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RoofersCoffeeShop.com > RCS Influencers

RCS Influencers

Trent Cotney Tradeshow Strategy
Key Steps for a Successful Tradeshow
March 3rd at 9:59am
RCS Influencer Trent Cotney says that virtual and in-person tradeshows are a great way for any company to get involved in the industry.   There are many key components that make for a successful show, such as planning your schedule in advance, engaging with people you meet at the show, and following up with connections.   Tradeshows can be hectic ... Read More

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Latest Updates

Tradeshows Will Likely Always Have a Virtual Component
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Maximize Your Return from Trade Shows
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Debrief and Follow Up After Trade Shows
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Be Intentional About the Events You Attend
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Tradeshow Strategy

Trent Cotney Tradeshow Strategy
Key Steps for a Successful Tradeshow
Thea Dudley Tradeshows
Tradeshows Will Likely Always Have a Virtual Component
Wendy Marvin Tradeshow Strategy
Maximize Your Return from Trade Shows
Tammy Hall Tradeshow Strategy
Debrief and Follow Up After Trade Shows
Read about Tradeshow Strategies »

Marketing Plan

Charles Antis Marketing Plan
Marketing is About Making Alliances
Danny Kerr Marketing Plan
The Biggest Marketing Plan Mistake, And How To Avoid It
Rae July Marketing Plan
Marketing Success Through Relationships
Ashley & Seth Marketing Plan
Marketing Plans Provide Direction
Read about Marketing Plans »

Growing Your Business

Thea Dudley Growing Your Business
Looking Ahead, In Retrospect
Mandy McIntyre Growing Your Business
Grow Profitability and Efficiency in 2021
Wendy Marvin Growing Your Business
2021 Growth Comes from What was Learned in 2020
Mike Pickel Growing Your Business
Technology Should Be in Your Growth Plan
Read about Growing Your Business »

How Do You Give Back

Heidi Ellsworth Giving Back
The Roofing Community Inspires Giving Back
Mike Pickel Giving Back
Giving Back is a Core Value
Seth and Ashley November
Giving Back Lifts Spirits and Brings People Together
Charles Antis New Hires
Be ‘All In’ When Giving Back
Read about giving back »

Mentoring New Hires

Seth and Ashley New Hires
Proper Training and Guidance is Key for New Employee Success
Mike Pickel Mentoring New Hires
First Impressions Mean a Lot to New Team Members
Heidi Ellsworth Mentoring New Hires
Onboarding and Mentoring New Employees is a Team Effort
Charles Antis New Employees
Give New Employees a Positive Experience When They Walk Through the Door
Read about Mentoring New Hires »

Roof Inspections

Mike Pickel Roof Inspections
Maintenance Programs are Essential
Charles Antis Roof Inspection
Inspections Provide Opportunity for Contractors and Value for Clients
Seth and Ashley Fall Inspection
Fall Maintenance Can be for More Than Just Rooftops
Mike Hicks Roof Inspections
Long-Term Maintenance Contracts Substantially Increase the Lifespan of a Roof
Read about Roof Inspections »

Big Box Supply Store

Charles Antis Big Box Supply Stores
Big Box Stores Support Their Communities
Construction Solutions Big Box
To Big Box or Not?
Michelle Boykin Big Box
Local Suppliers Know You
Heidi Ellsworth Big Box Supply Stores
Big Box Stores are About Immediacy and Convenience
Read about big box supply stores »

Trying New Products

Trent Cotney Trying New Products
Do Your Research When Trying New Things
Charles Antis Trying New Products
Don’t Let Fear Stop You from Trying New Products
Mandy McIntyre New Products
Try it Before You Buy It
Seth and Ashley Trying New Products
Talk with Your Trusted Advisors Before Adding a New Product or Solution
Read about trying new products »

Online Ordering

Heidi Ellsworth Online Ordering
Online Ordering is Already Here
Rudy Gutierrez Online Ordering
Online Ordering Improves Efficiency
thea dudley online ordering
Has Your Business “Found a Way?”
Seth and Ashley Online Ordering
Sanitize Before Using Supplies Ordered Online
Read about online ordering »

Employee Healthcare

Heidi Ellsworth Healthcare
Educate Employees on the Real Costs of Health Insurance
Mandy McIntyre Healthcare
Benefits Help Attract the Best People
Trent Cotney Healthcare
Benefits are an Investment in Your Employees
Chelsea Oesch Healthcare
Benefits Give Employees Peace of Mind
Read about employee healthcare »

Handling Coronavirus

Thea Dudley Handling Corona
Important Coronavirus Credit Information
Charles Antis Handling Corona
Help Customers Make the Best Decisions to Protect their Assets in a Pandemic
Trent Cotney Coronavirus
Owners Need to Respond Quickly as the Market Changes
Wendy Marvin Handling Corona
No One is Going to SAVE You; You Have to Save Yourself
Read about handling Coronavirus »

Roofing Day In D.C.

McKay Daniels Roofing Day
Being Present Matters More Than Anything Else in D.C.
Charles Antis Roofing Day
Why Your Employees Should Attend Roofing Day
Rudy Gutierrez Roofing Day
El Día de Roofing Day in DC es Muy Importante Para el Futuro y el Èxito de la Industria de Techos
Michelle Boykin Roofing Day
Discuss Issues that Affect your Daily Operations at Roofing Day
Read More on Roofing Day In D.C. »

Trade Show Plans

Rudy Gutierrez Trade Shows
Trade Shows Require Strategy
Martin Stout trade shows
Trade Shows Deliver Tremendous Learning Opportunities
Mike Pickel Trade Show Plan
Planning is Key to Trade Show Success
Mandy McIntyre Trade Shows
Three Keys to Successful Trade Shows
Read More on Trade Show Plans »

Business Plan

Mike Pickel Business Plan
A Business Plan is Your Roadmap, Make Sure it’s Easy to Read
Rudy Gutierrez Business Plan
A Business Plan is Key to Achieving Success
Trent Cotney Business Plan
A Business Plan Helps Prepare for the Future
Charles Antis Business Plan
Is Your Business Plan Flexible?
Read More on Business Plans »

Cause Marketing

Heidi Ellsworth Cause Marketing
Cause Marketing can Help Recruit the Next Generation
Charles Antis Cause Marketing
Businesses Should Exist for More than Just Making Money
Mike Pickel Cause Marketing
Giving Back is the Right Thing to Do
Ken Kelly Cause Marketing
Giving Back Results in Immeasurable Rewards
Read More from Cause Marketing »

Educating Customers

Wendy Marvin Customer Education
Customer Education is About Caring
Rudy Gutierrez Educating Customers
Education Builds Long-term Relationships
Heidi Ellsworth Educating Customers
5 Easy Tips for Educating Your Customers
Thea Dudley Educating Customers
Education on Contracts and Liens is Important
Read More from Educating Customers »

Maintenance Programs

Shelly Duhaime Maintenance Programs
Service, Maintenance and Insurance
Martin Stout Maintenance Programs
Service and Maintenance is Our Business
Jon Stantz Maintenance Programs
Service Leads to Long-term Relationships
Heidi Ellsworth Maintenance Programs
Marketing Ideas for Incorporating Service and Maintenance
Read More from Maintenance Programs »

Brand Ambassadors

Wendy Marvin Brand Ambassadors
Brand First, Then Market Your Company
Rudy Gutierrez Brand Ambassadors
Providing Training Helps Team Members Represent Your Brand
Thea Dudley Brand Ambassadors
Your Approach and Attitude Toward the Customer Can Set Your Company Apart
Martin Stout Brand Ambassadors
Teach Team Members to Love Every Customer
Read More from Brand Ambassadors »

Cost of Doing Business

Thea Dudley Cost of Doing Business
Giving Customers a Little ‘Extra Time’ to Pay Will Lead to Cashflow Issues
Wendy Marvin Cost of doing business
Insurance Expenses Were One of the Largest Costs of Doing Business for this Contractor
Martin Stout Cost of Doing Business
Understanding Cost of Business Means Asking Questions
Charles Antis Costs of Doing Business
Invest in Your People and Your Business will Thrive
Read More from Cost of Doing Business »

Best Piece of Advice

Trent Cotney Best Piece of Advice
Research Matters When Starting Your Business
Ken Kelly Best Roofing Advice
Advice for the New Contractor: Identify Your Core Values, Target and Purpose
Charles Antis Best Piece of Advice
Advice for the Contractor Just Starting Out
Wendy Marvin Best Piece of Advice
Being Successful Means Having a Complete Understanding of Your Business.
Read More from Best Piece of Advice »

Working With Associations

Ken Kelly Working with Associations
You Can Make a Difference When You Participate and are Involved in Your Community
Trent Cotney Working with Associations
A Unified Front Sends a Strong Message to Legislators
Jon Stantz Working with Associations
Talking to Legislators About Our Industry Should be a Top Priority
Rudy Gutierrez Working with Associations
Associations Give Contractors a Collective Voice
Read More from Working With Associations »

Technology Stack

Drew Smith Technology
From Leads to Estimates to Project Management, This Company Has a Tech Solution Every Step of the Way
Heidi Ellsworth Technology Stack
Finding the Right Combination of Tech for your Business is an Ongoing Process
Wendy Marvin Technology Stack
Use Technology as Leverage to Grow your Business
Jon Stantz Technology Stack
Roofing Contractors Cannot be Complacent about Technology
Read More from Technology Stack »

Business Goals in 2019

Martin Stout- 2019 Business Goals
2019 Will be About Better Service, Better Relationships and Building a Better Place to Work
Jennifer Stone- Business Goals
Sometimes You Just Need to Energize What You Are Already Doing
Mike Hicks- Business Goals
2019 is the Year for Building a Brand that Generations Will Follow
Heidi Ellsworth- Goals
2019 is About Pushing Boundaries
Read More from Business Goals in 2019 »

Valuing the Young People

LaValley
Valuing 20-Somethings in Your Company
Stanz 2
It Can be a Challenge Finding Younger Workers to Fill the Boots of Retiring Employees
rcs-influencers-associations-Alcala
Older and Younger Generations Must Feel Comfortable Sharing with Each Other
trent-ri-young-people
Focus on Fostering an Environment That is Beneficial to Attract the Next Generation of Millennial
Read More from Valuing the Young People »

Associations Yes or No

rcs-influencers-associations-Alcala
Associations Help Build Careers
rcs-influencers-associations-Ellsworth
Association Membership is Great Marketing
rcs-influencers-associations-Stantz
Associations Provide Resources that Help Businesses Run with Fewer Headaches
rcs-influencers-associations-Cotney
Associations are Vital to the Success of the Industry
Read More from Associations Yes or No »

Integrating Technology

Holenick- Phones
Implement Technology to Give Your Customers a Better Experience with Your Company
rcs-influencers-technology-ellsworth
Technology Adoption is Slow; Group Forms to Help Speed It Up
rcs-influencers-technology-stout
Make Sure the Technology You are Using Will Make You a More Efficient Operation
rcs-influencers-technology-stantz
The More we Use Technology, the Larger the Window of Opportunity Becomes
Read More from Integrating Technology »

Immigration Debate

rcs-influencers-immigration-Stone
Our government needs to understand who our skilled workforce is and what would happen if they were gone.
rcs-influencers-immigration-trent
Navigating Immigration Law within the Roofing Industry
rcs-influencers-immigration-Ellsworth
NRCA position on immigration is logical, balanced and good for the industry
rcs-influencers-immigration-Gutierrez
The Immigration Debate Poses a Real Economic Threat to the Roofing Industry
Read More from Immigration Debate »

Recruiting Employees

rcs-influencers-recruiting-january-ellsworth
5 Tips to Develop a Diverse Recruiting and Retainment Program
rcs-influencers-recruiting-january-antis
Recruiting, Attracting and Retaining Talent is a Challenge for All Businesses
rcs-influencers-recruiting-Jan18-cotney
A Successful Recruiting Strategy Starts on the Inside
Read More from Recruiting Employees »

Succession Planning

rcs-influencers-succession-planning-december2017-ellsworth
How to build a succession plan?
rcs-influencers-succession-planning-december2017-holenick
Using an Outside Voice for Succession Planning Removes Emotion from the Equation
rcs-influencers-succession-planning-december2017-antis
Start Succession Planning by Thinking in Terms of Survival and a Growth Model
rcs-influencers-succession-planning-december2017-weiss
Have you thought about succession plans for the positions within your company?
Read More from Succession Planning »

Advertising on a Small Budget

rcs-influencers-advertising-november-holenick
No Advertising Budget? Stick with the Basics for Success
Be Creative, Use Free Digital Resources and Show Up
rcs-influencers-small-advertising-budget-november-contney
How to Maximize and Supplement Your Small Advertising Budget
rcs-influencers-charging-more-november-ellsworth
Tips for Advertising When You Have a Small Budget
Read More from Advertising on a Small Budget »

Selling at a Higher Price

rcs-influencers-charging-more-october2017-lavalley
10 Tips on How to Sell at Higher Prices
rcs-influencers-charging-more-october2017-Holenick
Selling at a Higher Price Means Thinking in a New Direction
rcs-influencers-charging-more-october2017-Pratt
Some People Will Always Buy on Price
rcs-influencers-charging-more-october2017-ellsworth
Empower Your People! Brand Ambassadors Help You Get Your Price.
Read More from Selling at a Higher Price »

Vehicle Policies

rcs-influencers-vehicle-policicies-september2017-pratt
Take a Proactive Approach When it Comes to Fleet Management
rcs-influencers-vehicle-policicies-september2017-antis
When Employees Use their Personal Vehicles as a Tool for the Company, They Need to Be Compensated
rcs-influencers-vehicle-policicies-september2017-cotney
A Vehicle Policy is a Must for Company-owned Vehicle Operation
rcs-influencers-vehicle-policicies-september2017-hicks
Rural Contractor Offers Jobsite Transportation
Read More from Vehicle Policies »

Stealing Time

rcs-influencers-stealing-time-Gutierrez
Manage by the Numbers
rcs-influencers-stealing-time-antis
Creating the Right Company Culture Minimizes Theft of Time
rcs-influencers-stealing-time-pratt
Addressing Stolen Time Through an Aggressive Return-to-Work Program
rcs-influencers-stealing-time-stout
More Productive Teams Starts with Employee Conversations
Read More from Stealing Time »

Employee Side Jobs

rcs-influencers--side-jobs-august2017-hicks
Have a Policy for Side Jobs and Moonlighting
rcs-influencers--side-jobs-august2017-pratt
Side jobs put Employers at Risk and Can Lead to Increased Activity for Vehicles and Worker’s Comp Claims
rcs-influencers--side-jobs-august2017-holenick
Side Work is a Problem in Many Ways, But There is a Solution
rcs-influencers--side-jobs-august2017-stout
Allowing Side Jobs Increases Risk for Loss and Can Drives up Material and Equipment Costs
Read More from Employee Side Jobs »

Employee Retention

rcs-influencers-retention-weiss
Employee Retention Starts with Treating Everyone with Respect
rcs-influencers-retention-antis
Companies Must Be Flexible in Order to Retain Employees
rcs-influencers-holenick-retain-good-employees
Multi-faceted Approach Required to Retain Good Employees
rcs-influencers-retention-hayne
Millennial Employees are the Future of the Industry
Read More from Employee Retention »

Drug Policies

rcs-influencers-drug-policy-antis
Safety Before Profit Drives Antis Roofing’s New Drug-free Policy
rcs-influencers-drug-policy-cameron
Drug-free Policy Statements Should Spell Out Principles and Consequences
influencers-plural-horizontal
How has your drug-free policy changed with today's new state laws?
rcs-influencers-drug-policy-gutierrez
Drug-free Policies Start with Company Culture
Read More from Drug Policies »

Cell Phones on Job

Stantz- Phones
Cell Phones on the Job - What’s your policy?
Ellsworth- Phones
A Culture of Technology is Important
Antis - Phones
RoofersCoffeeShop® RCS Influencer Charles Antis says to work with employees on compensation for personal phone use.
Cotney- Phones
The Hidden Risk: Cell Phone Use on Jobsites
Read More from Cell Phones on Job »

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