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Expert Conversations

APF Understanding the art and science of concrete coating systems

Understanding the art and science of concrete coating systems

By Jesse Sanchez. From airplane hangars to residential garages, the choice of coating can make or break your concrete. In this CoatingsCast™, Karen Edwards discusses the intricacies of concrete flooring applications with Jeffrey Wells, director of sales for ICP's APF Polymer Surfaces group. While many associate coatings primarily ...


RMSG The importance of making roofs winter-ready

The importance of making roofs winter-ready

By Emma Peterson. Not only do snow retention systems protect homeowners, but they also protect contractors’ reputations. The goal of snow retention systems is to keep snowpack on a roof, rather than letting it slide off in uncontrolled amounts. This has a multitude of benefits for the homeowner, from as ...


APOC Fostering customer loyalty

Fostering customer loyalty

By Jessica Bravo. Spread the word, APOC is offering a Contractor Pro Loyalty Program! In a recent episode of CoatingsCast, Heidi J. Ellsworth sat with Kyle Infante and Anthony Martin from APOC to discuss the importance of strong partnerships in the roofing industry. Kyle noted, "Customer loyalty is really a ...


Leap Elevate your roofing business with this 2024 Benchmark Report

Elevate your roofing business with this 2024 Benchmark Report

By Jesse Sanchez. Insightful data and actionable strategies set to transform the roofing industry. In this Read, Listen, Watch (RLW)™ webinar, host Heidi J. Ellsworth sat down with Leap’s, Katy Pusch, to discuss Leap’s 2024 Home Improvement and Remodeling Benchmark Report. This report is packed with data-driven insights tailored to help ...


Roofsnap Win more jobs with roofing technology

Win more jobs with roofing technology

By Jessica Bravo. Delivering innovative roofing technology solutions with RoofSnap. In this Roofing Road Trips® episode, Heidi J. Ellsworth sits down with Ryan Eves and Jim Mallers to discuss strategies for excelling in roofing sales and how the integration of sales technology is proving to be a game-changer. RoofSnap, ...


Equipter Equip your team for success

Equip your team for success!

By Emma Peterson. Learn how investing in the right equipment helps you retain employees and grow your business. In a new episode of Roofing Road Trips®, Karen Edwards met up with Sam Beiler from Equipter, John Kenney from Cotney Consulting Group and Jason Reisman of Eustis Roofing to talk about ...


SW Transforming spaces with wood, stone and metal coatings

Transforming spaces with wood, stone and metal coatings

By Jessica Bravo. Explore the Sherwin-Williams Emulate™ architectural metal coatings collection. Sherwin-Williams Coil Coatings’ latest collection showcases a fusion of artistry, functionality across three nature-inspired categories: wood, stone and metal. In an episode of MetalCast, Kiki Redhead and Brynn Wildenaur from Sherwin-Williams shared how the innovative Emulate™ architectural ...


Tremco The strength and resilience to lead

The strength and resilience to lead

By Anna Lockhart. Krista Gnatt shares her success story in becoming an industry leader and how others can do the same. In a recent episode of Roofing Road Trips®, host Heidi J. Ellsworth sat down with Krista Gnatt, the first and youngest female president of Tremco. In this conversation, ...


Mule hide Understanding the need for quality edge metal systems

Understanding the need for quality edge metal systems

By Jessica Bravo. The importance of edge metal and its role in roofing performance has never been clearer. In this RLW® webinar, Heidi J. Ellsworth sat down with Nick Musel and Hank Bonney from Mule-Hide to talk about the role of edge metal in roof durability and performance ...


Elevate Championing mental health

Championing mental health

By Jesse Sanchez. A leader in roofing discusses making mental health a priority in the industry. In this episode of Roofing Road Trips®, Kristin Beck, president of Elevate, joined Heidi J. Ellsworth to discuss the evolving role of mental health initiatives in the roofing industry. Meeting at the National Roofing ...


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