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Guest Blog
Growing With the Roofing Industry for a Better Tomorrow
By Justin Shirley, RCAW. As our industry stands on the precipice of change, we must prepare for future generations through sustainability and ingenuity. The roofing industry is not only about today but also tomorrow and creating a more sustainable and diverse field. To prepare for tomorrow, we must come together ...
A Guide to Architectural Shingles
By Trevor Underwood, DECRA. Learn how to tell the difference between architectural shingles and 3-tab shingles and other interesting facts with this helpful guide from DECRA! Have you ever had a customer that didn’t know the difference between architectural shingles and other types of shingles when it comes time ...
Navigate Through a Fast-paced World With Leap
By Danielle Basch, Leap. Three tips to become a pro when exploring the digital domain and what dangers to avoid. Technology is everywhere. From your refrigerator to the lights in your room. Almost everything can be accessed by your smart phone or tablet. Because everything is ready at the tip ...
Navigating the Contractor Legal Landscape for the 2023 Hurricane Season
By Susan N. Eccles & Katelin Varnado, Adams & Reese. When Hurricane Ida stormed ashore, Louisiana faced damages of an unprecedented scale, stirring an urgent need for skilled contractors. Understand essential guidelines and requirements for out-of-state contractors. In August 2021, Louisiana experienced the landfall of Hurricane Ida. This hurricane stands ...
Roofs of the Future: Unleashing Solar Power in Style With Standing Seam Marvels!
By Dale Nelson President, Roof Hugger, LLC. Solar panels are the way of the future and every building owner from commercial to residential should start thinking about getting on board. Roofs are necessary for humanity. They are truly the only thing standing between us and the harsh elements that ...
4 Tips for Developing an Effective Sales Process
By Anne Purcell, AccuLynx. AccuLynx roofing software simplifies the sales process. With peak busy season quickly approaching, now is the time to ensure your sales process runs smoothly. Standardizing company processes, automating communication, updating documents and templates, and reviewing your payment methods can ensure your pipeline runs smoothly. Here are ...
No More Gray Areas: A Detailed Guide to Picking Your Roof Color
By Lori Jerome, PABCO® Roofing Products. Neutral colors, like Antique Black, Pewter Gray and Weathered Wood, are popular due to their versatility, especially for homeowners intending to sell. Editor's note: Share this guide with your customers who are considering asphalt shingles for their next roofing project. When trying to ...
Avoid These 5 Website Design Flaws
By Julie Hays, LMH Agency. Here’s how you should prevent five design mistakes and boost your conversion rates. Have you optimized your website’s SEO? Are you regularly converting website traffic into leads? If not, it’s time to prioritize conversions. While SEO attracts traffic to your site, the conversion rate on ...
Why You Should Invest in Paid Advertising NOW
By Julie Hays, LMH Agency. A professional guide on utilizing paid ads to better promote your business. It’s more than likely that you have seen Google Ads, whether scrolling through your Gmail or searching for restaurants nearby. But when it’s your business, knowing when and how to start paid advertising ...
How Workforce Development Can Help Your Roofing Business
By Amanda Fields, Roofing Contractors Association of Washington. Support your roofing contracting business by creating pathways for your current and new employees. The roofing industry is still facing problems with our current workforce. Washington roofers are seeing the negative effects of having an unskilled and aging workforce, but there are ...
