Expert Conversations
From classroom to rooftop
By Jessica Bravo. Building knowledge in the workforce through the collaborative efforts of the Roofing Alliance and Clemson University's roofing courses. In a Read, Listen, Watch (RLW®) webinar, Heidi J. Ellsworth sat down with Greg Bloom of Beacon Building Products, Alison LaValley of Roofing Alliance and Dr. Dhaval ...
The first woman to earn NRCA Pro Certification paves the way
By Jesse Sanchez. Estefani Albright becomes a trailblazer in roofing certification, inspiring a new era for the industry. In this episode of Roofing Road Trips®, the spotlight shines on Estefani Albright, the first woman to earn a Pro Certification from the National Roofing Contractors Association (NRCA). Host Megan Ellsworth discusses ...
Fostering customer loyalty
By Jessica Bravo. Spread the word, APOC is offering a Contractor Pro Loyalty Program! In a recent episode of CoatingsCast, Heidi J. Ellsworth sat with Kyle Infante and Anthony Martin from APOC to discuss the importance of strong partnerships in the roofing industry. Kyle noted, "Customer loyalty is really a ...
Exploring sustainability in metal construction
By Jessica Bravo. Industry experts discuss innovative adhesive and sealant. In a recent episode of MetalCast™, Heidi J. Ellsworth sits with Miguel Pena and Jacque Ince from H.B. Fuller to discuss the pivotal role sustainability plays in today's construction industry, particularly in the metal sector. Their discussion highlights how ...
What makes a winning snow guard system?
By Rocky Mountain Snow Guards. Here's what the roofing professionals have to say about building a winning snow guard system. Roofing contractors across the country know that it’s essential to install a snow retention system in certain geographic areas… and especially with specific types of roofing like synthetics, metal, slate and concrete. ...
Understanding the art and science of concrete coating systems
By Jesse Sanchez. From airplane hangars to residential garages, the choice of coating can make or break your concrete. In this CoatingsCast™, Karen Edwards discusses the intricacies of concrete flooring applications with Jeffrey Wells, director of sales for ICP's APF Polymer Surfaces group. While many associate coatings primarily ...
The importance of making roofs winter-ready
By Emma Peterson. Not only do snow retention systems protect homeowners, but they also protect contractors’ reputations. The goal of snow retention systems is to keep snowpack on a roof, rather than letting it slide off in uncontrolled amounts. This has a multitude of benefits for the homeowner, from as ...
Fostering customer loyalty
By Jessica Bravo. Spread the word, APOC is offering a Contractor Pro Loyalty Program! In a recent episode of CoatingsCast, Heidi J. Ellsworth sat with Kyle Infante and Anthony Martin from APOC to discuss the importance of strong partnerships in the roofing industry. Kyle noted, "Customer loyalty is really a ...
Elevate your roofing business with this 2024 Benchmark Report
By Jesse Sanchez. Insightful data and actionable strategies set to transform the roofing industry. In this Read, Listen, Watch (RLW)™ webinar, host Heidi J. Ellsworth sat down with Leap’s, Katy Pusch, to discuss Leap’s 2024 Home Improvement and Remodeling Benchmark Report. This report is packed with data-driven insights tailored to help ...
Win more jobs with roofing technology
By Jessica Bravo. Delivering innovative roofing technology solutions with RoofSnap. In this Roofing Road Trips® episode, Heidi J. Ellsworth sits down with Ryan Eves and Jim Mallers to discuss strategies for excelling in roofing sales and how the integration of sales technology is proving to be a game-changer. RoofSnap, ...
