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gFour Marketing

The 4 R’s of a robust referral program

The 4 R’s of a robust referral program

By Jenny Yu. Learn how to position yourself as the champion in your market. In this episode of Roofing Road Trips®, Megan Ellsworth sat down with Rebecca Mayo, director of partnerships at gFour Marketing, to discuss the importance of implementing a comprehensive referral system to turn leads into loyal ...


Supercharge your customer loyalty: Turning satisfied customers into raving fans

Supercharge your customer loyalty: Turning satisfied customers into raving fans

By Jenny Yu. Learn about how implementing a referral rewards program can transform your marketing strategy. While there are so many new digital tools in the marketing sphere, one strategy remains timeless: word of mouth referrals. In a recent episode of Roofing Road Trips®, Megan Ellsworth sat down with ...


Referrals That Keep You Roofing - PODCAST TRANSCRIPT

Referrals That Keep You Roofing - PODCAST TRANSCRIPT

Editor's note: The following is the transcript of a live interview with Rebecca Mayo, director of partnerships for gFour Marketing. You can read the interview below or listen to the podcast. Intro: Welcome to Roofing Road Trips, the podcast that takes you on a thrilling journey across the world of roofing. ...


Creating stronger customer connections

Creating stronger customer connections

By Emma Peterson. Learn how gFour Marketing can help you gain more repeat and referral business opportunities. Building your reputation has always been a crucial part of running a successful roofing company. From word-of-mouth referrals to repeat customers, having a good reputation can be the difference between success and struggle. ...


Appreciating what’s already there

Appreciating what’s already there

By Emma Peterson. Learn how one company leveled up their business through repeat and referral customers. Located in Tarpon Springs, Florida is a company called Arry’s Roofing Services, Inc. Arry’s was originally started and still managed by Arry and Becky Housh. Their mission is simple, “Total dedication to providing the ...


Rebecca Mayo – Boost Your Roofing Business - PODCAST TRANSCRIPT

Rebecca Mayo – Boost Your Roofing Business - PODCAST TRANSCRIPT

Editor's note: The following is the transcript of a live interview with Rebecca Mayo, director of partnerships for gFour Marketing. You can read the interview below or listen to the podcast. Intro: Welcome to Roofing Road Trips, the podcast that takes you on a thrilling journey across the world of roofing. ...


Unleash the power of your existing customers

Unleash the power of your existing customers

By Emma Peterson. Learn how the behind-the-scenes team at gFour Marketing helps you get repeat business and referrals. gFour Marketing’s entire purpose is to provide home improvement businesses with relationship marketing tools that will turn customers into five-star reviews, ongoing referrals and repeat business. In a new episode of Roofing Road Trips®, ...


It’s time to rethink referrals – and scale them

It’s time to rethink referrals – and scale them

By Dani Sheehan. With the right tools and strategies, growing your roofing business through referrals is a no-brainer. Referrals have long been considered the golden ticket for business growth, and for good reason – referred customers are proven to be more loyal and more valuable. In a recent episode of Coffee Conversations®, ...


Smart, sustainable marketing strategies that work

Smart, sustainable marketing strategies that work

By gFour Marketing. Build a lead generation machine for your roofing business when you have the right marketing. Growing a roofing company requires the skills and craftsmanship of properly installing a roof, but it also requires building a solid foundation of loyal customers, glowing referrals and steady lead flows. As a small ...


Unlocking Referral Growth Potential - PODCAST TRANSCRIPT

Unlocking Referral Growth Potential - PODCAST TRANSCRIPT

Editor's note: The following is the transcript of a live interview with Rebecca Mayo of gFour Marketing, Anissa Westfall of Westfall Roofing and Patrick Readyhough of Redmond Roofing. You can read the interview below, listen to the podcast or watch the recording. Megan Ellsworth: Hello everyone welcome to coffee Conversations my ...


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