RCS Influencers
The impact of cause marketing on brand reputation in the roofing industry
RCS Influencer John Kenney says that by aligning your company with meaningful causes, you demonstrate your commitment to making a positive difference. Throughout my years in the industry, I’ve seen how businesses in our field can benefit from aligning themselves with meaningful causes. Cause marketing, which involves partnering with ...
Use cause marketing to support the things you care about
RCS Influencer Trent Cotney says I've always believed in giving back, especially when it relates to our industry. Editor's note: The following is the transcript of a live interview with RCS Influencer Trent Cotney. You can read the interview below or listen to the podcast. Intro: Hello, everybody. I'm Alex Tolle with ...
Giving before you get is the key to cause marketing
RCS Influencer Wendy Marvin says to give before you expect anything in return. Editor's note: The following is the transcript of a live interview with RCS Influencer Wendy Marvin. You can read the interview below or listen to the podcast. Intro: Hello, everybody. I'm Alex Tolle here with rooferscoffeeshop.com, and I am ...
Hiring a consultant as a strategic move
RCS Influencer Allison Woslager says that finding a consultant that aligns with your goals can help your overall mission of growing and scaling your business. Roofing contractors should consider hiring roof consultants as soon as they establish their business and their finances allow. Integrating a consultant early on is a strategic ...
Strategic planning for sale success
By Emma Peterson. How to prepare your business for the big sale with Maven Group. 2024 seems to have been the year of acquisitions in the roofing industry. From Aspen Pumps Group’s acquisition of Malco Tools, Inc. and Durable Slate Company’s expansion into the UK Market with acquisition of Bain & Irvine ...
Key questions to ask when choosing a roofing consultant
RCS Influencer Melissa Chapman says you can maximize your ROI by finding a consultant that understands your roofing business. If you think about what you do for a living, as in ROOFING, people hire you because that is your area of expertise. Your customers are counting on you to be properly ...
When should roofing contractors use consultants, and what questions should they ask?
RCS Influencer John Kenney says roofing contractors should consider hiring a consultant when they need expert advice or assistance. Running a successful roofing business has unique challenges that sometimes require specialized guidance. Whether navigating complex projects, streamlining operations or adopting new technologies, consultants can provide valuable expertise that helps roofing contractors ...
Cultivating the next generation of managers in roofing
RCS Influencer John Kenney says by investing in their growth, you enhance their capabilities and ensure the future success of your roofing business. We know that the future success of any roofing business relies heavily on the next generation of managers. These individuals will lead teams, make critical decisions and drive ...
Building more than a manager, building leaders
RCS Influencer Patrick Cochran says he encourages managers to make decisions based our on the company's core values, the principles they follow and the standard operating procedures. As an organization we recently took a look at our job descriptions, role responsibilities and department key performance indicators (KPIs). We have worked to ...
5 tips to ensure optimal fall protection training
RCS Influencer Greg Serevetas says the key to fall protection training is to keep it both engaging and practical. When it comes to fall protection, I think the key is to keep training both engaging and practical. Here's what works best for us: Hands-on training: Instead of just talking about safety, we ...
