RCS Influencers - September 2025
Building a sustainable future: How roofing contractors can lead the way
RCS Influencers Ashley and Seth Pietsch say that sustainability is more than just a trend — it’s a pathway to growth and differentiation. Sustainability is no longer just a buzzword in the roofing industry — it’s becoming an expectation from clients, regulators and communities. For contractors, embracing sustainable practices is ...
Sustainability sells
RCS Influencer Trent Cotney says that a lot of private investors are looking for sustainability as part of whatever pitch they get. Editor's note: The following is a transcript of a conversation between Alex Tolle and Trent Cotney, partner of Adams and Reese. You can listen to the interview or read ...
It all comes back to culture and mindset
RCS Influencer Randy Chaffee says there's a lot of room as business leaders in your community to lead the way towards sustainable, community-focused initiatives. Editor's note: The following is the transcript of a live interview with Randy Chaffee of Source One Marketing, LLC. You can read the interview below, listen to ...
Enhancing supply chain communication for flawless roofing project execution
RCS Influencers Ashley and Seth Pietsch say that effective supply chain communication is more than a logistical concern — it is a strategic imperative. In the roofing industry, operational efficiency depends heavily on timely material delivery, accurate order fulfillment and proactive coordination among multiple stakeholders. A breakdown in communication with any ...
How sustainability becomes your commercial roofing differentiator
RCS Influencer Tammy Hall says contractors who develop comprehensive sustainability capabilities across multiple systems, supported by manufacturer partnerships and compelling sales tools, will capture increasing market share. At Reroof Partners, we've observed how sustainability requirements vary significantly across markets. Whether you're operating in environmentally progressive coastal regions or traditional Midwest territories, ...
Can you have a sustainability conversation?
RCS Influencer Wendy Marvin says you don't need to master sustainability to benefit from it. Here’s the thing about sustainability that drives me crazy: we’re all waiting to have it “perfectly figured out” before we’ll even talk about it with customers. I get it. It feels like this massive, impossible goal ...
Sustainability can become a business advantage for roofing contractors
RCS Influencer John Kenney says, when approached strategically, sustainability becomes a natural extension of quality work, not a separate initiative. Today's owners and designers often incorporate more environmentally responsible construction practices into their design requirements. What does this mean for roofing contractors? It can be both a challenge and an ...
Be 1% bigger and better every day
RCS Influencer Trent Cotney says scaling a business means taking a step back and looking inward. Editor's note: The following is a transcript of a live interview with RCS Influencer Trent Cotney, partner of Adams and Reese. You can read the interview below, listen to podcast or watch the recording. Alex Tolle: ...
