Sales & Marketing
Does Google Trust Your Home Services Business?
By Surefire Local. Google is the most popular search engine consumers use every day to find the answers to their questions. While it’s true that trust is currency, it doesn’t just apply to your clients. It also applies to Google. By following Google’s best practices to manage your online presence, you’ll be rewarded ...
203 Roofing Leads In 5 Weeks
By Roofing Marketing Pros. See how Roofing & Reconstruction Contractors of America achieved success in their online marketing. RRCA is one of the nation’s leading storm restoration contractors. RRCA was founded in 1993 and has several locations across the country. They specialize in all types of roofs, commercial and residential: Tile Shingle Metal TPO Flat Roofing Rubber Roofing Professionals strives to ...
What Would You Do With 40% More Service Revenue?
By Jobba Trade Technologies. Believe it or not, you may be missing out on service revenue every single day. This could be for many reasons – new inspection or service inquiries are falling through the cracks or maybe your sales team is wasting time on manual processes and communications. Then, think about your ...
Metal Roofing Benefits: Top 5 Selling Points
By Sherwin Williams. As a residential metal roofing contractor, you can create a direct path to a sale by educating homeowners on the myriad benefits of metal roofs. Many homeowners have been inundated with myths surrounding metal roofing. They’ve heard that they’re too noisy, attract lightning and are prone to rust. Fortunately, ...
Cutting Through the Clutter: TV Advertising Best Practices
By Melissa Lee, Duro-Last. While traditional advertising practices are trending out in favor of digital engagement opportunities, a variety of business owners still find value in television spots in their local markets. If you’re interested in developing a television campaign with your local stations, be sure to follow the guidelines below for ...
Marketing for Roofing Contractors: 6 Mistakes to Avoid
By Maruicio Cardenal. The ability to install a quality roof is an important part of building a profitable roofing business, but it’s only one part. Marketing for roofing contractors is nearly as important as the work itself. Without marketing to promote and feature your work, all that skill and effort will be ...
Case Study: See How The Blue Roof Company Secured Over $750,000 In The Pipeline In Less Than 30 Days
By Roofing Marketing Pros. If you are frustrated with your digital marketing efforts and Google ad words, read this case study to see how Roofing Marketing Pros helped The Blue Roof Company succeed. The Blue Roof Company is a roofing company based in Northern Kentucky that does both residential and commercial jobs. They specialize ...
The Importance of Online Reviews for Home Services Contractors in Today’s Digital Age
By Surefire Local. If you’re in charge of managing your home improvement business’s online presence, regardless of how big or small, its success mostly relies on brand image, credibility and reputation. In this day and age, everyone uses the Internet to get in touch with local businesses in their area and make ...
Sales Accelerator Bootcamp Coming to Denver, Colorado May 10-11, 2019.
By Sales Transformation Group. Contractors who want to invest in the transformation of their sales team should plan to attend. Ryan Groth of Sales Transformation Group is coming to Denver, Colorado to present a day and a half sales training program. Attend and you’ll have the chance to network with other Sales ...
How Roofers Can Respond to Online Reviews
By Benjamin Beck, JobNimbus. Before the internet revolutionized buying, selling, and communicating, word-of-mouth recommendations were American small businesses’ bread-and-butter. And while this method of getting roofing customer recommendations still works today, the internet has also made it so these reviews go a lot further. Essentially, online reviews are the modern word-of-mouth, and ...
