Coatings professionals can explore two days of education, technical sessions and networking.

The Roof Coatings Manufacturers Association (RCMA) has released the full agenda for its 2026 Fall Meeting, bringing manufacturers, suppliers, contractors and industry leaders together for education, collaboration and networking. The event will take place October 7-8, 2026, at the Renaissance Atlanta Midtown Hotel in Atlanta, with a welcome reception and registration scheduled for October 6.

Programming begins Tuesday evening with an informal welcome reception at the hotel bar, giving attendees an opportunity to collect registration materials and connect with other RCMA members. 

Wednesday’s agenda includes a presentation from Gabriel Eckert, CEO of BOMA Georgia, as well as an International Roof Coatings Day session featuring Jayne Rollason, national process product manager for Polyglass. The day concludes with an off-site reception and dinner at the World of Coca-Cola.

Thursday continues with a wildfires update presented by Dwayne Sloan, director and principal engineer for Built Environment. Attendees can also participate in a contractor panel session and view a spray demonstration presented by Graco. Additional speakers and panelists are expected to be announced.

Megan Ellsworth, the multimedia director for The Coffee Shops®, will be moderating the panel. She leads content strategy and production across podcasts, webinars, video and digital media for the roofing and exterior construction industries for The Coffee Shops®. With a background in music and storytelling, Megan brings creativity and energy to industry education and engagement. She is an active advocate for workforce development and community building and serves in leadership roles with National Women in Roofing (NWIR). Megan is passionate about amplifying voices in the trades and connecting people through meaningful media. 

RCMA encourages attendees to review the online agenda for complete session times, room assignments and future meeting updates. A special hotel rate of $239 per night is available for reservations made by September 14, 2026, including availability for two days before and two days after the event. 

Learn more about the educational sessions and networking opportunities by viewing the full RCMA 2026 Fall Meeting agenda.

By The Coffee Shops™. 

The RCMA Quarterly Gallon Report breaks down coating demand and the roof coatings marketplace. 

Reliable market intelligence can help roofing coatings manufacturers navigate changing demand and identify new opportunities. The Roof Coatings Manufacturers Association’s (RCMA) Quarterly Gallon Report gives participating members exclusive access to industry data designed to support more informed business decisions. 

Compiled from confidential member submissions, the report provides visibility into quarterly changes in coating demand, market activity and shifting market share. This information allows manufacturers to compare their company’s performance with broader market trends and use those insights to strengthen business strategy. 

The value of the report extends beyond tracking industry movement. It allows members to benchmark their business for more informed decision making. Because this is a members-only resource, it also provides an edge to those with access. With their updated review process, members can count on a high degree of accuracy. These efforts reflect the association’s commitment to delivering timely, accurate information that members can rely on as the roofing coatings marketplace evolves. 

Member participation remains essential to the report’s success. Data submissions help create a more comprehensive industry picture, giving participating companies a clearer view of overall market performance. As more members contribute, the report becomes a stronger resource for identifying trends and understanding emerging opportunities. 

Access to the Quarterly Gallon Report is one of several benefits available through RCMA membership. Members also gain access to industry advocacy on legislative, regulatory and environmental issues, educational resources, technical research and communications covering industry developments. Additional benefits include opportunities to influence building codes and standards, connect through the RCMA Membership and Suppliers Directory and participate in networking and sponsorship opportunities at association meetings. 

Together, these resources help members stay informed, build industry connections and take an active role in advancing the roof coatings industry. 

Learn more about RCMA membership and its exclusive industry resources by visiting the RCMA membership application. Become a member or login to view the report! 

Industry professionals, contractors and building owners invited to submit technical and business-focused presentations for October 2027 event in Dallas.

The Roof Coatings Manufacturers Association (RCMA) is inviting coatings manufacturers, consultants, contractors, researchers and other stakeholders to submit abstracts and presentation proposals for the 2027 International Roof Coatings Conference (IRCC), taking place October 18–21, 2027, at The Westin Dallas Stonebriar Golf Resort & Spa in Dallas, Texas.

Held in conjunction with the RCMA 2027 Fall Meeting, the IRCC builds on a longstanding tradition of bringing together manufacturers, formulators, contractors, building owners, facility managers, designers, researchers and public-sector stakeholders to share practical learning and advance roof coating technologies. Past programs have combined peer-reviewed technical presentations with real-world case studies, structured session tracks and dedicated networking opportunities.

“The International Roof Coatings Conference provides an important forum for experts from across the industry to exchange knowledge, explore emerging technologies and discuss the issues shaping the future of roof coatings,” said Jenn Brake, RCMA’s executive director. “We encourage professionals with compelling research, field experience, innovative technologies and practical insights to submit proposals and contribute to a strong, well-rounded program.”

The 2027 program will feature technical and business-focused sessions addressing innovation, performance, sustainability, standards and market adoption of roof coating technologies. Suggested presentation topics include sustainability; water exposure and ponded-water performance; innovation and emerging technology; field application and quality; roof system decision-making; and building owner and facility manager perspectives. Other relevant topics are also welcome.

Presentation proposals may take the form of a 30-minute oral presentation, including Q&A; a case study or lessons-learned presentation; or a panel proposal featuring a moderator and three to five panelists. Abstracts should be 250–400 words and clearly identify the problem or opportunity being addressed, the proposed approach, key findings or expected outcomes and the topic’s practical relevance to roof coatings. Submissions should also include the presentation title, presenter name(s), affiliation(s), contact information, presentation type and a short biography of 50–100 words.

Submissions will be evaluated based on technical quality and credibility of methods and data; originality and relevance to the roof coatings industry; practical applicability; clarity and completeness; and their contribution to a balanced conference program encompassing technology, economics, sustainability and innovation.

The deadline to submit an abstract is October 1, 2026. Presenters will be notified of acceptance by December 1, 2026, and final presentation materials will be due October 1, 2027. The conference will be held October 18–21, 2027. Full details regarding the abstract can be found on RCMA’s website: https://members.roofcoatings.org/news/Details/international-roof-coatings-conference-call-for-abstracts-338923.

Abstracts should be submitted electronically to Ralph M. Paroli at rparoli@roofcoatings.org with the subject line “IRCC Call for Papers – [Your Last Name].” Questions regarding submissions may also be directed to Paroli at the same email address.

About the Roof Coatings Manufacturers Association

The Roof Coatings Manufacturers Association (RCMA) is the national trade association representing manufacturers of asphaltic and solar reflective roof coatings and the suppliers of materials, equipment and services to the industry. RCMA is committed to advancing the roof coatings industry through education, advocacy, technical development and the promotion of roof coating technologies.

By Jesse Sanchez. 

ICP’s Jay Doubman shares how coatings help protect, restore and extend the life of surfaces across roofing, sports and building materials. 

From rooftops to courts, coatings play a powerful role in helping surfaces last longer and perform better. At the American Sports Builders Association (ASBA) show in San Antonio, Texas, Jay Doubman, CEO of ICP Building Solutions Group, joined Heidi J. Ellsworth to talk about the many ways coatings support the built environment; including rooftops, building envelopes, sports surfaces, parking garages and flooring systems. 

ICP has grown through acquisition into what Jay described as “a rollup of coatings, adhesives and sealants companies” serving the building materials industry. Today, that includes product lines connected to architectural coatings, sports surfaces, polyurethane products and roof coatings, which Jay noted is one of the company’s larger segments.  

Across all of those markets, one thing remains consistent: coatings are at the center of the work. “We are really all about coatings,” Jay said, explaining that ICP’s research and development teams often collaborate across categories. That shared technical knowledge allows expertise from one market to help support innovation in another, strengthening the company’s broader coatings portfolio. 

One of the biggest opportunities Jay sees across the coatings industry is restoration. Whether it is a low-slope commercial roof, a playing court or another surface that still has a sound structure beneath it, coatings can offer a practical way to protect existing materials and extend their service life. “If you think about a commercial roof, a flat roof or low slope roof on a factory that’s reached an end of life or started to leak, you can take a very expensive option of taking the whole roof off or oftentimes you can coat it,” Jay said. “If it’s in good structural condition, you can coat it and extend the life.” 

That same protection mindset applies beyond roofing. In sports surfaces, ICP has seen strong international activity, including a notable presence in Australia. Jay highlighted Cool Top, a pigment system developed in Australia to help reduce playing surface temperatures and support better performance for athletes and facilities. 

But even the best coating depends on the people putting it down. Jay emphasized that proper installation, contractor training and strong installer relationships are essential across ICP’s markets. He noted, “No coating is going to really perform if it’s not installed correctly.” 

ICP also continues to stay active in industry associations, including ASBA, the Roof Coatings Manufacturers Association (RCMA) and the American Coatings Association (ACA). For Jay, these organizations give the industry a shared voice on challenges, opportunities and issues that no single company can solve alone. 

From restoration to surface protection, ICP’s work shows how coatings can help contractors, building owners and facility managers get more life and value out of the surfaces they already have. 

Watch the full interview to learn more about ICP’s coatings, restoration and surface protection solutions!

By Jesse Sanchez. 

The Roof Coatings Manufacturers Association is inviting contractors to help shape education, advocacy and the future of the growing roof coatings industry. 

The Roof Coatings Manufacturers Association (RCMA) has expanded its membership to include roofing contractors, creating new opportunities for collaboration among manufacturers, suppliers and the professionals applying coating systems in the field. Chris Huettig, vice president of technical services and client relations at KARNAK, and Cody Wilson, president of Unicote Industrial Roofing, discussed how the new membership category can strengthen communication across the industry. 

Dedicated solely to roof coatings, RCMA represents manufacturers, raw material suppliers and companies providing tools and services to the industry. Its work centers on education, technical expertise, advocacy and promoting the benefits of coatings, including roof protection, extended service life, energy efficiency and cost-effectiveness. 

Chris emphasized the value of bringing contractors into those efforts, explaining, “You need that voice from the customer, the voice from the field that people like Cody can bring.” That field perspective can inform RCMA’s work on regulatory developments, building codes, testing standards, application guidance and industry best practices. Contractor members can participate in the association’s Government Affairs Committee and Technical Affairs Committee while accessing meeting minutes, technical bulletins and educational modules covering surface preparation, roof coating technology and application best practices. 

As a contractor specializing in spray foam and coating systems throughout Florida and much of the Southeast, Cody joined RCMA when the new membership category opened. He noted that the association helps contractors monitor developments they may not encounter while managing their daily operations. Cody shared, “We’re so busy in our own day to day that we’re not necessarily paying attention to what’s going on at the higher level, at the state level, at the national level. And RCMA has our backs when it comes to that.” 

In addition to its educational and advocacy resources, RCMA holds two in-person meetings each year and is exploring additional online and regional networking opportunities as contractor participation grows. By bringing manufacturers and contractors together, the association is working to improve communication, strengthen industry knowledge and build a more unified voice for roof coatings. 

Listen to the podcast or Watch the conversation to learn more about how RCMA contractor membership supports roofing professionals through education, advocacy and industry collaboration! 

A coalition of industry trade associations representing contractors, consultants and manufacturers in the U.S. and Canada has completed its Quarterly Market Index Survey for Reroofing for the second quarter of 2026.

The survey is an industrywide effort spearheaded by a coalition of trade associations, including the Asphalt Roofing Manufacturers Association, Canadian Roofing Contractors Association, Chemical Fabrics & Film Association Inc., EPDM Roofing Association, International Institute of Building Enclosure Consultants, Metal Construction Association, Metal Roofing Alliance, National Roofing Contractors Association, National Women in Roofing, Polyisocyanurate Insulation Manufacturers Association, Roof Coatings Manufacturers Association and Single Ply Roofing Industry.

Sixty-eight percent of survey responses came from roofing contractors, and 32% of responses came from roof consultants. 44% of respondents indicated they primarily work on low-slope roof systems; 44% indicated they primarily work on a blend of low-slope and steep-slope roof systems; and 12% indicated they primarily work on steep-slope roof systems.

Participants who identify as roofing contractors were asked to report the number of squares of reroofing material installed by their companies during the second quarter of 2026 compared with the same quarter in 2025. 35% of respondents reported the volume of reroofing materials installed increased, 28% reported no change and 37% reported a decrease in materials installed year-over-year.

37%  of all survey respondents indicated their customer inquiries increased. 32% of respondents reported no change in activity, and 31% indicated a decrease. Project contracts increased for 38% of respondents, 32% reported no change in activity and 30% indicated a decrease in project contracts.

Additionally, two indices offer insight regarding customer inquiries and project contracts across market segments. The indices are based on a 0 to 100 scale. A score of 50 or higher suggests expansion or optimism; a score below 50 indicates contraction or pessimism.

• The customer inquiries index score for the total industry decreased to 53.5 compared with 57.1 for the first quarter of 2026. The score for the steep-slope reroofing market is 31.8, the score for the low-slope reroofing market is 60.2, and the score for the blended low- and steep-slope reroofing market is 52.4.
• The project contracts index score for the total industry increased to 54.3 compared with 52.9 for the first quarter of 2026. The score for the steep-slope reroofing market is 40.9, the score for the low-slope reroofing market is 63.3, and the score for the blended low- and steep-slope reroofing market is 48.8.

As of July 2026, 30% of respondents reported no project backlogs, 32% indicated project backlogs of one to two months, and 24% indicated backlogs of three to four months. 14% of respondents reported project backlogs of five or more months.

The complete results of the Quarterly Market Index Survey for Reroofing are available to those who participate in the survey via an online dashboard that enables users to filter results by region and other metrics. Any contractor or consultant who wants to participate in the next quarter’s survey can sign up for a notification at http://bit.ly/37ank7D.

The survey is an industrywide effort to collect information about the reroofing market spearheaded by a coalition of trade associations.

The National Roofing Contractors Association encourages roofing professionals to join industry trade associations representing contractors, consultants and manufacturers in the U.S. and Canada in taking part in the latest Quarterly Market Index Survey for Reroofing to evaluate business conditions during the second quarter of 2026.

For more than two years, the survey has taken the pulse of the reroofing industry and continues to serve as a regular barometer of the industry’s business conditions. By asking a handful of business questions and measuring responses across several demographics, the survey helps give an indication of the reroofing market’s strength and trajectory. Your response provides valuable insight.

The results of the Quarterly Market Index Survey for Reroofing are made available to all survey participants via an online dashboard that enables users to filter results by region and other metrics.

For the previous survey that measured business activity during the first quarter of 2026, 70% of responses came from roofing contractors and 30% came from roof consultants. 

The survey is an industrywide effort to collect information about the reroofing market spearheaded by a coalition of trade associations, including the Asphalt Roofing Manufacturers Association, Canadian Roofing Contractors Association, Chemical Fabrics & Film Association Inc., EPDM Roofing Association, International Institute of Building Enclosure Consultants, Metal Construction Association, Metal Roofing Alliance, National Roofing Contractors Association, National Women in Roofing, Polyisocyanurate Insulation Manufacturers Association, Roof Coatings Manufacturers Association and Single Ply Roofing Industry.

The Quarterly Market Index Survey for Reroofing is available at https://bit.ly/RoofingSurvey. 

Survey responses may be submitted through July 20.

About NRCA

Since 1886, the National Roofing Contractors Association has been the home for generations of entrepreneurial craftsmen and enterprises who shelter and protect America’s families and businesses and each other. Our vision is the recognition of our members as professionals and to unite the industry to that purpose. NRCA is one of the construction industry’s most respected trade associations and the voice of roofing professionals and leading authority in the roofing industry for information, education, technology and advocacy. It represents all segments of the roofing industry, including contractors; manufacturers; distributors; architects; consultants; engineers; building owners; and city, state and government agencies. For information about NRCA and its services and offerings, visit nrca.net.

This award program celebrates excellence in roof coating projects nationwide.

The Roof Coatings Manufacturers Association (RCMA) is proud to announce the second annual Project of the Year Award program, which recognizes roofing contractors who demonstrate innovation, technical excellence and sustainability through outstanding roof coating projects.

Following a successful inaugural year, the Project of the Year Award program continues RCMA's commitment to recognizing contractors whose roof coating projects demonstrate excellence, innovation and measurable value for building owners.

Eligibility criteria:

• Geographical scope: Projects must be located within the 50 U.S. states, Washington, D.C., or Puerto Rico.
• Project timeline: Eligible projects must have been completed between January 1, 2025, and December 31, 2025.
• Submission limit: There is no limit to the number of projects a firm or individual can submit.
• Public sharing: All submissions may be publicly shared on the RCMA website, social media platforms or other marketing materials.
• Participation fee: The program is FREE to apply, encouraging multiple submissions to showcase outstanding projects and contributions to the roofing industry.

Judging criteria

An independent panel of roofing professionals will evaluate submissions based on the following criteria:

• Innovation: Assessing the uniqueness and creativity of the project.
• Technical excellence: Evaluating the quality, precision and adherence to industry standards.
• Project complexity: Considering challenges related to scale, structural intricacies and site conditions.
• Aesthetics/design: Reviewing the visual appeal and integration with the building's architecture.
• Sustainability: Demonstrating how the roof coating system extended the service life of the roof and reduced or eliminated the need for a tear-off.

Submission process:

Interested contractors are invited to submit their projects by July 15, 2026, using the RCMA Project of the Year Submission Application. Submissions should include:

1 - A completed Submission Application

2 - Signed Contractor Release Form and Building Owner Release Form.

3 - Up to five high-resolution photographs (minimum 300 dpi and at least 4" x 6") without text overlays, borders or framing.

Detailed submission guidelines and forms are available on the RCMA Project of the Year webpage: RoofCoatings.org/pty

Award Announcement:

Winners will be announced during RCMA's 2026 Fall Meeting on October 7, 2026, in Atlanta, Georgia. This event will provide a platform to celebrate the achievements of roofing contractors who have set new benchmarks in the industry.

About RCMA

The Roof Coatings Manufacturers Association is a non-profit trade association that serves as the unified voice of the roof coatings industry. RCMA advocates for its members and promotes the benefits of roof coatings in extending roof service life, improving energy efficiency and advancing sustainability goals.

For more information about the Project of the Year Award program, please visit https://www.roofcoatings.org/pty/ or contact RCMA at questions@roofcoatings.org

By Emma Peterson. 

Industry experts break down what roof restorations are and why they are growing popular now. 

Roof restoration has grown to be the go-to alternative for traditional tear-offs and replacements. To help people learn more about what defines a restoration project and the key standards that guide a successful restoration project, the Roof Coating Manufactures Association (RCMA) recently sponsored a Coffee Conversation® on the topic. In the episode, Megan Ellsworth sat down with an expert panel that included Josh Poole from Tremco, Cody Wilson of Uni Roofing and James Santiago from Benchmark. 

Josh opened the conversation by defining what a roof restoration is, explaining, “I would define it as the process of extending the service life of an existing roof. And generally, that's going to feature a roof coating or some type of a liquid-applied roofing product.” As for why the fluid-applied restoration market has taken a while to grow in popularity, it all has to do with a misunderstanding of what coatings are. Cody explained:  

A lot of people used to think restoration meant temporary repair. And it really isn’t; we’re not just painting your roof and calling it a day. When a contractor restores a roof, there’s a lot of prep work that goes into it, from assessment of the existing structure to repairs that need to be done beforehand to make sure that this roof is tight and ready to go. 

James shared a bit more about what these preparation tasks might look like, saying, “The first step is always determining if a roof is a good candidate for restoration. Here, good contractors will do things like perform infrared scans determine the attachment of the existing system.” And, as the industry has finally begun to realize, when these proper preparation steps are taken, coatings can be a powerful option for aging roofs. As Josh added: 

Restoration has really established itself as a viable solution that truly performs for the customer or the end user at the end of the day. It can typically be done at a fraction of the cost of replacement, it minimizes disruption to the building beneath it, requires minimal contractor labor/equipment and has a number of sustainability benefits including reduction in landfill material and greenhouse gases. 

Listen to the whole episode or Watch the episode to learn more about liquid-applied roof restoration and its benefits.  

By The Coffee Shops™. 

Experts discuss RCMA’s role in the industry and the value of contractor participation. 

In the field, contractors consistently navigate evolving codes, technical standards, product innovation and legislative changes. Staying competitive requires access to reliable education, industry advocacy and collaboration with peers across the market. For Chris Huettig and Cody Wilson, both active members of the Roof Coatings Manufacturers Association (RCMA), staying involved with associations is essential for maintaining a network of support. In a recent episode of CoatingsCast™, they discussed why RCMA expanded membership opportunities to contractors and how the organization is helping strengthen the coatings industry. 

From technical resources and regulatory guidance to networking and peer collaboration, here’s what you need to know about the value of joining RCMA.  

Q: Why did RCMA decide to open membership to roofing contractors? 

Chris Huettig, vice president of technical services and client relations at KARNAK, gave some context to this decision:  

We have a lot of knowledge within ourselves and we wanted to make sure that knowledge was being shared with coating applicators...And [to be the best resource] we need to have the voice of those in the field who are applying it every day, who are applying for the bids, who are putting the coating down and having to meet the certain building codes and expectations of that particular region, state, whatever it may be in our organization.  

Q: How does RCMA help contractors stay ahead of code changes and legislation affecting roof coatings? 

Chris elaborated:  

We have a couple of committees within RCMA [to keep our members up to date]. The first one is the Government Affairs Committee, and we have the Technical Affairs Committee. Government Affairs really deals with relevant information about government bodies, codes and regulatory impacts throughout the country that happen...We have a great technical director, Dr. Paroli, who is very involved in ASTM International.  

The Technical Affairs Committee provides technical application information, information for building owners and contractors. They deal a lot with changes or things in testing, fire codes, best practices, technical bulletin, etc. 

By bringing the industry together through RCMA, contractors gain access to centralized resources and up-to-date technical information that can help elevate application practices and strengthen coatings’ position as a trusted low-slope roofing solution. 

Q: Why is collaboration between contractors, manufacturers and suppliers so important in the coatings market right now? 

This collaboration is key to the future of the market as consumer interest in coatings continues to grow exponentially. Chris explained:  

We need a unified voice so we can all work together to promote and grow the coatings market... It's such a big, expanding field and it's blowing up. With more going on, we need more collaboration. 

Cody Wilson, president of Unicoat Industrial Roofing, added some thoughts from a contractor’s perspective: 

We wanted to have that voice like Chris mentioned as far as what's going on in the industry with manufacturers and the code changes and also the opportunity to meet with other contractors in a group setting where everybody can talk about what's going on...RCMA was the obvious choice for us as they have been up on the front lines trying to make sure that they're protecting our industry. 

As coatings continue to expand, manufacturers, suppliers and contractors need a shared forum where technical knowledge, field experience, regulatory concerns and peer insights can come together to strengthen the industry’s collective voice. 

Q: How can contractors benefit from joining an industry association like RCMA? 

According to Cody, joining RCMA was a no-brainer decision:  

As a licensed roofing contractor in the state of Florida, RCMA has always helped us over the years with things like navigating legislation change. So, as soon as we heard it was opening up to contractors, we wanted to be a part of it because it really gives us a voice with what's going on in the industry. 

He also emphasized how being a part of RCMA gives his team a unique collaboration opportunity:  

It also gives us the opportunity to meet with other contractors in a group setting...You learn a lot from your peers in this industry — not just the new products that are coming out, but different techniques, different markets and what's going on that way. 

RCMA offers contractors a seat at the table, keeping them informed, helping them strengthen industry relationships and shaping the future of roof coatings. As regulations evolve and the coatings market continues to expand, associations like RCMA play an important role in connecting professionals with the education and support they need to succeed. 

Listen to the full episode to learn more about RCMA membership and the future of the roof coatings industry.