RCS Influencers - September 2023
Ways to Sell Creatively – Setting Yourself Apart From Your Competitors
RCS Influencer Wendy Marvin says that creativity goes a long way to selling your company to a potential customer. A personalized experience leaves your customer with a good impression of you. Over the years, we’ve noticed similarities between customers that assist us in identifying what they value and therefore how to ...
Building Succession Plans in Roofing: Navigating Generational Change While Keeping Bonds Intact
RCS Influencer John Kenney says that by creating succession plans, roofing contractors can ensure the generational transition is seamless. In the roofing industry, many businesses are family owned, spanning multiple generations. As such, generational changeovers are not merely about business continuity but are also deeply personal. The challenge lies in ensuring ...
Leveraging Reviews and Software Solutions in the Roofing Industry
RCS Influencer John Kenney says that review tools can help roofing contractors manage the narrative around their brand. In today's digital age, online reviews are the lifeblood of local businesses. This is especially true for roofing contractors, whose reputation can significantly influence a customer's decision. The contemporary roofing contractor now has ...
Turning a Business Into an Employee-owned Company
RCS Influencer Rae Fistonich outlines her company's transition into becoming an employee-owned company. I'm not sure how other companies are doing it but here at Chinook Building Envelope Services, six years ago our CEO, who doesn't have any children, started working on his succession plan by turning our company into an ...
Using EOS to Create a Succession Plan
RCS Influencer Steve Little says that by adopting the Entrepreneurial Operating System (EOS), his business had found more structure for things like succession planning. KPost Roofing & Waterproofing started ten years ago planning for succession working with Kevin Kennedy and Jow Bazzano of Beacon Exit Planning. Six years ago we adopted ...
