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Industry-Wide Survey Results About Reroofing Market Are In!

PIMA Industry Wide Survey
August 29, 2021 at 6:00 a.m.

By Polyisocyanurate Insulation Manufacturers Association (PIMA). 

Second 2021 Quarterly Market Index Survey reveals reroofing opportunities have improved.  

Over 300 participants across North America, including Canada, shared their opinions and thoughts on the state of the reroofing industry this past July. The second Quarterly Market Index Survey for Reroofing is part of an industry-wide push to collect more data on the reroofing market.  

This push for more information comes from trade associations, including IIBEC, the Asphalt Roofing Manufacturers AssociationCanadian Roofing Contractors Association, Chemical Fabrics & Film Association Inc., EPDM Roofing Association, National Roofing Contractors AssociationNational Women in RoofingPolyisocyanurate Insulation Manufacturers AssociationRoof Coatings Manufacturers Association and Single Ply Roofing Industry.  

Participant profile 

Participants in the survey included contractors (67%) and consultants (33%) whose firms’ annual gross revenues ranges from less than US$1 million (21%) to more than US$100 million (4%). Most respondents either provide a blend of low-slope and steep-slope roofing services (46%) or work on low-slope roofs exclusively (42%).  

All regions of the United States and most Canadian provinces were represented (there were no respondents from Saskatchewan, Manitoba, or Newfoundland and Labrador). 

Key findings 

Overall, the survey results suggest that opportunities in the reroofing industry have improved or held steady when compared with business in the same quarter of 2020: 

  • More than half (54%) of respondents said that the number of customer inquiries to their firm had increased; 29% indicated that they were fielding the same number of inquiries, and 17% said inquiries had declined.  

  • Project contracts increased by more than 25% for 16% of respondents and rose between 5% and 25% for another 38% of participants. About one-fourth (28%) of the 294 individuals who answered this question reported no change from last year, and 17% said they had fewer project contracts this year. 

Data comparing business in the first and second quarters of 2021 revealed similar patterns:  

  • Customer inquiries increased for 53% of respondents, did not change for 31%, and declined for 16%. 

  • Project contracts were up for 53% of participants, did not change for 33%, and were down for 15%. 

The final survey question addressed project backlogs as of July 2021. Roughly one in five respondents (19%) reported no project backlogs. The rest reported backlogs of one to two months (37%), three to four months (20%), five to six months (14%), and more than six months (9%). 

Sign up to receive email updates about future surveys today.  

Learn more about PIMA in their RoofersCoffeeShop® Directory or visit www.polyiso.org.



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