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Strike the Homebuilding Market While it’s Hot

MARCO Homebuilding Market
August 1, 2021 at 6:00 a.m.

By MARCO Industries. 

There are more residential opportunities than ever before thanks to the COVID-spurred homebuilding boom. 

The pandemic’s impact across all industries has been significant, and the construction industry is no different. Both residential and commercial construction has been affected by COVID-19, with the latter suffering through delayed, shuttered, or flat-out cancelled projects. Residential homebuilding, on the other hand, has been flourishing as more and more buyers move away from urban areas and into single-family homes.  

Employment levels in the residential construction sector are back to pre-pandemic levels, but the Associated General Contractors of America says nonresidential construction has only recouped 60% of the jobs lost from February to April of 2020. 

That means more residential opportunities for metal roof installers. It also means many commercial contractors have been soaking up excess demand for housing jobs as they pivot away from their bread and butter. Residential is hot right now, and you can take advantage by going straight to homeowners or even partnering with commercial contractors who now need help with their residential roofing. 

Either way, it’s a good time to secure work and to bolster your reputation with quality workmanship and only the best metal roofing ventilation and accessories. Using solutions from the Marco Weather-Tite™ System will ensure your customer — whether the homeowner or a company you’re contracting for — is satisfied with their roof’s performance. It also gives you ammo to promote yourself: be proactive in promoting the energy savings, the warranties and the made-in the-USA quality of the Marco products you use. They could help seal the deal for a metal roof installation or tip the scales in your favor over a competitor.  

As we’ve seen over the past year, things can change quickly. So, strike while the market is hot. Get out there and sell! 

Learn more about MARCO Industries in their RoofersCoffeeShop® Directory or visit www.MarcoIndustries.com

Original article source: MARCO Industries



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