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Post: Turning roofing reps into trusted advisors
By Jesse Sanchez.
Turning roofing reps into trusted advisors by equipping them with a video-driven platform that builds homeowner trust, streamlines sales conversations and tracks performance.
In a sea of roofing innovations featured at this year’s International Roofing Expo (IRE), one company’s pitch stood out for its simplicity and sales-savvy impact. Sales ...
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Post: Revolutionizing roofing sales
By Jesse Sanchez.
Transform roofing sales with interactive presentations, real-time analytics and automation to help contractors close more deals and build lasting customer trust.
At the 2025 International Roofing Expo (IRE), technology took center stage, with companies looking to transform how business is done with the latest innovations. Among the industry leaders ...
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Post: Safety meets innovation: Turning heads at IIBEC 2025
By Jesse Sanchez.
Highlighting long-term fall protection solutions — and why consultants are taking notice.
At the 2025 International Institute of Building Enclosure Consultants (IIBEC) convention, The Coffee Shop™ Sound Stage sponsored by IB Roof Systems had a busy day of interviews, one of which was with Leading Edge Safety. Heidi J. ...
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Post: Navigating operational efficiency during economic variability
By Anna Lockhart.
Meet with fellow business owners and roofing professionals from across the country to engage in meaningful conversations about relevant operational concerns and strategies during these uncertain times.
Join in on this exclusive, confidential peer forum created for roofing industry business owners and company managers ...
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Post: U.S.A. designed, engineered and built: Van Mark Products
By Emma Peterson.
Learn the history of one of the leading manufacturers in the metal bending tool sector.
In February 2025, The Coffee Shops™ had the honor of welcoming Van Mark Products into our community. Van Mark is known as a leader in the construction tool industry with a wide portfolio of ...
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Post: Behind the steel: How design flexibility is redefining metal buildings
By Jesse Sanchez.
Custom aesthetics meet function in the evolving world of metal construction.
In this episode of MetalCast™, host Karen Edwards sat down with Central States Manufacturing leaders Jennifer Davis and Ahmed Abdelaal who peeled back the layers of what makes today’s pre-engineered metal buildings (PEMBs) more than just utilitarian shells. ...
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Post: Fuerte y claro: Una oportunidad para ser escuchados
Por Jessica Bravo.
Un enfoque en los retos laborales y la reforma fiscal que impulsa el crecimiento en la industria del techado.
En este episodio de La Voz de los Ruferos, Jessica Bravo conversa con Tupac De La Cruz, un líder influyente en la industria del techado, sobre la importancia de asistir ...
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Post: Supporting both your team and clients after a disaster
RCS Influencer Patrick Cochran says that giving support to his team with materials for their homes, or services is always a priority.
As a retail contractor that does not do much insurance work, when a storm hits, we focus on supporting our existing clients and then work on building new business ...
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Post: An IRE tradition: New product release from Leister
By Emma Peterson.
Meet the Vacuum Plate, the newest roofing product from Leister and your best friend when working with membranes.
If you’ve been around at different events and conferences this trade show season, you probably have seen our incredible crew running soundstages and hosting panels. But did you know ...
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Post: Building a new blueprint
By Emma Peterson.
Learn how Erica Reed is redefining leadership and the industry.
Meet Erica Reed, Elite Contruction Solutions’ incredible VP of multi-family and commercial sales. In this role, Erica oversees all sales strategy for the multi-family and commercial projects. But her story didn’t start with roofing. She recently (February ...
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Post: Managing moisture before it becomes a callback
By Emma Peterson.
Learn how SlopeShield Plus SA stops moisture and protects the building envelope.
The last thing any contractor wants to hear is that there is moisture intrusion in a project that they thought was finished and they need to go back to fix it. This type of callback is a ...
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Post: Why service should be the cornerstone of your business
By Jesse Sanchez.
Industry experts will share how putting service first can drive growth, loyalty and lasting success in the roofing industry.
In an era where customers expect more than just a good product, service has become the ultimate differentiator. But what does it actually take to make service the foundation of ...
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Post: Building smarter: A revolution in metal construction
By Jesse Sanchez.
A new approach to construction design is letting contractors do more with less — faster, smarter and with a sleek digital twist.
In this episode of Roofing Road Trips®, host Megan Ellsworth sat down with Melissa Dunson to explore how Central States Manufacturing is pushing the envelope far beyond ...
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Post: A return to trust: Rewiring the home improvement experience
By Jesse Sanchez.
In a world of vague estimates and three-quote norms, one roofing veteran is betting on transparency — and homeowners are listening.
Before Patrick Fingles became the CEO of Leap, a leading software platform in the home improvement sector, he was a contractor trying to survive in the roofing industry. ...
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Post: La voz hispana en la industria: De la exposición al reconocimiento
Por Jessica Bravo.
Consejos de expertas para mantenerse actualizado en la industria del techo.
En un episodio de La Voz de los Ruferos, Itzel Najera conversó con Teresa Ramirez de Southeast Contracting Services y Amparo Sancen de Latinos En Roofing, quienes compartieron valiosos consejos sobre cómo aprovechar al ...
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