Jesse Sanchez, Writer
Filling the industry’s workforce gaps
By Jesse Sanchez. Tackling the industry’s labor shortage by connecting contractors with the specialized talent they need to succeed. The roofing industry has long grappled with a shortage of skilled professionals, but Luke McCormick, CEO of Roofing Talent America, is tackling the issue head-on. In this interview with Megan Ellsworth at the ...
Breaking language barriers: How roofing companies can build stronger teams
By Jesse Sanchez. Clear communication is essential for ensuring job site safety, retaining skilled workers and maintaining profitability. At the Western Roofing Expo, Roofing Road Trips® host Heidi J. Ellsworth sat down with Monica Vornbrock and Melissa Chapman, co-founders of The GLO Group, to discuss how communication challenges, especially language barriers, are ...
From the ground up
By Jesse Sanchez. A leader in post-fabrication finishing shares insights on craftsmanship, AI and the future of production. Fifteen years ago, Everette Hickman stepped into the coatings industry as a general laborer. Today, he plays a pivotal role in business development at Finishing Dynamics, a company known for its expertise in post-fabrication ...
Registration now open for CRRC’s Annual Meeting
By Jesse Sanchez. Industry leaders will gather to explore advancements in cool surface technology and celebrate innovation. The Cool Roof Rating Council (CRRC) is gearing up for its highly anticipated 2025 Annual Meeting, set to take place on June 11 at the Kimpton Hotel Fontenot in New Orleans, Louisiana. This year’s theme, ...
Elevating roof longevity and performance
By Jesse Sanchez. Discover how these coatings are revolutionizing roof protection with a versatile, high-performance product line designed to extend the life of existing roofing systems. The roofing industry is evolving and BITEC is at the forefront of this transformation with the launch of its StormBreaker brand. In this episode of Roofing ...
Maximizing roof longevity: The power of proactive inspections
By Jesse Sanchez. Experts express the necessity of proactive inspections in preventing costly roof repairs and extending the lifespan of roofing systems. The commercial roofing industry is shifting towards a more proactive approach in managing roof deficiencies and industry leaders like those from Greenwood Industries, Best Roofing and Jobba Trade Technologies are ...
Roofers’ choice: Tubos' 5-inch vent extension earns top honors
By Jesse Sanchez. TUBOS' 5-inch vent pipe extension gains industry recognition for its innovation, durability and seamless integration in commercial roofing. TUBOS, Inc. has once again cemented its position as an industry leader in roofing solutions with its latest innovation — the 5-inch diameter vent pipe extension. Recognized as the "Roofers' Choice" ...
How individual coaching can transform roofing professionals
By Jesse Sanchez. Discover how individual coaching is helping roofing professionals boost leadership skills, improve team collaboration and drive business success. In the ever-evolving roofing industry, technical skills and business acumen alone aren’t always enough to guarantee success. Leadership development, team collaboration and personal growth are critical to achieving long-term success. That’s ...
The future of roofing: Why solar is becoming essential for contractors
By Jesse Sanchez. Discover why industry experts believe solar is the future of roofing and how contractors can seamlessly integrate it into their business for long-term success. In an episode of Roofing Road Trips®, a panel of industry experts discussed the necessary tools to seamlessly integrate solar solutions into roofing businesses. Hosted ...
The counteroffer conundrum
By Jesse Sanchez. Properly weighing the risks and rewards of counteroffers is crucial for both employees and employers. When a valued employee hands in their resignation, a counteroffer is often the employer's knee-jerk reaction. But is it truly a solution or just a temporary fix? In this episode of Roofing Road Trips®, ...
