Dani Sheehan, Content Strategist
Top November articles: Winter’s wrath, gorgeous architecture and durable roofing products
By Dani Sheehan. Don’t miss the most read stories from last month on AskARoofer™! Last month’s articles highlighted a recurring theme throughout the industry: severe weather. With the coming winter months, homeowners are frantically decorating their homes for the inevitable visit from the relatives, crossing off the long list of ...
The creativity and entrepreneurial spirit of a career in roofing
By Dani Sheehan. Discover how a career in roofing sparks innovation, fosters growth and creates lasting impact. The roofing industry carries several misconceptions from hard labor and repetitive tasks to the idea that there’s little room for growth. But in the latest episode of People Make Roofing, hosts Luke McCormack ...
Positive development to secure workforce development reforms
By Dani Sheehan. After passing the House with bipartisan support, your voice is needed to urge Congress to support the passage of A Stronger Workforce for America Act before the end of the year. Each year during Roofing Day in D.C., roofing professionals meet with lawmakers on Capitol Hill to advocate for ...
Uncover the mysteries of metrics
By Dani Sheehan. Understanding your year-end metrics is key to positioning your business for sustainable growth and maximizing your ROI. As 2025 approaches, it’s time to evaluate your company’s performance and prepare for a stronger, more profitable year ahead. Join us for our upcoming CoatingsTalk®, sponsored by Jobba Trade Technologies, ...
Building better school environments
By Dani Sheehan. Register to attend one of these events for K-12 school construction insights and gain valuable knowledge about the long-term performance of educational facilities. Are you looking to take control of your property’s performance, sustainability and long-term value? Tremco Roofing’s upcoming School Success Series is geared toward all ...
How cover boards enhance roofing performance and longevity
By Dani Sheehan. Installing cover boards not only improves resilience but also extends the life of the roof. Discover how gypsum cover boards protect building systems from fire and impact damage, and other threats. Cover boards play an important role in improving the overall performance and resilience of a building ...
7 reasons to keep this 5-gallon pail on hand
By Dani Sheehan. From small repairs to preventative maintenance, this roof coating enhances the performance and longevity of flat or low-slope systems. If you’re looking to invest in your service department, you need the best products on hand for efficient repairs and maintenance. Low solid rubberized silicone roof coatings offer ...
Mental health is a safety concern
By Dani Sheehan. By addressing mental health as a core component of safety, the roofing industry can reduce risks and build a culture of resilience and care that benefits both workers and employers alike. When we think about safety in the construction industry, the conversation often centers on visible hazards: fall risks, ...
Bigger, better, bolder: IRE is taking over San Antonio!
By Dani Sheehan. From networking to innovation, see what’s new at this year’s expo and why you won’t want to miss IRE 2025. Get ready for the premier roofing and exteriors event of the year! The International Roofing Expo (IRE) 2025 is heading to San Antonio, Texas, from February 19-21, 2025, at ...
Dispelling the pesky little voices in our head
By Dani Sheehan. A roadmap to better leadership starts with dumping the HeadTrash. Learn how to silence self-doubt and build stronger teams in this intriguing newscast. In a recent Contractor Outlook Newscast episode, Heidi J. Ellsworth meets with Renie Cavallari, award-winning author and speaker about the mental health of today’s ...
