Jesse Sanchez, Writer
Why adhesive quality matters in synthetic turf installations
By Jesse Sanchez. NORDOT® Adhesives are designed to support durable synthetic turf, recreational and aquatic surface installations in demanding conditions. A synthetic turf system depends on more than the quality of the turf, pad and base. The adhesive holding those components together also plays an important role in the installation’s ...
Roofs that do it all
By Jesse Sanchez. With extreme weather becoming the norm, insurers and homeowners alike are turning to smarter solutions and stronger roofs. In an era of increasingly severe storms and unpredictable climate events, traditional roofing just doesn’t cut it anymore. That’s where the FORTIFIED Roof™ System steps in, not as a ...
Expanding ventilation solutions in roofing
By Jesse Sanchez. How one roofing ventilation manufacturer is strengthening industry partnerships while developing sustainable products to meet evolving market demands. At the International Roofing Expo (IRE) in Las Vegas, leaders from Roof Saver shared how relationships, product performance and strategic innovation are helping the company navigate a roofing market ...
Choosing the right low-slope roof covering
By Jesse Sanchez. Built-up roofing, modified bitumen, single-ply membranes and fluid-applied systems each offer distinct advantages for low-slope roofing projects. Understanding how each component works together is key to selecting the right low-slope roofing system. MuleHide compares the assembly to an open-faced sandwich, with the roof deck serving as the ...
Unlocking the value of commercial roof warranties
By Jesse Sanchez. Understanding warranty terms, exclusions and responsibilities can help building owners protect their roofing investments and strengthen risk management plans. Commercial roof warranties can provide an important layer of protection for a building’s roofing system, but Benchmark emphasizes that their value depends on how well owners understand the ...
Close the gap between inspection and contract
By Jesse Sanchez. A connected commercial roofing workflow can help contractors move from site documentation to signed proposals without losing critical information or momentum. Commercial roofing contractors can complete a thorough inspection and still lose the project before a proposal reaches the building owner. Centerpoint Connect helps address the breakdown ...
Why roofing underlayment is the quiet hero of weatherproof construction
By Jesse Sanchez. The first line of defense against leaks and mold might be something you never see — but absolutely need in place. When it comes to preventing costly roof failures, the underlayment isn’t just an accessory — it’s the unsung champion of every well-built roofing system. From brutal ...
Carrying a legacy forward
By Jesse Sanchez. Learn how the new owner of Wil-Mar plans to grow the company while preserving the quality, trust and problem-solving approach behind its products. For nearly 10 years, Mike Bothman knew Marianne Sumter before fully understanding the business they had built. What began as a service relationship gradually ...
Honoring decades of industry commitment
By Jesse Sanchez. Ten Canadian roofing companies were recognized for reaching 25- and 50-year membership milestones with the national association. The Canadian Roofing Contractors Association (CRCA) celebrated the lasting contributions of 11 member companies during its President’s Gala and Awards Dinner on May 29, 2026, in Québec City. Held as ...
Knowing your numbers to survive a softer roofing market
By Jesse Sanchez. Contractors must embrace data, disciplined budgeting and risk management to stay profitable in softer markets. As economic uncertainty, shifting storm patterns and evolving insurance rules reshape future demand, TAMKO leaders are urging contractors to approach data, risk mitigation and retail strategy as core business functions ...
