Tracey Donels
I help commercial roofing companies improve their end-user client experience while maximizing their sales and gross profit margins. In my fifteen years of commercial roofing service experience, I grew an $800k service operation into a $8.5M operation while increasing margins by fifty percent. Now I use my experience and knowledge to help others improve their service operations and thus improve their entire companies.
In my work I emphasize making the most of every minute: for your employee, for your client and for you. In addition to customer-centric processes and procedures, I specialize in construction management using technology to further the accessibility of information for commercial roofing customers.
Speaker topics:
- Untapped Roofing Revenue year round
- The power of peer groups in the roofing industry
- Building or growing a Service Department that out performs your install division
- Longterm business planning/Planting seeds today for future revenue beyond tomorrrow
- Creating elite Repair & Maintenance Depts by focusing on customer service and repeatable processes. (Let’s get your service department, which may currently operate like a food truck, to operate with the effiecency of a Chick-fil-A drive-through.)
Contact Tracey Donels directly.
About Service First Solutions
We know the hurdles faced when growing a Service Department for a commercial roofing company. For more than 25 collective years, we filled each of the roles commonly found in the service side of the low-slope industry. During those years spent devoted to the Service Department, we curated the keys to building and developing a successful service department. Now as Service First Solutions, we are helping contractors of all sizes achieve success by establishing and cultivating a dedicated service department. We offer a wide variety of services to combat the range of struggles faced when trying to build and/or develop a successful service department.
Latest Spanish Content
Asegura tu agenda para WRE 2026
Por Emma Peterson, traducido por Alberto Torres.
El evento de este año se acerca rápidamente, con el primer día programado para el 27 de septiembre de 2026, y queremos ayudarte a crear la agenda ideal para aprovechar al máximo tu experiencia.
El Western Roofing Expo (WRE), patrocinado por la Western ...
View Content
¡Gana tu pase para la Western Roofing Expo 2026!
Por Emma Peterson, traducido por Alberto Torres.
Participa para tener la oportunidad de acceder a sesiones educativas de primer nivel, eventos para establecer contactos, almuerzos y una de las exposiciones comerciales más importantes de la industria.
RoofersCoffeeShop® se ha unido a Western Colloid para enviar a cinco profesionales a la ...
View Content
Buy Online
Let's get down to business and train your waterproofing team!
As a Service First Solutions (SFS) peer group customer, there's a special training opportunity waiting for you in both English and Spanish! With hands-on classes in the morning to site visits in the afternoon, SFS can make a waterproofer out of ...
Read More
