RCMA is the national trade association representing manufacturers of asphaltic and solar reflective roof coatings and the suppliers of materials, equipment, and/or services to the industry. RCMA has more than 70 members who manufacturer or supply roof coating products, and continues to advance the national and international market for roof coatings through education, outreach, advocacy and technical advancement. For more information on RCMA, please visit us at www.roofcoatings.org.

Mission Statement: RCMA is a leading industry voice, promoting the benefits of roof coatings and providing its membership with up-to-date information on building codes and standards, technical developments and other industry topics of interest. RCMA is the national trade association representing manufacturers of asphaltic and solar reflective roof coatings and the suppliers to the roof coatings industry. RCMA consists of more than 70 members who manufacture in almost every state in the country as well as suppliers to the industry.

Virtual Training Modules 2 and 3 NOW AVAILABLE!

Virtual Training Modules 2 and 3 are now available at RoofCoatings.com.
These virtual training modules provide essential information required to understand roof coatings.

Module 1: Evaluating and Preparing Surfaces for Roof Coatings is also available online.
RCMA has coordinated with the American Institute of Architects and International Institute of Building Envelope Consultants to secure CEUs for each of our modules to support the continuing education needs of the industry’s professionals.

Module 2: ROOF COATING TECHNOLOGIES:

• Understanding what a roof coating is and its intended purpose. 
• Understanding the benefits of roof coatings.
• Understanding the differences between roof coating chemistries and technologies.
• Understanding the common properties to most roof coatings.

Module 3: ROOF COATING APPLICATION BEST PRACTICES:

• Understanding key product documentation and its importance.
• Understanding necessary surface preparation.
• Understanding product application methods and the necessary equipment for each.
• Understanding necessary maintenance activities.

You could win these modules for free! Learn more!

Learn more about roof coatings and how you can add them to your business model!

Click the image below to download the full informational infographic.

Latest Promotions and Rebates

Listen to Podcast and Win Roof Coating Training!

Accessing high-quality roof coating training has never been easier! By filling out this form and sending a photo of yourself listening to the podcast with Will Lorenz, the newly appointed president of General Coatings and Everroof and the immediate past president of RCMA, you'll be entered to win roof coating ...
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eBooks

Roof Coatings: Important Information from RCMA

In America, roof coatings provide jobs, enhance building performance, reduce maintenance costs, promote energy efficiency and improve the environment. Learn more about roof coatings and how you can add them to your business model. Click the image below to download the informational infographic for RCMA!
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Latest Contests and Games

Listen to Podcast and Win Roof Coating Training!

Accessing high-quality roof coating training has never been easier! By filling out this form and sending a photo of yourself listening to the podcast with Will Lorenz, the newly appointed president of General Coatings and Everroof and the immediate past president of RCMA, you'll be entered to win roof coating ...
View Contest or Game

Latest International Content

Trade Association Coalition Announces Q3 Findings From Market Index Survey for Reroofing

A coalition of industry trade associations representing contractors, consultants and manufacturers in the U.S. and Canada has completed its Quarterly Market Index Survey for Reroofing for the third quarter of 2023. The survey is an industrywide effort spearheaded by a coalition of trade assocations, including the Asphalt Roofing Manufacturers Association, Canadian ...
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Latest Canada Content

Trade Association Coalition Announces Q3 Findings From Market Index Survey for Reroofing

A coalition of industry trade associations representing contractors, consultants and manufacturers in the U.S. and Canada has completed its Quarterly Market Index Survey for Reroofing for the third quarter of 2023. The survey is an industrywide effort spearheaded by a coalition of trade assocations, including the Asphalt Roofing Manufacturers Association, Canadian ...
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Latest Podcasts

Lisa Ryan - Inspirations for Company Culture

S1:E2 In this episode of CoatingsCast, Heidi J. Ellsworth meets up with Lisa Ryan, who was the keynote speaker at the 2023 Roof Coating Manufacturers Association (RCMA) summer meeting. Lisa is an inspirational speaker and employee engagement expert who shared her thoughts on employee retention and gratitude during the summer meeting. She helps ...
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Lisa Ryan - Inspirations for Company Culture

S1:E2 In this episode of CoatingsCast, Heidi J. Ellsworth meets up with Lisa Ryan, who was the keynote speaker at the 2023 Roof Coating Manufacturers Association (RCMA) summer meeting. Lisa is an inspirational speaker and employee engagement expert who shared her thoughts on employee retention and gratitude during the summer meeting. She helps ...
Listen to the Podcast

Chris Huettig - Meet us at the RCMA Summer Meeting!

S5:E44 In this episode of Roofing Road Trips, Heidi J. Ellsworth visits with Chris Huettig, Roof Coatings Manufacturers Association (RCMA) president, about all the exciting things that are happening over at RCMA. With the summer meeting right around the corner, Chris and Heidi talk about the great lineup for the meeting ...
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Latest Webinars

Coatings Contractor Panel at the 2023 RCMA Summer Meeting - Sponsored by General Coatings

Heidi J. Ellsworth moderates a panel of contractors at the 2023 RCMA summer meeting. They discuss what roofing companies are seeing in the market around coatings, how roof coatings are working for them and what manufacturers and chemical vendors can do better as well as answer questions from the audience. ...
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Introducing the RCMA Virtual Training

Join us as the RCMA makes a big announcement exclusively on RoofersCoffeeShop! You asked for it and the RCMA listened. Watch this special edition RLW to learn about their first-of-its-kind virtual coatings training program. Read the Transcription Listen to the Podcast Watch the Webinar
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With Will Lorenz, RCMA President, on How Roof Coatings are Disrupting the Roofing Industry.

S2:E4 Heidi J. Ellsworth, RCS Partner, welcomes Will Lorenz, president of RCMA and Vice President Sales at General Coatings Manufacturing Corp to Coffee Conversations. They answer questions and discuss how roof coatings have changed the roofing industry by disrupting how contractors maintain, sell, install and replace roofs. The conversation focuses ...
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Read Listen Watch - Educational Content

Introducing the RCMA Virtual Training

Join us as the RCMA makes a big announcement exclusively on RoofersCoffeeShop! You asked for it and the RCMA listened. Watch this special edition RLW to learn about their first-of-its-kind virtual coatings training program. Read the Transcription Listen to the Podcast Watch the Webinar
View Content

Latest Videos

Episode 75 - Introducing the all new CoatingsCoffeeShop, Ticket Contest Ends Next Week & Upcoming Expos!

Join Heidi and Karen every Friday to hear the latest updates in the roofing industry. The 75th episode of The Weekly Blend is here! Join Coffee Shops’ President Heidi J. Ellsworth and COO Karen L. Edwards for a new episode of this Coffee Shop original web series. This week, Heidi discusses her ...
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Episode 35 - Amazing Associations, A Slew of Exciting Upcoming Events and the CoffeeShop's Growth!

Join Heidi and Karen every Friday to hear what they have to say about all the happenings within the roofing industry. The 35th episode of our Weekly Blend series is here! Join President Heidi J. Ellsworth and COO Karen L. Edwards for another exciting installment of this RoofersCoffeeShop® (RCS) original ...
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