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Roof Coatings Manufacturers Association (RCMA)

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Lisa Ryan - Inspirations for Company Culture

S1:E2 In this episode of CoatingsCast, Heidi J. Ellsworth meets up with Lisa Ryan, who was the keynote speaker at the 2023 Roof Coating Manufacturers Association (RCMA) summer meeting. Lisa is an inspirational speaker and employee engagement expert who shared her thoughts on employee retention and gratitude during the summer meeting. She helps ...


RRT-S5-RCMA-Heuttig-Podcast

Chris Huettig - Meet us at the RCMA Summer Meeting!

S5:E44 In this episode of Roofing Road Trips, Heidi J. Ellsworth visits with Chris Huettig, Roof Coatings Manufacturers Association (RCMA) president, about all the exciting things that are happening over at RCMA. With the summer meeting right around the corner, Chris and Heidi talk about the great lineup for the meeting ...


Will Lorenz - Spray Foam, Roof Coatings and so Much More

Will Lorenz - Spray Foam, Roof Coatings and so Much More

S5:E6 Heidi J. Ellsworth road trips south to catch-up with an amazing friend of RoofersCoffeeShop, Will Lorenz. Will is the newly appointed president of General Coatings and Everroof and the immediate past president of the Roof Coatings Manufacturers Association (RCMA). He has insights to the roof coatings industry, ...


RCMA - Introducing the RCMA Virtual Training - Pod

Introducing the RCMA Virtual Training

Join us as the RCMA makes a big announcement exclusively on RoofersCoffeeShop! You asked for it and the RCMA listened. Watch this special edition RLW to learn about their first-of-its-kind virtual coatings training program. Read the Transcription Listen to the Podcast Watch the Webinar


Coffee Conversations with Will Lorenz

Roof Coatings are Disrupting the Roofing Industry

S2:E4 Heidi J. Ellsworth, RCS Partner, welcomes Will Lorenz, president of RCMA and Vice President Sales at General Coatings Manufacturing Corp to Coffee Conversations. They answer questions and discuss how roof coatings have changed the roofing industry by disrupting how contractors maintain, sell, install and replace roofs. The conversation focuses ...


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