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RCS Influencers - June 2025

A computer keyboard with flags that read “network, like, tweet, share.” In the bottom right is Patrick Cochran’s photo

Building your roofing brand online

RCS Influencer Patrick Cochran says that, when used properly, social media can be a great source to build up a professional roofing brand. Roofing professionals can use social media in many ways to reach new clients and engage with their community. We have social media pages where we post organic content ...


RCS Melissa Chapman June Make social media work

Make social media work for you

RCS Influencer Melissa Chapman says that in today’s competitive market, social media is no longer optional; it’s essential. For roofing professionals, it's one of the most cost-effective and impactful ways to build brand awareness, attract new clients and foster trust within your local community. But how do you make it work ...


RSCI Wendy Marvin June

A contractor's guide to weather-related disaster response

RCS Influencer Wendy Marvin says disaster response separates prepared contractors from the unprepared. Weather-related disasters strike with increasing frequency and intensity, creating unprecedented demand for construction and restoration services. For contractors, these events present both significant opportunities and substantial challenges. The difference between those who thrive and those who merely survive ...


RCSI Ashley Pietsch - June 2025 - Using social media to build stronger roofing brands and communities

Using social media to build stronger roofing brands and communities

RCS Influencer Ashley Pietsch shares six tips to leveraging social media in the roofing industry! In today’s digital landscape, roofing contractors who aren’t using social media are missing out on one of the most powerful tools to grow their business. Whether you’re a one-crew operation or a large regional company, social ...


RCSI - Wendy Marvin - January 2015 - Building stronger relationships as roofing professionals in 2025

Building stronger relationships as roofing professionals in 2025

RCS Influencer Wendy Marvin shares how elevating your business approach, appearance, customer relationships and community presence helps you distinguish yourself in a crowded marketplace. In the competitive roofing industry, success isn't just about quality workmanship — it's about developing strong relationships and elevating professionalism. As we navigate 2025 (and beyond), roofing ...


Using social media to grow your roofing brand

Using social media to grow your roofing brand

RCS Influencer John Kenney says that social media is more than a digital billboard; it's a strategic channel for branding, engagement and lead generation. A strong social media presence is no longer optional in today's competitive roofing market. It's essential. Whether you are a residential contractor working in local neighborhoods or ...


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