Dani Sheehan, Content Strategist
Supporting service contractors: The evolution of RepairBoss®
By Dani Sheehan. See how BITEC is strengthening contractor confidence through a growing lineup of durable repair solutions. As BITEC, Inc.® approaches its 40th anniversary in 2026, the company is marking the milestone with a renewed vision for the future. Under the leadership of President Joel Shealey and CEO David ...
Earn double points on repair products!
By Dani Sheehan. Stop by APOC’s booth at IRE to watch live demos, talk repairs and start earning double points on the products you already love and trust. Roof repairs are a constant on the job. For a limited time, APOC Contractor Pro Program Rewards members can earn double points ...
A brew-tiful opportunity to win!
By Dani Sheehan. General Coatings Manufacturing Corp wants to hear from you, and the coffee’s on them! Another year in roofing means long days, early mornings and plenty of lessons learned along the way. As the industry looks ahead to 2026, General Coatings Manufacturing Corp wants to hear directly from ...
The next evolution in inline sports surfaces
By Dani Sheehan. With heightened durability, sport-specific color options and weather-ready chemistry, Street Ice® helps contractors deliver results that hold up season after season. As demand grows for reliable, low-maintenance sports surfaces, contractors need coatings they can trust to perform under pressure. California Sports Surfaces has recently introduced Street Ice®, ...
Naturally stunning siding solutions
By Dani Sheehan. You’re already on the roof. Why not own the walls too? With your crew, your client base and your trusted reputation, adding LP® siding could be your easiest upsell yet. Helping your homeowners starts with understanding what it is they want. LP Building Solutions makes that simple ...
Inside a GAF training session with the NWIR Seattle Council
By Dani Sheehan. GAF recently hosted a hands-on training event offering attendees the opportunity to work with single-ply products and innovative equipment. The Coffee Shops™ crew members Brenda Littau and Caitlin Ieng recently joined the National Women in Roofing (NWIR) Seattle Council at the GAF Roofing Academy in Lakewood, Washington, ...
Celebrating coatings content from 2025!
By Dani Sheehan. From fluid-applied roofing to green roofs and cutting-edge estimating tools, 2025 was a year of innovation and education across the coatings industry. From industry-shaping insights to on-the-ground interviews at the biggest trade shows of the year, 2025 was full of standout stories across the roofing community. This ...
Building the next generation of roofers in Southern California
By Dani Sheehan. Through workforce development programs, RCASoCal is creating opportunity, elevating the profession and ensuring roofing has a strong future in the region. It’s no secret that the roofing industry has increasingly felt the strain of a shrinking workforce. Retirements are accelerating, fewer young people are entering the trades ...
A safer, simpler way to repair modified bitumen
By Dani Sheehan. See why contractors are turning to cold-process adhesives like KARNAK 66 for SBS modified system repairs. Modified bitumen systems are built to last, but even small defects and splits can create a pathway for water and ultimately lead to bigger, more expensive problems. The question is not ...
Coatings designed, tested and manufactured under one roof
By Dani Sheehan. EVERROOF provides contractors with dependable products, consistent pricing and the expertise needed to confidently specify and install long-lasting coating systems. Backed by more than 30 years of coatings manufacturing experience and a unique, vertically integrated structure, EVERROOF is built to help contractors deliver durable, cost-effective solutions without ...
