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Heidi J. Ellsworth- RCS Influencer, HJE Consulting, Chairperson for National Women in Roofing

Heidi J. Ellsworth, is a partner with  She has been working in the roofing industry since 1993 and has held positions with Malarkey Roofing, Carlisle Construction and EagleView Technologies, Heidi also founded her current roofing-focused sales and marketing consulting group in 2015, HJE Consulting.

Ellsworth is a contributor to Professional Roofing and Western Roofing, Siding & Insulation Magazine that focuses on marketing tactics for roofing contractors.  She is also a regular contributor to Midwest Roofer and Florida Roofing Magazine.  She currently consults with the National Roofing Contractors Association and National Roofing Partners.  She also serves on the boards of Western States Roofing Contractors Association and Florida Roofing and Sheet Metal Contractors Association and recently helped found the National Women in Roofing Council, where she now serves as chairperson for the organization.

Latest Podcasts

Roofing Road Trip with Ashley and Seth

Roofing Road Trips with Heidi Welcomes Seth and Ashley Pietsch of Integrity Insurance & Bonding Inc.

S2: E31 Insurance in the New Normal RoofersCoffeeShop welcomes RCS Influencers Ashley and Seth Pietsch, Vice President and President of Integrity Insurance & Bonding Inc. to Roofing Road Trips with Heidi.  Integrity Insurance & Bonding Inc was formed in 2018 by Seth and Ashley who both saw the need in roofing for ...
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Heidi and Vickie Show Until you Walk in their Shoes

Heidi and Vickie Show- Until you Walk in their Shoes

S1:E12 Heidi and Vickie talk about hard-hitting subjects in this episode including diversity, inclusion, and recognizing one's ignorance. They discuss the importance of the National Women in Roofing Association, and the Black Lives Matter organization as well as the Coffee Shop's number one moto, "roofing respect". Listen to this installment of ...
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Heidi and Vickie Show Survey Says...

Heidi and Vickie Show- Survey Says...

S1: E11 On this week's installment of The Heidi and Vickie Show, the partners talk about the yearly trend survey available on Heidi and Vickie share the results of this survey and talk about what they mean. Listen to this episode to learn more about the views of the roofing ...
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Latest Webinars

Owens Corning - Webinar this Friday - Understanding Important Trends for Success in the New Normal

Understanding Important Trends for Success in the New Normal – Your Future Customers(Part 2)

Date: July 9, 2020 Time:12:00 pm ET In part two of this two-part webinar series, Heidi J. Ellsworth of RoofersCoffeeShop® continues to share current trending demographics within construction and roofing that are influencing the financial success of roofing contractors.  This second webinar focuses on the consumers of tomorrow.  In the first webinar, ...
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Coffee Conversations - With Our Guest Greta Bajrami, CEO and Founder of Golden Group Roofing

With Our Guest Greta Bajrami, CEO and Founder of Golden Group Roofing

S:1 E:9 How is the roofing industry in the North East?  Greta Bajrami, CEO and founder of Golden Group Roofing located in Westborough, Massachusetts joins Heidi J. Ellsworth, RCS Partner for Coffee Conversations with updates. Greta migrated to the USA at the age of 9 from Tirana, Albania growing up in ...
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DaVInci -When Design Meets Safety

Architectural Design Meets Wildfire Safety – Understanding Roofing Fire Testing

Heidi J. Ellsworth, RCS Partner, welcomed Zach Stopyro and AC Galeon of DaVinci Roofscapes to RoofersCoffeeShop's May 2020 Read Listen Watch (RLW) presentation on wildfires and roofing.  With wildfires growing every year, it is more important than ever to choose roofing products that can help deter fire.  This RLW reviews the importance ...
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