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RCSI - Social Media Marketing

RCSI - June - Trent Cotney

Using social media thoughtfully

RCS Influencer Trent Cotney says social media isn't just about promoting yourself, it's about promoting yourself through useful content. Editor's note: The following is the transcript of a live interview with RCS Influencer Trent Cotney. You can read the interview below, listen to the podcast or watch the recording. Intro: Hello, I'm ...


RCSI - June - Randy Chaffee

Gain the advantage with social media

RCS Influencer Randy Chaffee says if people can't find you on social media, you don't exist. Editor's note: The following is the transcript of a live interview with RCS Influencer Randy Chaffee. You can read the interview below, listen to the podcast or watch the recording. Intro: Hello. I'm Alex Tolle with ...


A computer keyboard with flags that read “network, like, tweet, share.” In the bottom right is Patrick Cochran’s photo

Building your roofing brand online

RCS Influencer Patrick Cochran says that, when used properly, social media can be a great source to build up a professional roofing brand. Roofing professionals can use social media in many ways to reach new clients and engage with their community. We have social media pages where we post organic content ...


RCS Melissa Chapman June Make social media work

Make social media work for you

RCS Influencer Melissa Chapman says that in today’s competitive market, social media is no longer optional; it’s essential. For roofing professionals, it's one of the most cost-effective and impactful ways to build brand awareness, attract new clients and foster trust within your local community. But how do you make it work ...


RCSI Ashley Pietsch - June 2025 - Using social media to build stronger roofing brands and communities

Using social media to build stronger roofing brands and communities

RCS Influencer Ashley Pietsch shares six tips to leveraging social media in the roofing industry! In today’s digital landscape, roofing contractors who aren’t using social media are missing out on one of the most powerful tools to grow their business. Whether you’re a one-crew operation or a large regional company, social ...


Using social media to grow your roofing brand

Using social media to grow your roofing brand

RCS Influencer John Kenney says that social media is more than a digital billboard; it's a strategic channel for branding, engagement and lead generation. A strong social media presence is no longer optional in today's competitive roofing market. It's essential. Whether you are a residential contractor working in local neighborhoods or ...


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