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Your one-stop-shop from estimating to installation

Westlake One-Stop-Shop
May 6, 2024 at 3:00 p.m.

By Dani Sheehan. 

Learn how the new Unified Steel Material List Generator can speed up your estimating process and start installing stone coated metal today. 

In a recent Lunch & Learn, Heidi J. Ellsworth sits down with Mitch Heitsch of Westlake Royal Roofing Solutions to talk about the new Unified Steel Material List Generator (MLG). Simplifying the estimating process, the MLG integrates seamlessly with roof measurement software solutions to provide an accurate product list so you can start your project. Download the learning guide, grab your team and expand your offerings after this informative webinar!  

The learning objectives of this discussion are threefold: define stone coated metal roofing for those unfamiliar with the product, introduce the material list generator estimating tool and explain the technology of stone-coated metal.  

Mitch begins the discussion with an interesting history lesson, sharing, “So, stone coated metal roofing was developed as a byproduct of World War II... You had the big shiny metal roofs on these Quonset huts. The problem was, they were big targets for bombers. And so, they would coat these metal roofs in a tar substance and throw dirt, rock chips, anything they found around there to help camouflage it.” Aside from deterring the bombers, they found that this extended the metal roof's life. 

Stone coated metal has versatility in its installation depending on what profile you’re using, but it requires a greater material list than the traditional asphalt shingle roof system. Mitch explains how this affects not only the estimating process in these projects but also gathering the right materials: “Other roofing products might be very simple on the surface in the sense that, if I need to get my shingles, I might get them from over here, my underlayment I might get over here, and then my nails and things I might get from a different source. One of the big benefits of Westlake Royal Roofing Solutions is that we have pretty much a one-stop-shop.” 

The MLG is an interactive tool that auto-generates all the parts and pieces needed in the roof system from underlayment to the screws you need and more. Since it’s a little more extensive, Mitch continues, “When you're talking about putting together this material list, having an accurate system and something that doesn't take a lot of time is going to be key to promoting this product.” 

Westlake Royal Roofing Solutions provides everything you need to make it a seamless process from estimating to installation. Read the transcript or Watch the webinar to learn more about stone coated metal installation estimating. 

You could win lunch on us when you send a photo of you and/or your team watching the Lunch & Learn! And one lucky viewer will receive an RCS Box of Love!

About Dani

Dani is a writer for the Coffee Shops and AskARoofer™. When she's not writing or researching, she's training for trail races and working on her yoga teaching certification.



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