solutions in the Roofing Industry

Trent Cotney August 2023 influencer

Using Software to Engage With Business Reviews

Heidi Ellsworth Reviews

Online Reviews are Vital to Your Business

Read More about Reviews »

Robotics Revolution

John Kenney July RCS influencer 2023

How Automation and Robotics Will Transform Roofing Installation and Tackling Labor Shortages

Trent Cotney Robotics Revolution

Technology Fills the Gap Between Supply and Demand

Read More about Robotics Revolution »

Material Coordination

Wendy Marvin May 2023 influencer

7 Tips for Facing Material Management Challenges

Peter Horch May influencer 2023

Gaining Control of Your Own Roofing Materials

Trent Cotney May 2023 influencer

Using Warehouses to Store Excess Materials

Read More about Material Coordination »

Changing Course

Lee Lipniskis April 2023 influencer

Reaching Out to Your Network During a Business Crisis

John Kenney RCS influencer April 2023

Planning for Disaster Before it Strikes

Steve Little April 2023 influencer

Helpful Resources When Facing a Business Crisis

Ro Lewis April 2023 Influencer

Adapting to Change During a Business Crisis

Read More about Changing Course »

Latino Culture

Mandy McIntyre march 2023 influencer

Providing Resources and Building Connections With Your Latino Crew Members

Trent Cotney March influencer latino culture

Providing a Path for Latino Roofing Industry Members

John Kenney Creating a Strong and Inclusive Culture

Creating a Strong and Inclusive Work Culture

Charles Antis March influencer

Listening and Learning From the Latino Community

Read More about Latino Culture »

Working with Distribution

John Kenney February influencer 2023

How to Build a Successful Relationship With Distribution Companies

Marty Stout February influencer

Finding Success by Supporting Distribution

February Influencer SA Roofing

Create a Partnership With Your Distributors for Continued Success

Trent Cotney Working with Distribution

Develop Strong Relationships With Your Suppliers

Read More about Working with Distribution »

Understanding Your Numbers

John Kenney January influencer 2023

Why Roofing Companies Must Understand Their Numbers

SA Roofing January influencer

Knowing the Basics of Your Business Numbers is Crucial

Anna Anderson RCS January influencer

Understanding Business Numbers Through a Marketing Lens

Marty Stout January influencer

The Importance of Understanding Job Costing

Read More about Understanding Your Numbers »

Cause Marketing

Anna Anderson RCS December influencer

Using Cause Marketing to Gain Business Exposure

Charles Antis December influencer

Changing Lives Through Company Cause Marketing

Read More about Cause Marketing »

Culture in Recruitment

Anna Anderson November influencer

Quality Company Culture is Key to Retaining Employees

Arty Molinari Company Culture

Company Culture Thrives in a Remote Setting

SA Roofing November influencer

Why Your Company's Culture Means Everything

Ashley and Seth Pietsch November influencer

Retaining Good Employees Starts by Recruiting Them

Read More about Culture in Recruitment »

Generational Knowledge

Anna Anderson Generational Knowledge

Why Great Employees Should Document Their Job Description

John Esbenshade Generational Knowledge

Industry Experts are Encouraged to Share Their Wealth of Knowledge

Mandy McIntyre Generational Knowledge

Utilizing Online Resources to Bridge the Generational Gap

Read More about Generational Knowledge »

Emerging Technologies

Mandy McIntyre Emerging Technologies

Technology Saves Time

Read More about Emerging Technologies »

Mergers & Acquisitions

Maven Group - Strategic planning for sale success

Strategic planning for sale success

Trent Cotney July influencer

Successful Mergers and Acquisitions Require Careful Planning

RCS Influencer Seth Pietsch Mergers and Acquisitions

Know the Party You’re Merging With Inside and Out

SA Roofing Mergers and Acquisitions

Do Your Research Before Merging Your Company

Read More about Mergers & Acquisitions »

Collections

Mandy McIntyre June Influencer

Be Thorough With Your Collection Processes

Ashley and Seth Pietsche June influencer

Showcase Your Professionalism by Improving Your Invoicing Process

Read More about Collections »

Client Bad for Business

Mandy McIntyre May influencer

Staying True to Your Company’s Core Values

Anna Anderson May Influencer

Empower Your Sales Team to Say “No” to Problem Clients

Integrity Insurance - Influencer Image

Customer and Company Relationships Should be Mutual

Kendall Ekerson May influencer

How to Prevent Problems With Clients Before They Arise

Read More about Bad For Business Clients »

Toxic Employees

Danny Kerr April influencer

Conflict Management Meetings are Good Practice With Toxic Employees

April influencer SA Roofing

Hire Employees Who Fit Your Company’s Culture

John Kiesel April influencer

Problems With Toxic Employees Stem From Emotional Intelligence

Mandy McIntyre April influencer

Seeing the Problem of Toxic Employees From All Angles

Read More about Toxic Employees »

Family Business

RCS Influencer Trent Cotney September 2023

Why You Should Start Making Succession Plans Early

John Kenney September RCS influencer 2023

Building Succession Plans in Roofing: Navigating Generational Change While Keeping Bonds Intact

Rae Fistonich September 2023 influencer

Turning a Business Into an Employee-owned Company

Steve Little September 2023 influencer

Using EOS to Create a Succession Plan

Read More about Family Businesses »

Mistakes

Arty Molinari February Influncer

It’s Never Too Early to Start Your Business

Mandy Mistakes

Overcoming Mistakes by Being Self Aware

Anna Anderson Mistakes

Own Your Weaknesses to Move Forward From Them

Seth & Ashley Mistakes

5 Tried and True Ways to Build a Team Aligned With Company Values

Read More from Material Shortages »

Material Shortages

Seth and Ashley Material Shortages

Make Sure Your Company is Covered

Anna Anderson Material Shortages

A Marketing Perspective on Material Shortages

John Kiesel Material Shortages

Adapting to the Material Shortage Crisis

Martin Stout Material Shortages

Material Shortages Will Pass: Build a Workable Plan and Stay Patient

Read More from Material Shortages »

Business Goals in 2022

Rae July Business Goals in 2022

Restructuring a Roofing Company Inside and Out

Mandy McIntyre Business Plan in 2022

Strategic Business Plans Going Into 2022

Seth and Ashley Business Goals in 2022

Showing Appreciation to Clients by Maintaining Connections

Thea Dudley Business Goals in 2022

Make 2022 the Year You Get Rid of Bad Debt

Read More from Business Goals in 2022 »

Employees Give Back

Rae July Employees Give Back

Giving for Giving’s Sake

Ashley & Seth Employees Give Back

Giving Back to Those Who Need it Most

Charles Antis Give Back

Encourage Your Team to Give Back

Trent Cotney Employees Give Back

Helping Employees Give Back

Read More about Employees Give Back »

Utilizing Distributors

Danny Kerr Utilizing Distributors

Your Distributor Offers Products, but do They Offer Support?

Charles Antis Utilizing Distributors

It’s All About Communication

Tammy Hall Utilizing Distributors

Distributors Are a Member of Your Team

Wendy Marvin Utilizing Distributors

Create Relationships with Your Distributor

Read More from Utilizing Distributors »

Experience with Customer Portals

Thea Dudley Customer Portals

Easy, Convenient and Good for Business

Rae July Customer Portals

A Hit or Miss Experience

Trent Cotney Customer Portals

Ensuring That Customer Portals Are Secure and Suitable

Read More from Experience with Customer Portals »

Trying New Technology

Wendy Marvin New Technology

New Technology is Essential for Growth

Thea Dudley Trying New Technology

Technology is Waiting for You!

Greta Bajrami Trying New Technology

Everyone Benefits from Technology in Roofing

Seth and Ashley Trying New Technology

Keeping Up with the Times

Read More from Trying New Technology »

Handling Reviews

Heidi Ellsworth Handling Reviews

Look to Loyal Customers for Reviews

Ashley & Seth Handling Reviews

Follow Up Leads to Better Reviews

Mandy McIntyre Handling Reviews

Symptoms Versus Problems in Handling Negative Reviews

Rae July Handling Reviews

Take Every Review with a Grain of Salt

Read More from Handling Reviews »

Employee Benefits

Mandy McIntyre Employee Benefits

Some States Offer Free Health and Wellness Benefit Programs

Seth and Ashley Getting Creative

Getting Creative With Employee Engagement

Charles Antis Employee Benefits

Fulfillment in Every Job

Tammy Hall Employee Benefits

Employee Satisfaction is Essential for Long-term Success

Read about Employee Benefits »

Roofing Day In D.C.

roofing day tax reform 2024

Advocate for pro-growth tax policies on Roofing Day!

Rae July March

Think Outside the Box to Staff our Industry

Julissa-Chavez-Roofing-Day

Address the Labor Shortage at Roofing Day

Seth and Ashley Roofing Day

Roofing is an Essential Business

Read More on Roofing Day In D.C. »

Tradeshow Strategy

Seth and Ashley Tradeshow Strategy

Trade Shows Provide Outstanding Educational Opportunities

Trent Cotney Tradeshow Strategy

Key Steps for a Successful Tradeshow

Thea Dudley Tradeshows

Tradeshows Will Likely Always Have a Virtual Component

Wendy Marvin Tradeshow Strategy

Maximize Your Return from Trade Shows

Read about Tradeshow Strategies »

Marketing Plan

Charles Antis Marketing Plan

Marketing is About Making Alliances

Danny Kerr Marketing Plan

The Biggest Marketing Plan Mistake, And How To Avoid It

Rae July Marketing Plan

Marketing Success Through Relationships

Ashley & Seth Marketing Plan

Marketing Plans Provide Direction

Read about Marketing Plans »

Growing Your Business

Wendy Marvin 2023 influencer grow your business

Ways to Sell Creatively – Setting Yourself Apart From Your Competitors

Thea Dudley Growing Your Business

Looking Ahead, In Retrospect

Mandy McIntyre Growing Your Business

Grow Profitability and Efficiency in 2021

Wendy Marvin Growing Your Business

2021 Growth Comes from What was Learned in 2020

Read about Growing Your Business »

How Do You Give Back

Heidi Ellsworth Giving Back

The Roofing Community Inspires Giving Back

Mike Pickel Giving Back

Giving Back is a Core Value

Seth and Ashley November

Giving Back Lifts Spirits and Brings People Together

Charles Antis New Hires

Be ‘All In’ When Giving Back

Read about giving back »

Mentoring New Hires

Seth and Ashley New Hires

Proper Training and Guidance is Key for New Employee Success

Mike Pickel Mentoring New Hires

First Impressions Mean a Lot to New Team Members

Heidi Ellsworth Mentoring New Hires

Onboarding and Mentoring New Employees is a Team Effort

Charles Antis New Employees

Give New Employees a Positive Experience When They Walk Through the Door

Read about Mentoring New Hires »

Roof Inspections

Mike Pickel Roof Inspections

Maintenance Programs are Essential

Charles Antis Roof Inspection

Inspections Provide Opportunity for Contractors and Value for Clients

Seth and Ashley Fall Inspection

Fall Maintenance Can be for More Than Just Rooftops

Mike Hicks Roof Inspections

Long-Term Maintenance Contracts Substantially Increase the Lifespan of a Roof

Read about Roof Inspections »

Big Box Supply Store

Charles Antis Big Box Supply Stores

Big Box Stores Support Their Communities

Construction Solutions Big Box

To Big Box or Not?

Michelle Boykin Big Box

Local Suppliers Know You

Heidi Ellsworth Big Box Supply Stores

Big Box Stores are About Immediacy and Convenience

Read about big box supply stores »

Trying New Products

Trent Cotney Trying New Products

Do Your Research When Trying New Things

Charles Antis Trying New Products

Don’t Let Fear Stop You from Trying New Products

Mandy McIntyre New Products

Try it Before You Buy It

Seth and Ashley Trying New Products

Talk with Your Trusted Advisors Before Adding a New Product or Solution

Read about trying new products »

Online Ordering

Heidi Ellsworth Online Ordering

Online Ordering is Already Here

Rudy Gutierrez Online Ordering

Online Ordering Improves Efficiency

thea dudley online ordering

Has Your Business “Found a Way?”

Seth and Ashley Online Ordering

Sanitize Before Using Supplies Ordered Online

Read about online ordering »

Employee Healthcare

Heidi Ellsworth Healthcare

Educate Employees on the Real Costs of Health Insurance

Mandy McIntyre Healthcare

Benefits Help Attract the Best People

Trent Cotney Healthcare

Benefits are an Investment in Your Employees

Chelsea Oesch Healthcare

Benefits Give Employees Peace of Mind

Read about employee healthcare »

Handling Coronavirus

Thea Dudley Handling Corona

Important Coronavirus Credit Information

Charles Antis Handling Corona

Help Customers Make the Best Decisions to Protect their Assets in a Pandemic

Trent Cotney Coronavirus

Owners Need to Respond Quickly as the Market Changes

Wendy Marvin Handling Corona

No One is Going to SAVE You; You Have to Save Yourself

Read about handling Coronavirus »

Trade Show Plans

Rudy Gutierrez Trade Shows

Trade Shows Require Strategy

Martin Stout trade shows

Trade Shows Deliver Tremendous Learning Opportunities

Mike Pickel Trade Show Plan

Planning is Key to Trade Show Success

Mandy McIntyre Trade Shows

Three Keys to Successful Trade Shows

Read More on Trade Show Plans »

Business Plan

Mike Pickel Business Plan

A Business Plan is Your Roadmap, Make Sure it’s Easy to Read

Rudy Gutierrez Business Plan

A Business Plan is Key to Achieving Success

Trent Cotney Business Plan

A Business Plan Helps Prepare for the Future

Charles Antis Business Plan

Is Your Business Plan Flexible?

Read More on Business Plans »

Cause Marketing

Heidi Ellsworth Cause Marketing

Cause Marketing can Help Recruit the Next Generation

Charles Antis Cause Marketing

Businesses Should Exist for More than Just Making Money

Mike Pickel Cause Marketing

Giving Back is the Right Thing to Do

Ken Kelly Cause Marketing

Giving Back Results in Immeasurable Rewards

Read More from Cause Marketing »

Safety Initiatives

Charles Antis Education and Employee Safety

Education Plays Key Role in Employee Safety

Jennifer Stone Safety Initiatives

Closing the Safety Gender Gap

Martin Stout Safety Initiatives

Building a Culture of Safety is Primary to Success

Heidi Ellsworth Safety Initiatives

Safety Off the Roof

Read More from Safety Initiatives »

Educating Customers

Better Employees Story of Michael

The Story of Michael, the Production Manager (Part II)

Wendy Marvin Customer Education

Customer Education is About Caring

Rudy Gutierrez Educating Customers

Education Builds Long-term Relationships

Heidi Ellsworth Educating Customers

5 Easy Tips for Educating Your Customers

Read More from Educating Customers »

Diversifying Business

Martin Stout Diversifying Business

Diversify or Die

Heidi Ellsworth Diversifying Business

Are You Listening to Your Customers?

Mike Pickel Diversifying Business

Diversification Levels Out Seasonality

Trent Cotney Diversifying Business

Always be Looking for Way to Diversify and Differentiate

Read More from Safety Initiatives »

Maintenance Programs

Shelly Duhaime Maintenance Programs

Service, Maintenance and Insurance

Martin Stout Maintenance Programs

Service and Maintenance is Our Business

Jon Stantz Maintenance Programs

Service Leads to Long-term Relationships

Heidi Ellsworth Maintenance Programs

Marketing Ideas for Incorporating Service and Maintenance

Read More from Maintenance Programs »

Brand Ambassadors

Brand First, Then Market Your Company

Providing Training Helps Team Members Represent Your Brand

Your Approach and Attitude Toward the Customer Can Set Your Company Apart

Teach Team Members to Love Every Customer

Read More from Brand Ambassadors »

Cost of Doing Business

Thea Dudley Cost of Doing Business

Giving Customers a Little ‘Extra Time’ to Pay Will Lead to Cashflow Issues

Wendy Marvin Cost of doing business

Insurance Expenses Were One of the Largest Costs of Doing Business for this Contractor

Martin Stout Cost of Doing Business

Understanding Cost of Business Means Asking Questions

Charles Antis Costs of Doing Business

Invest in Your People and Your Business will Thrive

Read More from Cost of Doing Business »

Education of-Employees

Elevate - TPO 101 eLearning!

Elevate - TPO 101 eLearning!

Jon Stantz Education for Employees

Roofing Influencers are Busy

Wendy Marvin Education for Employees

Educated Companies Grow and Can Withstand Industry Downturns

Rudy Gutierrez Education for Employees

Training and Education are Imperative to the Success of a Company

Read More from Education of-Employees »

Best Piece of Advice

Trent Cotney Best Piece of Advice

Research Matters When Starting Your Business

Ken Kelly Best Roofing Advice

Advice for the New Contractor: Identify Your Core Values, Target and Purpose

Charles Antis Best Piece of Advice

Advice for the Contractor Just Starting Out

Wendy Marvin Best Piece of Advice

Being Successful Means Having a Complete Understanding of Your Business.

Read More from Best Piece of Advice »

Working With Associations

Ken Kelly Working with Associations

You Can Make a Difference When You Participate and are Involved in Your Community

Trent Cotney Working with Associations

A Unified Front Sends a Strong Message to Legislators

Jon Stantz Working with Associations

Talking to Legislators About Our Industry Should be a Top Priority

Rudy Gutierrez Working with Associations

Associations Give Contractors a Collective Voice

Read More from Working With Associations »

Technology Stack

Drew Smith Technology

From Leads to Estimates to Project Management, This Company Has a Tech Solution Every Step of the Way

Heidi Ellsworth Technology Stack

Finding the Right Combination of Tech for your Business is an Ongoing Process

Wendy Marvin Technology Stack

Use Technology as Leverage to Grow your Business

Jon Stantz Technology Stack

Roofing Contractors Cannot be Complacent about Technology

Read More from Technology Stack »

Business Goals in 2019

Martin Stout- 2019 Business Goals

2019 Will be About Better Service, Better Relationships and Building a Better Place to Work

Jennifer Stone- Business Goals

Sometimes You Just Need to Energize What You Are Already Doing

Mike Hicks- Business Goals

2019 is the Year for Building a Brand that Generations Will Follow

Heidi Ellsworth- Goals

2019 is About Pushing Boundaries

Read More from Business Goals in 2019 »

Influencers Training Tips

Training- Antis

RCS Roofing Influencer Charles Antis Discusses Why Training is Important and It's Not What You Think!

Training- Ellsworth

Training can be a differentiator for your business for recruiting and retaining employees

Wendy-Training

Well-trained employees make fewer mistakes, minimizing risk and optimizing opportunities

Training- Stantz

Safety and Training Should Be Conversations that Take Place Every Day

Read More from Influencers Training Tips »

Embracing Diversity

Ellsworth- Diversity

The Term ‘Diversity’ is Often Misunderstood

Weiss- Diversity

Embracing Diversity Starts From The Top

Antis- Diversity

RoofersCoffeeShop® Roofing Influencer Charles Antis Discusses Diversity in the Workplace

Cotney- Diversity

Three Steps to Creating and Supporting a Diverse Workplace Environment

Read More from Embracing Diversity »

Integrating Technology

Holenick- Phones

Implement Technology to Give Your Customers a Better Experience with Your Company

rcs-influencers-technology-ellsworth

Technology Adoption is Slow; Group Forms to Help Speed It Up

rcs-influencers-technology-stout

Make Sure the Technology You are Using Will Make You a More Efficient Operation

rcs-influencers-technology-stantz

The More we Use Technology, the Larger the Window of Opportunity Becomes

Read More from Integrating Technology »

Cell Phones on Job

Stantz- Phones

Cell Phones on the Job - What’s your policy?

Ellsworth- Phones

A Culture of Technology is Important

Antis - Phones

RoofersCoffeeShop® RCS Influencer Charles Antis says to work with employees on compensation for personal phone use.

Cotney- Phones

The Hidden Risk: Cell Phone Use on Jobsites

Read More from Cell Phones on Job »

Valuing the Young People

LaValley

Valuing 20-Somethings in Your Company

Stanz 2

It Can be a Challenge Finding Younger Workers to Fill the Boots of Retiring Employees

rcs-influencers-associations-Alcala

Older and Younger Generations Must Feel Comfortable Sharing with Each Other

trent-ri-young-people

Focus on Fostering an Environment That is Beneficial to Attract the Next Generation of Millennial

Read More from Valuing the Young People »

Associations Yes or No

rcs-influencers-associations-Alcala

Associations Help Build Careers

rcs-influencers-associations-Ellsworth

Association Membership is Great Marketing

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Associations Provide Resources that Help Businesses Run with Fewer Headaches

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Associations are Vital to the Success of the Industry

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Immigration Debate

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Our government needs to understand who our skilled workforce is and what would happen if they were gone.

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Navigating Immigration Law within the Roofing Industry

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NRCA position on immigration is logical, balanced and good for the industry

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The Immigration Debate Poses a Real Economic Threat to the Roofing Industry

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Recruiting Employees

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5 Tips to Develop a Diverse Recruiting and Retainment Program

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Recruiting, Attracting and Retaining Talent is a Challenge for All Businesses

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A Successful Recruiting Strategy Starts on the Inside

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Succession Planning

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How to build a succession plan?

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Using an Outside Voice for Succession Planning Removes Emotion from the Equation

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Start Succession Planning by Thinking in Terms of Survival and a Growth Model

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Have you thought about succession plans for the positions within your company?

Read More from Succession Planning »

Advertising on a Small Budget

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Women in Construction at METALCON 2018

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No Advertising Budget? Stick with the Basics for Success

Be Creative, Use Free Digital Resources and Show Up

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How to Maximize and Supplement Your Small Advertising Budget

Read More from Advertising on a Small Budget »

Selling at a Higher Price

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10 Tips on How to Sell at Higher Prices

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Selling at a Higher Price Means Thinking in a New Direction

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Some People Will Always Buy on Price

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Empower Your People! Brand Ambassadors Help You Get Your Price.

Read More from Selling at a Higher Price »

Vehicle Policies

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Take a Proactive Approach When it Comes to Fleet Management

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When Employees Use their Personal Vehicles as a Tool for the Company, They Need to Be Compensated

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A Vehicle Policy is a Must for Company-owned Vehicle Operation

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Rural Contractor Offers Jobsite Transportation

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Employee Side Jobs

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Have a Policy for Side Jobs and Moonlighting

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Side jobs put Employers at Risk and Can Lead to Increased Activity for Vehicles and Worker’s Comp Claims

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Side Work is a Problem in Many Ways, But There is a Solution

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Allowing Side Jobs Increases Risk for Loss and Can Drives up Material and Equipment Costs

Read More from Employee Side Jobs »

Employee Retention

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Employee Retention Starts with Treating Everyone with Respect

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Companies Must Be Flexible in Order to Retain Employees

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Multi-faceted Approach Required to Retain Good Employees

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Millennial Employees are the Future of the Industry

Read More from Employee Retention »

Stealing Time

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Manage by the Numbers

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Creating the Right Company Culture Minimizes Theft of Time

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Addressing Stolen Time Through an Aggressive Return-to-Work Program

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More Productive Teams Starts with Employee Conversations

Read More from Stealing Time »

Drug Policies

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Safety Before Profit Drives Antis Roofing’s New Drug-free Policy

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Drug-free Policy Statements Should Spell Out Principles and Consequences

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How has your drug-free policy changed with today's new state laws?

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Drug-free Policies Start with Company Culture

Read More from Drug Policies »

Changing Course

Lee Lipniskis April 2023 influencer

Reaching Out to Your Network During a Business Crisis

John Kenney RCS influencer April 2023

Planning for Disaster Before it Strikes

Steve Little April 2023 influencer

Helpful Resources When Facing a Business Crisis

Ro Lewis April 2023 Influencer

Adapting to Change During a Business Crisis

Read More about Changing Course »

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