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RCS Influencers

rcs-influencers-succession-planning-december2017-cotney

Creating a Business Succession Plan Involves More Than Just Determining a Successor

RCS Influencer Trent Cotney says there are four key factors to developing a solid business succession plan. The most important step in business succession planning, regardless of industry, is to start planning early. There are four key factors applicable to roofing company owners when developing a succession plan: Choosing a successor Determining which ...


rcs-influencers-succession-planning-december2017-lavalley

Developing a successful succession plan takes time but it’s important

RCS Influencer Alison LaValley says a succession plan must account for the unique needs of your business and family because it empowers you to leave a lasting legacy. Succession planning can be a complex undertaking that’s filled with questions. For example: When do you want to transition out of your ownership ...


rcs-influencers-succession-planning-december2017-stone

Succession Planning Should Be an Open Discussion

RCS Influencer Jennifer Stone says that contractors should take advantage of the resources that exist to help with succession planning. Succession planning is such an important topic, yet many family owned business seem to just avoid the subject. I’ve never been in a family business and only have experience in the ...


Charles Antis - Training

RCS Roofing Influencer Charles Antis Discusses Why Training is Important and It’s Not What You Think!

"It's all about training, especially in the next generation of survival of companies." Antis states, "We believe in training on every level. I'm super excited about the NRCA, Reed Ribble, our current CEO, is bringing in certification and education in a big level and we will sign our people up to ...


rcs-influencers-advertising-november-holenick

No Advertising Budget? Stick with the Basics for Success

RCS Influencer Mark Holencik says there are lots of ways to get your name and message out without spending a lot of money on an advertising budget. As the saying goes, I am Chief Cook and Bottle Washer. Advertising will be the last thing that gets my attention, time and money. ...


Be Creative, Use Free Digital Resources and Show Up

RCS influencer Charles Antis says that social media is key to maximizing advertising on a small budget. Read Video Transcribed: Hi. This is Charles Antis for Roofers Coffee Shop and this month’s question is, "How do advertise with a small budget?". That’s a great question because we all started having to figure that out. ...


rcs-influencers-small-advertising-budget-november-contney

How to Maximize and Supplement Your Small Advertising Budget

RCS Influencer Trent Cotney says it’s important to take advantage of free resources that assist in getting your message out with a small advertising budget. There are many creative ways to remain at the forefront of potential customer’s minds when you have a small budget – or even no budget. It ...


rcs-influencers-charging-more-november-ellsworth

Tips for Advertising When You Have a Small Budget

RCS Influencer Heidi Ellsworth says you need to start now! There are many ways to look at advertising for roofing companies that are on a small budget. In fact, today there are many ways to get in front of customers in an economical way that were not there even ten ...


rcs-influencers-charging-more-october2017-lavalley

10 Tips on How to Sell at Higher Prices

RCS Influencer Alison LaValley shares great tips from NRCA contactor members on how they sell at higher prices. Often, the impediment to selling at higher prices is the perception of value. The question is … what do YOU do to justify the higher price that your customers perceive as something worth ...


rcs-influencers-charging-more-october2017-Holenick

Selling at a Higher Price Means Thinking in a New Direction

RCS Influencer Mark Holencik says that to sell at a higher price than your competitors, you have to know your competition and it’s not who you think it is. First, you have to find out who your competition really is and most likely it’s your own mind. Ten percent of people will ...


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