Jenny Yu, Writer & Reporter
Instant estimates close deals faster
By Jenny Yu. Renoworks Pro helps contractors present design options and pricing in one seamless experience. In this episode of Roofing Road Trips®, Karen Edwards spoke with Jenni McMorran of Renoworks to discuss how Renoworks Pro’s Instant Estimator is helping contractors present designs and pricing together to streamline the sales ...
Why choosing the right fastener matters
By Jenny Yu. One contractor explains why K9 Fasteners is their choice for building safer, longer-lasting outdoor structures. Fasteners may be small components, but their impact on long-term performance is anything but minor. In a recent episode of From the Ground Up™, host Karol Weyman sat down with Mark ...
Veteran surprised with free new roof
By Jenny Yu. One Montana family won a contest put on by their local roofing company, receiving the much-needed gift of a new roof. When Cheryl and Marty Ash of Billings, Montana, received a surprise visit from YellowBall Roofing and Solar, they thought it was simply news that they ...
Rompiendo estereotipos, construyendo carreras
By Jenny Yu, traducido por Alberto Torres. Una empresa de techado organizó un día para que jóvenes conocieran los oficios. El 10 de Julio del año 2025, Red Dog’s Roofing realizó su primer Community Roofing & Trade Day en Gardner, Massachusetts. El objetivo del evento fue mostrar a los jóvenes ...
Neighbors helping neighbors
By Jenny Yu. Rebuilding Together Philadelphia provides free home repairs to make homes safe for seniors and healthy for kids while securing assets for the next generation. “Think about what home means to you,” Stefanie Seldin, president and CEO of Rebuilding Together Philadelphia, says in a 6abc feature. “It ...
“Realmente necesitábamos una victoria”
Por Jenny Yu, traducido por Alberto Torres. Disfruta esta conmovedora historia de dos compañías de techado que ayudan a un veterano que necesitaba un techo nuevo. Bone Dry Roofing y Owens Corning han tenido una larga relación de proveedor‑contratista. Este verano, se unieron para un tipo de colaboración diferente. Durante ...
Thatch roofs: The roofs of fairytales
By Jenny Yu. Explore the whimsical world of William Cahill’s thatch roofs! There’s something fairytale-like about a roof made of straw or reeds. After Snow White flees from her evil stepmother, she escapes into a forest of friendly creatures who lead her to the seven dwarfs’ hidden woodland cottage: ...
Modernizing retail with metal
By Jenny Yu. An MBMA case study highlights a new model for flexible, experience-driven retail. As retail developers grapple with declining foot traffic and rising vacancies fueled by e-commerce, a new development model is gaining traction. According to the Metal Building Manufacturers Association (MBMA)’s 2022 Commercial Communities Case Study, ...
Strengthen contractor success through interactive training
By Jenny Yu. Through Fluid Applied Roofing (FAR)’s immersive training program, contractors gain product knowledge and hands-on fluid-applied roofing application experience. Fluid Applied Roofing (FAR) is taking a hands-on approach to contractor education with a training program designed to blend technical expertise with real-world business strategy. Through its ...
The simplest formula for success in roofing
By Jenny Yu Dave Harrison, industry veteran and consultant, shares insights on how to build a long, purposeful career in the industry. In this episode of Roofing Road Trips®, Heidi J. Ellsworth spoke with industry veteran Dave Harrison to reflect on a career defined by innovation, relationships and purpose-driven growth ...
