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RCS Influencers

RCSI Wendy Marvin September 2025

Can you have a sustainability conversation?

RCS Influencer Wendy Marvin says you don't need to master sustainability to benefit from it. Here’s the thing about sustainability that drives me crazy: we’re all waiting to have it “perfectly figured out” before we’ll even talk about it with customers. I get it. It feels like this massive, impossible goal ...


RCSI John Kenney September 2025

Sustainability can become a business advantage for roofing contractors

RCS Influencer John Kenney says, when approached strategically, sustainability becomes a natural extension of quality work, not a separate initiative. Today's owners and designers often incorporate more environmentally responsible construction practices into their design requirements. What does this mean for roofing contractors? It can be both a challenge and an ...


RCSI July Trent Cotney

Be 1% bigger and better every day

RCS Influencer Trent Cotney says scaling a business means taking a step back and looking inward. Editor's note: The following is a transcript of a live interview with RCS Influencer Trent Cotney, partner of Adams and Reese. You can read the interview below, listen to podcast or watch the recording. Alex Tolle: ...


RCSI - April - Randy Chaffee

Subcontractors are a reflection of your company

RCS Influencer Randy Chaffee says to have a plan in place upfront so subs understand the company culture and expectations. Editor's note: The following is the transcript of a live interview with RCS Influencer Randy Chaffee. You can read the interview below, listen to the podcast or watch the recording. Alex Tolle: ...


RCSI August Randy Chaffee

Do things the right way, the first time around

RCS Influencer Randy Chaffee says that it's important to have a clear system in place to communicate and collaborate with all stakeholders. Editor's note: The following is the transcript of a live interview with RCS Influencer Randy Chaffee of Source One Marketing. You can read the interview below, listen to the ...


RCSI August Trent Cotney

Stay in touch, stay in front

RCS Influencer Trent Cotney says communicating with all stakeholders is key to ensuring you have the latest and greatest. Editor's note: The following is the transcript of a live interview with Trent Cotney, partner of Adams and Reese. You can read the interview below, listen to the podcast or watch the ...


Professionals holding a meeting in a circle, John Kenney’s headshot overlayed

Collaborating with project stakeholders and partners

RCS Influencer John Kenney says that seamless project execution is about proactive coordination. The complexity of projects has grown exponentially in today's world with more moving parts, tighter schedules, new products, technology and reporting demands; the success of a project no longer rests on one team alone. It demands smooth ...


A professional group meeting in a circle, Erica Reed’s headshot overlayed in the bottom right

Building a partnership of continuous improvement

RCS Influencer Erica Reed says that maintaining thorough documentation of decisions and changes helps minimize disputes and provides a record for continuous improvement. Effective collaboration among project stakeholders, including manufacturers, distributors, contractors and trades is essential to reducing miscommunication and ensuring seamless project execution. The foundation of successful collaboration lies in ...


Image of a meeting group with a logo of Wendy Marvin’s face in the bottom right

The great roofing rodeo: Herding cats

RCS Influencer Wendy Marvin says every successful roofing project is driven by trust, collaboration and communication. After twenty-plus years of watching grown adults argue about whether a shingle is “weathered wood” or “driftwood gray” while standing on a 12/12 pitch in 90 degree heat, I’ve decided that roofing project collaboration ...


Meeting of business people with Patrick Cochran’s headshot overlayed in the bottom right

Staying on the same page

RCS Influencer Patrick Cochran says that contractors should view relationships with all stakeholders as partnerships. When working with industry partners as a contractor, communication is key. It's crucial that everyone is on the same page about a project. As contractors, we must always keep everyone updated as things change. We can't ...


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