Jesse Sanchez, Writer
Traction and roofing demand take center stage
By Jesse Sanchez. Jeff Cole discusses Palisade® underlayments, growing interest in metal roofing and shifting market demand during FRSA 2026. Intertape Polymer Group (IPG) brought its Palisade roofing underlayment line to Florida Roofing and Sheet Metal Contractors Association (FRSA) 2026, giving contractors an opportunity to experience the material’s traction firsthand. ...
Solar and battery storage offer added resilience
By Jesse Sanchez. Homeowners can pair solar panels with battery storage to gain backup power, increase energy independence and prepare for possible utility rate changes. Solar panels can reduce a homeowner’s reliance on the electrical grid, but adding battery storage provides another level of control. O’Donnell Solar Co. helps homeowners ...
Finding the source of metal roof leaks
By Jesse Sanchez. Properly repairing failed metal roof joints can prevent trapped moisture, corrosion and premature roof replacement. According to Benchmark, metal roof panels are designed to resist water, hail, punctures, temperature changes and ultraviolet light, but the joints connecting those panels can become vulnerable when sealants are missing, damaged ...
10 ways contractors can attract and retain Gen Z talent
By Jesse Sanchez. Employers can strengthen recruitment and retention by aligning workplace practices with Gen Z’s priorities around growth, flexibility, purpose and connection. As more members of Generation Z enter the workforce, employers are finding that traditional hiring and retention strategies may not be enough to keep younger workers engaged. ...
Top August articles: Finance tips, sales insights and product innovations
By Emma Peterson. This month’s top articles all shared tips and tools to help outdoor professionals improve efficiency, strengthen profitability and stay ahead in a busy season. While August is often the backdrop to peaceful, backyard memories for homeowners, it is one of the busiest months for outdoor professionals. From ...
Bringing installation-ready accessories to FRSA
By Jesse Sanchez. Regional Sales Manager Blake Reed shares how FlashCo products help contractors save time while supporting code-compliant roofing installations. At the Florida Roofing and Sheet Metal Contractors Association (FRSA) show, FlashCo Regional Sales Manager Blake Reed joined Megan Ellsworth on The Coffee Shops™ Sound Stage, sponsored by TAMKO®, ...
The science behind stronger outdoor bonds
By Jesse Sanchez. Understanding green strength, weather resistance and application needs can help contractors reduce adhesive-related failures on outdoor projects. Outdoor installations put adhesive performance to the test. NORDOT Adhesives develops solutions for applications such as synthetic turf, aquatic installations, landscaping projects and other recreational uses that can face heat, ...
Top August articles: Innovative products, wildfire resistance, customer service and cool roofing
By Emma Peterson. Take a look at the articles that resonated most with AAR readers this August. Our editorial team here at The Coffee Shops® has been especially busy providing articles that help bridge the gap between home and building owners and the roofing world. In August 2026 ...
Cómo elegir la cubierta adecuada para un techo de baja pendiente
Por Jesse Sanchez, traducido por Alberto Torres. Los sistemas de techado multicapa (BUR), las membranas de asfalto modificado, las membranas monocapa y los sistemas de recubrimiento líquido ofrecen ventajas distintas para los proyectos de techos de baja pendiente. Comprender cómo funciona cada componente en conjunto es fundamental para seleccionar el ...
Roofing performance rises to the occasion
By Jesse Sanchez. Bring It On Roofing installed a high-performance roofing system designed to stand up to demanding weather conditions. The rugged landscape surrounding Devil’s Tower National Monument in Wyoming calls for building materials capable of handling demanding weather conditions. When the Diamond Bar needed a new roof, Bring It ...
