The Competitive Edge: How ProFund is Changing the Game for Salespeople with John DeRosa

We all know that most homeowners research a contractor online BEFORE they make a buying decision, but how great would it be if the contractor could research their prospect? Wouldn’t it be great to know if your prospect is a comparison shopper or someone who wants the highest quality or only the best brands. How might it help you to know – before you meet with them – whether they have a high or low Upsell score, they’re looking for the latest trends or simply focused on the best value? Join us for an informative session that shows you how ProFund is using homeowner data, property data, weather insights and integrated financing to change the way contractors sell. You’ll learn practical, ready-to-use strategies that put you in the best position to earn trusted advisor status, become the contractor of choice and escape the price-driven sale.

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