Expert Conversations
Visualizing success
By Anna Lockhart. Project visualization software can save contractors time, money and resources while simultaneously securing more sales! In a recent episode of the Roofing Road Trips® podcast, host Karen Edwards sat down with Brad Finck of Renoworks to discuss the brand’s innovative technologies and their mission to revolutionize ...
Simplifying construction with smart solutions
By Dani Sheehan. With a customer-first approach and strategically located facilities, AWIP is built to support contractors with high-performing, sustainable insulated panel systems. In a recent episode of Roofing Road Trips®, Karen Edwards sits down with Greg Lusty, president and CEO of All Weather Insulated Panels (AWIP), to explore how ...
Leadership lessons from Rocky Bleier
By Dani Sheehan. Learn what it means to lead with grit, responsibility and vision – from the NFL to the jobsite. In a recent episode of the Contractor Outlook Newscast, Heidi J. Ellsworth sat down with Rocky Bleier, former American professional football player, decorated Vietnam veteran and successful construction company ...
Technical training is taking center stage
By Jesse Sanchez. Learn how hands-on experience is shaping the future of roof coatings across the country. As roofing manufacturers race to meet growing demand for high-performance coatings, BITEC is doubling down on hands-on technical training to ensure the success of their products in the field. In this episode of Roofing Road ...
Building culture, not just filling seats
By Jesse Sanchez. Zeroing in on candidate compatibility to drive long-term success. In this episode of Roofing Road Trips®, Tony and Kristin Case of Hi-Peak Staffing Solutions discuss a frequently overlooked factor in the hiring equation: company culture. While resumes highlight skills, they argue, it’s the “vibe” that often determines ...
A library of knowledge at your fingertips
By Emma Peterson. MRA’s website has a wealth of knowledge and connections for homeowners and contractors alike. Just last year, the Metal Roofing Alliance (MRA) relaunched their website with a fresh look and new content. The main goal of this refresh? Building a one-stop library of resources that not only ...
Bringing clients' visions to life with Central States
By Emma Peterson. From design tools to quoting systems, this platform can help you simplify even the most complex workflows. In a new episode of MetalCast, Megan Ellsworth talked with Zach Coats and Delton Rhodes of Central States Manufacturing about their new digital platform – Central Link. This platform provides ...
Finding a voice in roofing sales
By Jesse Sanchez. Former opera singer helps contractors fine-tune sales strategy with data and storytelling. In this episode of Roofing Road Trips®, the conversation hits an unexpected high note; opera. But Pam Torrey, director of marketing at Ingage, isn’t just talking about music. She’s breaking down the art of building ...
Building trust from the roof down
By Jesse Sanchez. Relationship-first customer service sets Bone Dry apart in commercial roofing. When Jeanne Boyd talks about customer service, she doesn’t lead with sales or marketing tactics — she leads with something simpler, more personal. “My dad has never made a cold call in his life,” Jeanne said in ...
Improving the lives of contractors with technology
By Emma Peterson. Dataforma has dedicated decades to developing software that makes roofing workflows more efficient and manageable. Technology has truly revolutionized the way the roofing industry and society at large function. In this Roofing Road Trips®, Karen Edwards chats with Brian Cook, the senior VP of Dataforma, to learn ...
