Dani Sheehan, Content Strategist
Expanding the innovation envelope
By Dani Sheehan. See how Gaco delivers simplicity, speed and sustainability to roof restoration. Trade show season is in full swing, and one question always seems to surface on the exhibit floor: What’s new? Contractors are after faster installs, easier applications and products that deliver results without adding complexity. At ...
Be prepared for any roof repair
By Dani Sheehan. PSC’s patch and repair solutions are designed for quick fixes and emergency service calls so you can act fast when your customers call. The best roofing crews aren’t just skilled; they’re prepared. Having the right products on hand can turn a potential problem into a quick, professional ...
Making a splash on the expo floor!
By Dani Sheehan. Connection and innovation came to life in Las Vegas as OutdoorCoffeeShop™ made its trade show debut at the 2025 Pool, Spa, Patio and Deck Expo with a week full of inspiration, collaboration and community spirit. The 2025 International Pool, Spa, Patio and Decking Expo (PSP) was buzzing ...
Restore, protect and win: Your chance to score a free roof coating
By Dani Sheehan. Enter now for your chance to win and see why Ever-Silic HS is the silicone coating trusted by contractors nationwide. Looking for a reliable, high-performance coating to extend the life of your next roof restoration? Now’s your chance to experience the power of Ever-Silic HS, the silicone ...
Secure your spot in paradise
By Dani Sheehan. Progressive Materials is bringing back their unforgettable customer trip. Find out how to qualify before the approaching deadline. Progressive Materials (PM) is heading back to paradise, and there’s still time to join them! The November 15 deadline to qualify for PM’s 2026 customer trip is fast approaching, ...
Get a grip on safety and performance
By Dani Sheehan. Work faster and safer while providing homeowners with stronger protection when you use this APOC underlayment. In roofing, every layer matters. Underlayment is not only a secondary barrier against the elements, but it’s also a safety tool, a time-saver and a long-term investment in the integrity of ...
Designing the perfect path
By Dani Sheehan. Guide homeowners toward the right steppingstone walkway to harmonize personality and place. The proper garden path invites pause, guides curiosity and defines how people experience a space. For homeowners, a steppingstone walkway can become the most personal element in their landscape — the rhythm of the stones, ...
Protection beneath every roof
By Dani Sheehan. APOC’s next-generation synthetic underlayment helps build a stronger, more reliable roof system from the ground up. Beneath every shingle, tile or metal panel lies an underlayment – a critical secondary barrier that helps keep moisture out, boosts system performance and ensures long-term durability. In a recent episode ...
Empowering the future of women in construction
By Dani Sheehan. Industry professionals can go beyond the jobsite to make a lasting impact by supporting youth programs and fostering genuine human connections. For TRA Snow and Sun, empowering women and investing in the next generation fuels innovation, credibility and long-term growth. As Mindy Dahlquist, business development manager at ...
Be ready for any repair
By Dani Sheehan. From routine maintenance and emergency repairs to detailed work on a specialty system, stock your truck with these essentials. Whether it’s an emergency leak, detailing a silicone-coated roof or sealing penetrations in the rain, having the right repair materials in your truck makes all the difference. KARNAK ...
