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Guest Blog
23 Marketing Mistakes Roofers Make – Mistake #12 Not Responding to Bad Reviews
By Art Unlimited. Working in the roofing industry for over a decade has allowed Art Unlimited the opportunity to identify the dead giveaways that hurt a business’s marketing. Each week, we’ll be sharing those common mistakes. Mistake #12. Not responding to bad reviews. This includes good and bad reviews. Good reviews are your ...
Meet Avid Hunter and Roofing Contractor Chad Strander
Asphalt Life blog interviewed some of the Atlas Roofing family’s hunting enthusiasts. Chad Strander, Office Manager of Strander Roofing and Seamless Gutters LLC in Lodi, Wisconsin grew up in a hunting family. The first time he could deer hunt was at 11 years old and he’s been hunting for the past ...
23 Marketing Mistakes Roofers Make – Mistake #10 Not Having a Clear Training Process
Working in the roofing industry for over a decade has allowed Art Unlimited the opportunity to identify the dead giveaways that hurt a business’s marketing. Each week, we’ll be sharing those common mistakes, like not having a clear training process. By Art Unlimited. Training all staff to know your processes is incredibly ...
Providing Safety for Women In Construction
Key safety measures for creating a safe working environment for women in the construction trades. by Rob Foote, Roofing Risk Advisors, LLC. As increasing numbers of women enter the construction trades, concerns about their health and safety are growing. In addition to the primary safety and health hazards faced by all construction ...
Meet Avid Hunter and Roofing Contractor Dave Reynolds Jr.
Asphalt Life blog interviewed some of the Atlas Roofing family’s hunting enthusiasts. Dave Reynolds Jr. is the President of Schaefer & Co., in Troy, Ohio, and started hunting when he was 13 years old. “I hunt because I like to eat the wild game, to be part of wildlife conservation, to ...
The First Step You Must Take to Grow Your Construction Business
We believe that if we can help companies create the right habits within their sales process, then we are doing our job in helping the industry become more successful. By Followup CRM. Let’s begin the conversation of what we believe is the first step to building a successful construction sales organization that ...
23 Marketing Mistakes Roofers Make – Mistake #9 Not Answering the Phone
Working in the roofing industry for over a decade has allowed Art Unlimited the opportunity to identify the dead giveaways that hurt a business’s marketing. Each week, we’ll be sharing those common mistakes like not answering the phone. You would think this would be a no-brainer, but you would be surprised ...
The Roofing Industry's Voice was Heard in Washington on National Roofing Day
Traveling to D.C. allowed us to feel the power behind the collective voice, the impact of talking directly to policymakers about the issues that face the lives of the people in the roofing industry. By Antis Roofing and Waterproofing. Jesus Zermano, Field Supervisor at Irvine, California-based Antis Roofing and Waterproofing, was indecisive ...
3 Easy (and Cost-Effective) Ways You Can Be An Environmentally Sustainable Roofer
By AccuLynx. The environment is a hot-button topic these days, and roofers more than most contractors know how the weather can impact the bottom line of a business. As the ideology and demands of homeowners shift towards environmentally sustainable materials and practices, “going green” can give you a competitive edge within your ...
23 Marketing Mistakes Roofers Make – Mistake #8 Having Camera Phobia
Working in the roofing industry for over a decade has allowed Art Unlimited the opportunity to identify the dead giveaways that hurt a business’s marketing. Each week, we’ll be sharing those common mistakes such as having camera phobia. By Art Unlimited. People process visuals 60,000 times faster than words, and pictures ...
