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Home Improvement Company Increases Annual Profit More Than $2M Using HOVER

HOVER Annual Profit
January 21, 2022 at 7:35 a.m.

By HOVER. 

How HOVER technology helped Dabella increase profitability and close rates by offering accurate quotes.  

Home improvement company Dabella saw big changes after adopting HOVER technology, improving their bottom line. A success story with six digits, read on to discover how Dabella utilized HOVER’s straightforward technology to accurately price and quote their jobs, reducing the need for commission adjustments and back charges and creating dependable margins. HOVER asked Dabella how implementing the estimation feature in the Transform Plan brought them a huge increase in profits.  

Who is Dabella? 

Dabella is a leader in the home improvement industry with over $100M in revenue. With a focus on roofing, siding, windows, and baths, Dabella does big numbers with a family-run attitude, making it an award-winning favorite with Angi, BBB and Qualified Remodeler.  

Implementing HOVER technology 

Dabella employed HOVER’s customizable features such as estimation, available in the Transform Plan, to create accurate quotes and cut down on commission back charges, which led to increased profitability and closing rates. 

Greg Swartz, the CFO of Dabella told us, “The great thing for the sales rep is they have the confidence that, based on the house complexity, they are pricing it correctly and they’re able to explain that better to the homeowner.” 

Quantifiable results 

Not only did Dabella see an increase in annual profit of $2M+, but close rates were up 4% after implementing HOVER’s technology. With HOVER’s estimation capabilities, sales representatives were able to quote jobs with more accuracy and fewer errors, reducing the need for commission adjustments by 15%. 

The success of this technology is due in part to a straightforward, uniform process. The technology is designed to create dependable margins, reduce human error and achieve consistency across the team, allowing salespeople to focus on the human interaction of the sale rather than the calculations. 

The numbers 
  • $2M+ annual increase in profit 

  • +4% close rates 

  • -15% commission back charges 

Learn more about HOVER in their RoofersCoffeeShop® Directory or visit Hover.to

Original article source: HOVER



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