Jesse Sanchez, Writer
The hidden science of sealants, fasteners and flashings
By Jesse Sanchez. The true strength of a metal roof isn't what meets the eye, it's what's out of sight that matters. What makes a metal roof truly reliable isn’t its sleek surface or sharp lines; it’s the hidden components underneath. According to ASC Building Products, long-term performance depends on ...
Uber for labor
By Jesse Sanchez. How one startup’s tech solution is transforming sub-crew hiring in the roofing industry. Carlos Carballo, co-founder of Labor Central, joined host Heidi J. Ellsworth in this episode of Roofing Road Trips®, to share how his tech-driven platform is tackling one of the industry’s most persistent and growing ...
A quiet powerhouse shaping the future of metal construction
By Jesse Sanchez. Employee ownership, unmatched logistics and a customer-first ethos drive a national brand with a local touch. In this Roofing Road Trips®, host Megan Ellsworth digs deeper into what truly sets Central States Manufacturing apart and the answers might surprise even industry veterans. What started in 1988 with ...
How spray polyurethane rescued a convention giant
By Jesse Sanchez. A shortage, a storm zone and a supersized roof challenge led to a high-stakes rethink. When the New Orleans Ernest N. Morial Convention Center, the sixth largest in the nation, needed a roof restoration, traditional materials weren’t an option. Supply chain disruptions during the pandemic had choked ...
This pro-built presentation helps sales teams close faster
By Jesse Sanchez. A ready-made sales tool gives contractors a sharper edge, with no design work needed. Contractors using the Ingage Suite just got a major upgrade. Owens Corning®, one of the most trusted names in roofing, has partnered with Ingage to release a professionally built presentation now available in ...
Built to grow: Scaling a roofing service division that lasts
By Jesse Sanchez. Real growth in service doesn’t come from luck, it comes from structure, roles and readiness. For roofing contractors serious about scaling their service operations, growth doesn’t start with hiring more salespeople or buying more trucks. As covered in our last article, uncovering untapped income within your existing ...
Closing the labor gap
By Jesse Sanchez. This certification program helps contractors verify quality in an era of subcontracting uncertainty. As the roofing industry continues to battle a nationwide labor shortage, some builders are turning to a new solution: certification. In this Roofing Road Trips® podcast, host Megan Ellsworth is joined by Jared Ribble, ...
AI takes the stage at IIBEC 2025
By Jesse Sanchez. How artificial intelligence is reshaping building enclosure consulting. The International Institute of Building Envelope Consultants (IIBEC) Convention isn’t just about product showcases and networking, it’s where technology and tradition collide. One of the key elements of this convention is education sessions. Among this year’s standout sessions was ...
Roof rescue reinvented
By Jesse Sanchez. From patching in the rain to eliminating ponding water, these products are solving real-world roofing challenges. In this episode of CoatingsCast, host Karen Edwards sat down with Rick Murphy of Everest Systems to explore the company’s most innovative and surprisingly adaptable products. The latter half of ...
PVC roofing reclaims the spotlight
By Jesse Sanchez. Industry experts are revealing why durability and resilience are driving a PVC roofing renaissance. As the roofing industry sharpens its focus on long-term performance and environmental responsibility, IB Roof Systems CEO Jason Stanley spotlighted PVC as a trusted, forward-looking solution during a live Roofing Road Trips® at ...
