Roofing Alliance
Valcourt Group joins the Roofing Alliance as Governor Member
Roofing Alliance members play a pivotal role in shaping and driving innovative advancements in the roofing industry. The Roofing Alliance is proud to welcome Valcourt Group, headquartered in The Woodlands, Texas, as its newest Governor Member. As the 207th member to join this distinguished network, Valcourt Group strengthens a powerful coalition ...
Sharing the industry’s stories, feeling the momentum
From packed aisles and live demonstrations to soundstage interviews and meaningful conversations, WOC 2026 showcased the innovation and heart of the industry. World of Concrete (WOC) 2026 defined the scale and energy of the construction trades coming together this year. Our crew had the unique opportunity to be present at ...
Compartiendo las historias de la industria y sintiendo el impulso
Desde pasillos llenos y demostraciones en vivo hasta entrevistas en el set y conversaciones significativas, WOC 2026 mostró la innovación y el corazón de la industria. World of Concrete (WOC) 2026 definió la escala y energía de los oficios de la construcción que se reunieron este año. Nuestro equipo ...
Continuing a legacy of inclusive leadership
By Jenny Yu. Learn how leaders of the Roofing Alliance work together to embrace different perspectives while achieving common goals. In this episode of Roofing Road Trips®, Heidi J. Ellsworth spoke with Greg Hudson, the newly elected president of the Roofing Alliance, and Alison LaValley, the executive director of the ...
Immigration, roofing and the power of industry associations
By Emma Peterson. Learn how roofing associations are able to strengthen the industry by uniting our voices. Looking at the news today, it is impossible to ignore the continuous fluctuation of immigration policies in the United States. This nebulous environment has had a devastating impact on the roofing and construction ...
Roofing professionals encouraged to complete safety research survey
The Roofing Industry Safety Practices and Psychological Drivers survey aims to study why some roofing employees do not follow safety practices. The Roofing Alliance, in conjunction with Texas A&M University, is asking roofing professionals to participate in a safety practices survey. The survey results will be used to inform researchers as ...
Push the industry forward by joining an association
RCS Influencer Will Lorenz says organizations like NRCA and Roofing Alliance are key to solving labor issues. Editor's note: The following is a transcript of a conversation with Will Lorenz of General Coatings. You can listen to the interview or read the transcript below. Jenny Yu: Hi everyone, my name is Jenny ...
Tomorrow’s industry leaders take the stage in Vegas
By The Coffee Shops™. Four student teams delivered project proposals for the Cannery Hotel and Casino at the most well-attended Student Competition yet! On the second day of the International Roofing Expo (IRE), a few members of The Coffee Shops™ crew had the opportunity to attend the 2026 Roofing Alliance ...
Navigating labor shortages and compliance pressures
RCS Influencer Tammy Hall says we can protect the future of roofing by investing in people. The roofing industry is at a turning point. We’re all feeling the pressure of labor shortages, and at the same time, compliance requirements keep getting more complex. Safety, training, documentation, workforce verification — it’s a ...
Roofing Alliance and Clemson University roofing training program
By The Roofing Alliance. Train, retain and grow your team's skills with this flexible online professional development program. Whether you're a long time roofing pro or an amateur in the field, taking the opportunity for training is a smart investment in your career longevity. The Roofing Alliance, a nonprofit dedicated to elevating ...
