Dani Sheehan
Day 2: Student competitions, educational sessions and the NRCA awards ceremony at IRE 2025
By Dani Sheehan. With a packed schedule of educational sessions and networking events, make sure you plan ahead for IRE 2025! You probably already have your walking shoes and business cards on your packing list for the International Roofing Expo (IRE) 2025 – but have you packed your peppermint mints? ...
Designing your business and climbing mountains
By Dani Sheehan. Don’t just throw out numbers and hope you can grow your business – take the steps to design a business that aligns with how you want to live your life. For many contractors, the roofing industry operates on a cycle of one-time transactions – find a customer, install ...
The Pareto principle and scaling your business
By Dani Sheehan. ServiceCon 2025 is your chance to learn from industry experts and connect with contractors who are transforming their service departments. Have you registered for ServiceCon 2025 yet? If you’re looking to start or grow your service department, this is the conference you can’t afford to miss. Designed specifically for ...
Hiring for success
By Dani Sheehan. Learn how to identify talent, retain employees and build a strong hiring strategy with these expert insights. In a recent RoofersCoffeeShop® Lunch & Learn, Heidi J. Ellsworth sat down with Lorna Rojas and Gaetano Mastroianni from Tremco Roofing and Weatherproofing Technologies Incorporate (WTI) to discuss one of the most ...
Navigating lead generation with changes to the TCPA
By Dani Sheehan. Instant Roofer is preparing for changes to the TCPA to protect contractors and homeowners alike. Editor’s note: The information contained in this article is for general educational purposes only and should not be construed as legal advice. Business owners are strongly encouraged to consult with legal counsel to ensure ...
Lessons from the World Championships of Young Roofers
By Dani Sheehan. The World Championships remind us that roofing is more than building – it's building connections, sharing experiences and honoring a craft that spans the world. In November 2024, the U.S. made its debut at the World Championships of Young Roofers hosted by the International Federation for the Roofing Trade ...
Level up your service department
By Dani Sheehan. ServiceCon 2025 is your opportunity to learn from industry leaders and build your service department, and your company, for scalable success. Are you registered yet for ServiceCon 2025? Join other roofing professionals committed to excellence in service this March 12-14 in Houston, Texas, and exchange ideas, share success stories ...
Unlock revenue growth at IRE 2025
By Dani Sheehan. Don’t miss this presentation to learn how digital innovation can transform your roofing business. The International Roofing Expo (IRE) is back for 2025, and as always, it’s going to be an unmissable event for roofing and exteriors professionals. This February 19-21, 2025, in San Antonio, Texas, IRE remains the ...
Addressing the challenges of talent acquisition
By Dani Sheehan. From rethinking recruitment to leveraging the right partnerships, Chris’s approach will help you take a step toward winning the war for talent in the roofing industry. Labor shortages are a pressing challenge across industries, and roofing is no exception. In a recent episode of our Contractor Outlook Newscast, workforce ...
Kick off Super Bowl Sunday with the ultimate tailgate
By Dani Sheehan. Get ready for the big game with SRS Distribution’s Pregame Tailgate Party! It is officially playoff season, and Super Bowl LIX is just weeks away! This year’s game, scheduled for February 9, 2025, at Caesar’s Superdome in New Orleans, Louisiana, promises to be lively. Will the Kansas City Chiefs ...
