Cotney Consulting Group
When Disaster Strikes, Here Are 5 Ways You Can Help
By Dani Sheehan. Hurricane season arrives unexpectedly every year. When a homeowner is unprepared or the weather proves too unpredictable, see how you can prevent further distress by providing relief. According to the National Oceanic and Atmospheric Administration (NOAA), the 2023 Atlantic hurricane season, which runs from June 1 to ...
The Psychology of Selling in the Roofing Industry: Why People Buy
By John Kenney, Cotney Consulting Group. If you're a roofing contractor, understanding the motivations behind your customer's decisions can elevate your sales and service delivery. When it comes to the intricacies of sales, Brian Tracy's "The Psychology of Selling" is considered one of the paramount resources in the world. Dive into chapter ...
Business Intelligence and Data: What you Need to Know
By Dani Sheehan. In an era of endless data, business intelligence can help you evaluate your company’s success and reach your benchmarks. In August’s RLW® from RoofersCoffeeShop®, Heidi J. Ellsworth sits down with Eugene Zukowski of Jobba Trade Technologies, John Kenney of Cotney Consulting Group and Trent Cotney of Adams ...
The Future of Technology: Hottest Trends in the Metal Construction Industry
By Dani Sheehan. By incorporating new technologies into your metal business, you can better manage your operations, expand your marketing reach and improve employee training. The industry is buzzing with the latest and greatest technology to add to your business. In an episode of MetalTalk, Heidi J. Ellsworth sat ...
Cultivating High-performing Teams: A Comprehensive Approach to Leadership and Team Management - Part Two
By John Kenney, Cotney Consulting Group. Learn how you can create a work environment that thrives on promoting innovation and continuous learning. Part 1 of this article series focused on constructing a successful team, emphasizing the importance of leadership, hiring the right team members and building an effective team through strong leadership, ...
Safeguarding Roofing Projects: A Leader's Role in Upholding Safety Measures
By John Kenney, Cotney Consulting Group. Here's how roofing industry leaders can uphold important safety requirements. The inherently demanding and risky roofing industry requires an elaborate planning strategy to minimize hazards and ensure a safer work environment. The essence of this planning goes beyond allocating crews, tools and materials. It includes prioritizing ...
Building Succession Plans in Roofing: Navigating Generational Change While Keeping Bonds Intact
RCS Influencer John Kenney says that by creating succession plans, roofing contractors can ensure the generational transition is seamless. In the roofing industry, many businesses are family owned, spanning multiple generations. As such, generational changeovers are not merely about business continuity but are also deeply personal. The challenge lies in ensuring ...
Leveraging Reviews and Software Solutions in the Roofing Industry
RCS Influencer John Kenney says that review tools can help roofing contractors manage the narrative around their brand. In today's digital age, online reviews are the lifeblood of local businesses. This is especially true for roofing contractors, whose reputation can significantly influence a customer's decision. The contemporary roofing contractor now has ...
Join R-Club Today to Register for the Peer Forum
By Anna Lockhart. Meet quarterly with fellow business owners and roofing professionals from across the country to engage in meaningful conversations about relevant business and marketing initiatives. R-Club has launched a new, confidential peer forum for business owners and key company managers in the roofing and home improvement ...
Scaling up With BI: Business Strategies for Roofing Companies - PODCAST TRANSCRIPTION
Editor's note: The following is the transcript of a live interview with Eugene Zukowski from Jobba Trade Technologies, John Kenney from Cotney Consulting Group and Trent Cotney from Adams and Reese. You can read the interview below, listen to the podcast or watch the webinar. Heidi J. Ellsworth: Welcome to this ...
