Emma Peterson, Senior Content Developer
Empowering the professionals of tomorrow
By Emma Peterson. How Skills Ontario is helping youth find pathways into the skilled trades and technologies. Since 1989, Skills Ontario has proudly partnered with colleges, school boards, small businesses, labour groups, governments and more to encourage young people to explore and develop skills in the trades and technologies. Not ...
75 years and still growing
By Emma Peterson. The latest company milestones include a bold new shingle color and the construction of IKO's eighth North American plant. 2026 marks the 75th anniversary of IKO Industries’ operations. And over those decades, IKO has grown a lot. The story starts back in the 1950s in Calgary, Alberta, ...
Underlayment is more than a checkbox
By Emma Peterson. Bob Woykin shares why underlayment plays a critical role in the long-term performance of roofs. Recently, we had the opportunity to interview Bob Woykin, the director of sales for Sentry Building Innovations' Canadian market. In this role, Bob focuses on “connecting product performance with real-world jobsite ...
Performance starts with the process
By Emma Peterson. How Sentry Building Innovations delivers smarter roofing underlayments and weather-barriers. If you haven’t heard of Sentry Building Innovations, they are one of the few manufacturers of synthetic roofing underlayments and weather-resistant barriers that makes their own products – Roofnado™, Sahara™, and Spyder®. What makes ...
The power of a global community
By Emma Peterson. Dirk Bollwerk talks about connecting roofers around the world and advancing the global industry. In a new episode of Roofing Road Trips®, host Heidi J. Ellsworth is joined by Dirk Bollwerk to learn about the International Federation of the Roofing Trade (IFD) and the vital work it ...
You’re invited to CRCA’s National Conference and Annual General Meeting!
By Emma Peterson. Celebrate 65 years of networking and learning in Québec City at the end of May 2026. The Canadian Roofing Contractors Association (CRCA) is hosting their National Conference and Annual General Meeting (AGM) from May 28-30, 2026, in Québec City, Québec. This milestone event brings roofing professionals ...
Three days of roofing excellence this May
By Emma Peterson. The CRCA’s 65th National Conference offers sessions, socials, tours and more for industry professionals nationwide. Every two years, the Canadian Roofing Contractors Association (CRCA) hosts a General Meeting and National Conference. This is a national event that “brings together roofing industry professionals from across Canada — an ...
CRE 2025: Canada’s biggest roofing show
By Emma Peterson. We went behind the scenes at CRE 2025 with Jason Campbell of CRCA to talk workforce, education and growing the Canadian roofing industry. This year, The Coffee Shops™ got the chance to go North and meet with our industry friends from Canada at the Canadian Roofing Expo ...
Cross-border connections
By Emma Peterson. This year we headed north to support our distributors & contractors in Canada! While there, we got the chance to talk to other companies that work in both the States and Canada. Across borders, offices and job sites, The Coffee Shops wants to be the place where ...
Looking back at CRE 2025
By Emma Peterson. Hear all about the Canadian Roofing Expo from Alex Tolle and Megan Ellsworth! This was the first year that The Coffee Shops™ crew have made it to the Canadian Roofing Contractor’s Association (CRCA)’s biannual Roofing Expo. This is Canada’s only dedicated show for roofing systems and technologies and features ...
