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Post: The value of investing in long-term customer relationships
By Jenny Yu.
Relationship marketing helps contractors unlock more value from every customer by driving referrals, 5-star reviews and repeat jobs in a competitive market.
For many home improvement contractors, marketing efforts stop once the job is complete. Felipe Ros, president and co-owner of gFour Marketing, believes ...
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Post: The next big opportunity in wind uplift protection
By Jesse Sanchez.
The growing case for stronger rooftop equipment attachment in today’s wind conditions.
As wind events intensify across the country, Anchor Products is urging the roofing community to look beyond the membrane and focus on the equipment that often drives loss. On this episode of the Roofing Road ...
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Event: Nudura Basic Installation Training (Knoxville, TN)
Nudura's one-day training program teaches participants basic Nudura ICF installation skills for concrete homes and light commercial structures. Led by a certified Nudura installation specialist and experienced ICF installer, we'll break down the installation process, work through common building scenarios that arise in the field, and explain how our unique ...
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Event: Nudura Basic Installation Training (Marquette, MI)
Nudura's one-day training program teaches participants basic Nudura ICF installation skills for concrete homes and light commercial structures. Led by a certified Nudura installation specialist and experienced ICF installer, we'll break down the installation process, work through common building scenarios that arise in the field, and explain how our unique ...
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Classified Listing: Explore Tremco’s training opportunities
Whether you want to learn about products, see how building materials are developed/produced, try your hand at building an assembly in the lab, collect AIA continuing education credits or attend a seminar, Tremco has a training for you!
There are three main ways to engage with Tremco’s training:
On the ...
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Post: Seeing beyond sales
By Emma Peterson.
An eye‑opening RLW explores how accurate, big‑picture financial data helps contractors uncover errors, correct course and grow with confidence.
Roofing is a busy and competitive market. It is easy to fall into the trap of managing your business on a day-to-day basis. And while this method keeps ...
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Post: Proving strength in metal roof retrofits
By Jesse Sanchez.
How retrofit testing is redefining metal roof performance and why documented, real-world structural testing is essential.
Metal building owners are asking a more direct question than they did a decade ago. The issue is no longer simply whether a roof can be replaced, but whether the existing ...
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Post: Coffee Conversations LIVE from SPFA 2026
Join CoatingsCoffeeShop® for a live Coffee Conversations at SPFA, sponsored by HandiFoam, as we bring together industry leaders to explore the forces shaping spray foam in construction. From growth across roofing, insulation and specialty applications to emerging innovations and evolving building codes, this discussion dives into what contractors need to ...
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Post: Finding your path through mentorship
By Emma Peterson.
A conversation on mentorship, opportunity and finding a career in roofing
In a new episode of Roofing Road Trips®, we had the opportunity to host Chase Huang and Damien Holloway, the student champions of the 2025 SkillsUSA roofing competition, along with their mentor Tim Stephens, vice ...
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Post: Construyendo comunidades más fuertes
Por Jessica Bravo.
Lee este artículo para conocer cómo, con esfuerzo y buena voluntad, todo es posible.
En este episodio de La Voz de los Ruferos, Jessica Bravo conversa con Gabriel Pinilla, de Adams & Reese, sobre cómo la firma está empoderando a contratistas latinos y a dueños de pequeñas ...
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Post: Going above and beyond with new metal equipment
By Jenny Yu.
MetalForming is expanding its equipment portfolio with new roll forming and architectural fabrication solutions designed to meet growing demand.
As metal construction continues to grow across the industry, manufacturers and contractors are looking for equipment that can meet their expanding operational visions. MetalForming is responding to that ...
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Post: Opening new doors, 65 years later
By Jenny Yu.
MFM Building Products starts its anniversary year strong at IRE 2026.
At the 2026 International Roofing Expo, Karen Edwards caught up with David Delcoma, operations manager of MFM Building Products Corp., about the company’s 65th anniversary. David, who just celebrated his own milestone of 15 years ...
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Post: A restoration system built with contractors in mind
By Dani Sheehan.
Discover a simpler approach to roof restoration that saves time, labor and headaches with every installation.
Roof coatings offer a valuable way to extend the life of aging roof systems, allowing building owners to avoid costly tear-offs while restoring performance, improving energy efficiency and adding years of ...
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Post: GAF and Rhoden Roofing launch scholarship for Wichita students, strengthening Kansas’ trades workforce
This effort is part of GAF Community Matters, the company’s social impact initiative focused on making a positive difference as neighbors and partners in the community
Rhoden Roofing, a Wichita-based roofing company, has partnered with GAF, North America’s largest roofing and waterproofing manufacturer, to establish the Rhoden Roofing & GAF ...
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Post: Ladies, all aboard the NWIR cruise!
By Jenny Yu.
The 2026 NWIR Florida Retreat sets sail for the Bahamas from April 10-13 for a nautical networking experience.
It’s time to cast off your stress and soak up some sun at the 2026 NWIR Florida Retreat!
National Women in Roofing (NWIR) of Central Florida is hosting ...
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