Earn the Trust of Your Customers and Win More Business

Our platform is an essential closing tool that combines market intelligence and integrated access to multiple lenders from a single app so you may close more opportunities and keep more of the proceeds. ProFund™ simplifies point-of-need financing for the professional contractor. We’ve eliminated the complexity found in current alternatives. Now you may more easily introduce financing to prospective customers.

Uncover insights into every buyer, every property and every interaction. And help homeowners make the best decisions for their home improvement projects.

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Homeowner Insights

Understand how your prospective customer makes buying decisions and much more:

• Instant validation of address, ownership and type of property
• Customer scored across seven buying styles with closing tips
• ProFund™ “Upsell” score
• Computer view of roof condition using aerial images

Sign up for ProFund today!

Property Report

Differentiate yourself from the competition with a comprehensive ProFund™ “Scouting Report” for every appointment:

• A customer-friendly “leave behind” to show pre-appointment preparation
  and drive talking points for better engagement
• Local code to demonstrate your proposals meet or exceed requirements
• Climate risk scores to drive conversation on product recommendations
  and upsells
• Weather insights including hail and wind history to further drive engagement

Sign up for ProFund today!

Simplified, Next Generation Financing

We’ve removed the complexity and apprehension of traditional financing for contractors:

• Single point of access to multiple lenders
• No rate sheets, payment factors and loan codes for the sales users
• Eliminated the need to know homeowner’s financial situation and motivation
• One-click application with instant decision

Sign up for ProFund today!

Still have questions? Contact our sales team for more information!

Latest International Content

Unlevel The Playing Field: How Homeowner Data Gives Contractors an Unfair Advantage

Heard of Profund? Come visit us at booth #4417 during IRE 2023 and learn all about it. Profund helps you earn the trust of your customer and win more business! The best part is your sign-up to Profund is sponsored by your branch. Uncover insights into Every Proposal, Every Prospect, ...
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Latest Podcasts

Customer Data Evolution

Grab your favorite coffee and join us for this Coffee Conversation, sponsored by SRS Distribution, as we delve into how your roofing company can use customer data to create an excellent customer journey while increasing closing rates. We all understand how consumers are being targeted by ads through their internet ...
Listen to the Podcast

Robert Gaspard - Market Intelligence and Financing in the Palm of Your Hand!

S5:E70 Heidi J. Ellsworth sits down with Robert Gaspard of ProFund™ to talk about the importance of market intelligence and strong financing. SRS has partnered with ProFund to offer these important services to SRS contractors. The ProFund platform is an essential closing tool that combines market intelligence and integrated access ...
Listen to the Podcast

Latest Webinars

Customer Data Evolution

Grab your favorite coffee and join us for this Coffee Conversation, sponsored by SRS Distribution, as we delve into how your roofing company can use customer data to create an excellent customer journey while increasing closing rates. We all understand how consumers are being targeted by ads through their internet ...
Watch the Webinar

Latest Videos

ProFund Video Playlist

Want to improve your sales pitch? Set the agenda with ProFund. Get the latest tips from John DeRosa and learn how ProFund can help you get closer to landing that deal. Transform Your Selling Tactics! Try ProFund's Weather and Code Data. Discover with John DeRosa, how ProFund can provide you with a ...
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