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Sales & Marketing

DaVinci - Selling synthetic savings

Selling synthetic savings

By DaVinci Roofscapes. Here’s a switch. Instead of your roof costing you money each year, it can actually save you money. With costs going up, wouldn’t it be great if you could bring your customer good news of long-term savings connected with their roofing project? You can. Just do some easy research ...


Mapping the money

Mapping the money

By Convex. Secure sales the smart way by scanning rooftops and closing deals with innovative technology. If you’re still pounding the pavement to find roofing and solar leads, you’re already behind. The commercial building industry is shifting, and fast. In a landscape flooded with vendors and decision-makers who don’t pick ...


Who’s really driving your sales engine?

Who’s really driving your sales engine?

By Centerpoint Connect. Clearly defined roles mean clear results and the lack of clarity could make or break your bottom line. In commercial roofing, where every lead counts and client loyalty is hard-earned, misaligned sales roles aren’t just a bottleneck, they’re a liability. Yet many businesses still treat sales reps ...


Source One Marketing - One new roof, two paydays: The power of proof

One new roof, two paydays: The power of proof

By Randy Chaffee, Source One Marketing. Don't just roof it. Prove it. Here at Source One Marketing, we want roofing contractors to understand that every new roof you install tells a story. Don’t let that story disappear the moment the crew packs up and the truck pulls away. That brand-new ...


Image of glasses and papers with costs on them titled Sales Forecast. Overlayed is the article title.

Sales forecasting and pipeline management

By Cotney Consulting Group. Revenue growth starts by knowing where you stand today and what’s coming tomorrow. That doesn’t happen by accident. The most successful companies know growth isn’t just about chasing more jobs. It’s about knowing which jobs are coming, which ones are worth pursuing and what your pipeline will ...


Mike’s Monday meltdown (And the 5 revenue drivers that saved his sanity)

Mike’s Monday meltdown (And the 5 revenue drivers that saved his sanity)

By Chad Westbrook, Service Alignment. Most roofers are sitting on six figures in untapped service revenue, here’s how Mike stopped leaving money on the table and started turning routine jobs into serious profit. Mike had that look on his face. You know the one — laptop open, three half-read emails pulled ...


How one $500K service division fueled over 20% of total revenue

How 1 Service truck fueled $2M in Commercial Revenue

With one truck and routine service calls, Mike uncovered a strategy that drove 20% of his company’s revenue — over $2 million. Mike leaned back in his chair, coffee going cold on the desk. He’d been flipping through the year-end P&L for hours, trying to figure out where the year’s big ...


SOPs are our secret weapon

SOPs are your secret weapon

By The GLO Group. How to streamline and scale without the stress. Ask any growing contractor what they struggle with and you’ll hear it: “I’m the only one who knows how to do it right.” That belief leads to micromanagement, burnout and bottlenecks. The solution? SOPs — Standard Operating Procedures. They might sound boring, ...


Get the most out of your sales tech

Get the most out of your sales tech

By Ingage. Get the most out of your existing sales tools with this smarter, faster approach. Every sales leader wants more from their team: more leads, more deals, more efficiency. But the answer isn’t always a shiny new app or a pricey software upgrade. In fact, the biggest boost to ...


Majority of homeowners expect personalized, digital and flexible experiences in new consumer trends report from ServiceTitan,

Majority of homeowners expect personalized, digital and flexible experiences in new consumer trends report from ServiceTitan, Synchrony and Visa

Contractors must adapt to rising expectations around convenience, payment options and brand trust to win and retain business. ServiceTitan (Nasdaq: TTAN), the software platform that powers the trades, today released its "2025 Consumer Trends in the Trades" report, developed in collaboration with Synchrony and Visa. The report analyzes evolving homeowner preferences ...


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