Expert Conversations
Reinventing natural slate
By Jesse Sanchez. Bringing real slate roofing to labor-strapped contractors by simplifying installation without sacrificing performance. READYSLATE® is taking aim at one of the toughest problems in steep-slope roofing: how to bring authentic slate to markets that lack specialized installers. On this episode of Roofing Road Trips®, product manager Pablo ...
Putting digital transformation at the center of a growth plan
By Jesse Sanchez. Why this roofing contractor leans on the ServiceTitan experience to modernize operations and culture without losing its roots. WeatherPro Exteriors is treating digital transformation as a core growth strategy, not just a software swap. The Milwaukee market exterior remodeling company brought in a leader with deep home ...
Meet OX Engineered Products
By Emma Peterson. With over 50 years of technology and innovation behind them, the OX team is a powerful partner for contractors in the field. In a recent episode of Roofing Road Trips®, Karen Edwards sat down with Todd Gluski, the director of marketing and customer operations at OX ...
Snow retention systems for solar roofs
By Jenny Yu. As renewable energy technologies advance so must the accessories and systems that keep them safe and efficient. Tesla’s Solar Roof is creating new opportunities for roofing contractors and accessory manufacturers as demand grows for integrated solar products. In this episode of Roofing Road Trips®, Megan Ellsworth ...
Snow safety solutions
By Jenny Yu. Join us for an upcoming MetalTalk™ where we reveal how modern snow retention systems are designed, tested and improved for effective performance on metal roofs. MetalCoffeeShop® is gearing up for an insightful new MetalTalk™ on December 10, 2025, where we will dive into the evolving world of ...
Desarrollo de planes de negocio
Por Jessica Bravo. Owens Corning y SRS Distribution impulsa la visión empresarial de los contratistas latinos En un episodio de La Voz de los Ruferos, Jessica Bravo habla con Julissa Chavez de SRS Para Latinos y Octavio Vazquez de Owens Corning sobre una parte clave del evento Universidad: la ...
How one opportunity sparked a roofing career revolution
By Jesse Sanchez. Juggling motherhood, frequent moves and a nontraditional path, Lillianne Dunstall never let obstacles stand in the way of her rise through the ranks at Tremco. For Lillianne Dunstall, the journey to executive leadership didn’t start with a business degree. It started with an opportunity and one man ...
Snow retention has a place on every pitch
By Jesse Sanchez. Slippery single-ply membranes are leading the call for change in commercial roofing design. When it comes to snow retention systems, most contractors picture steep-pitched residential roofs. But as Robert Alvarez of Anchor Products makes clear in this episode of the Roofing Road Trips® podcast, ignoring snow retention ...
It shows when you care
By Jenny Yu. Investing in the right equipment can increase your revenue while establishing trust with customers. In today’s labor shortage, it’s important now more than ever to retain quality crew members and a positive reputation among your community. One key way to do so is by investing ...
Simplifying the roof
By Jenny Yu. With hands-on training and innovative technology, AWIP’s IMPpro program advances quality and efficiency in the roofing industry. In an episode of MetalCast™, All Weather Insulated Panels (AWIP) Vice President of Sales Joe Paparella sat down with Heidi J. Ellsworth to discuss the company’s commitment to innovation, installer ...
