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Heidi J. Ellsworth, President

RCAW legislative alert: What Washington roofing contractors need to know

RCAW legislative alert: What Washington roofing contractors need to know

By Heidi J. Ellsworth. RCAW sounds the alarm on proposed legislation impacting Washington roofing contractors The Roofing Contractors Association of Washington (RCAW) is raising awareness about two companion bills currently moving through the Washington State Legislature that could have serious consequences for roofing contractors across the state. House Bill 2191 ...


RCS UK call for papers Advanced Building Skins

Call for papers announced for the 21st International Advanced Building Skins Conference and Expo

The 21st International Advanced Building Skins Conference and Expo promises another year of exceptional insight, collaborative discussion and pioneering research. The global community of building envelope innovators is preparing for one of the most influential events in the built environment. The 21st International Advanced Building Skins Conference and Expo will return ...


Toasting a decade of excellence at the 2025 NWIR Days!

Toasting a decade of excellence at the 2026 NWIR Days!

By Emma Peterson. Honor the past, celebrate the present and get ready for the future at this year’s NWIR conference! Originally conceived in 2014, but officially founded in 2016, the National Women in Roofing (NWIR)'s goal has always been to support the women “breaking by pursuing a variety ...


Roofing Alliance momentum: Building the future of roofing one milestone at a time

Roofing Alliance momentum: Building the future of roofing one milestone at a time

By Heidi J. Ellsworth. Celebrating momentum and building the future of roofing together. The Roofing Alliance continues to play a transformative role in shaping the future of the roofing industry. This fall has brought an extraordinary wave of progress as education, research, philanthropy and leadership development converge to create ...


ASBA A sport court contractor

A sport court contractor’s guide to smarter evaluation, long-term planning and USTA grant success

By Heidi J. Ellsworth. Information shared at the 2025 American Sports Builders Association (ASBA) Technical Meeting offers a practical roadmap for contractors working with aging court infrastructure. While attending the American Sports Builders Association (ASBA) Technical Meeting, CoatingsCoffeeShop™ was able to attend several classes. We want to take the opportunity to share ...


The RCMA Spring Meeting is around the corner

The RCMA Spring Meeting is around the corner

By Heidi J. Ellsworth. With education sessions, networking events and more, this meeting is a must attend for contractors around the industry. The Roofing Coatings Manufacturers Association (RCMA) Spring Meeting is where roof coatings move from a product conversation to a business strategy. Held on Monday January 19, 2026 at the ...


Nominate a veteran for a new roof!

Nominate a veteran for a new roof!

By Emma Peterson. QXO for Veterans is looking to replace the roof of 13 veterans or veteran organizations around North America at no cost. For seven years now, QXO has run an initiative to support veterans called QXO for Veterans (previously known as Beacon of Hope). In that time, ...


Heidi - Building better roofers: Why contractor programs drive growth and stability - customer

Building better roofers part 3: Why contractor programs drive growth and stability

By Heidi J. Ellsworth. Contractor programs power the future of the industry. Strong roofing companies know that success depends on people and process. The most reliable way to build a sustainable business is through consistent training and education that keeps teams skilled and motivated. Contractor programs have become the foundation ...


Heidi - Building better roofers: The business edge of certification - customer

Building better roofers part 2: The business edge of certification

By Heidi J. Ellsworth. How contractor programs help you stand out in a crowded market. The roofing industry is more competitive than ever, with contractors vying for attention in crowded markets. For many, certification is becoming the deciding factor that separates strong businesses from the rest. A recognized contractor program is ...


WSRCA seconds count toolbox safety talk

Seconds count: Why Western States roofers should become a member for safety

By Heidi J. Ellsworth. Safety must be a constant priority. WSRCA provides all the resources you need to create a safer job site and a stronger team. Roofing is a profession built on skill, strength and precision. Yet the most powerful tool we have is one we often overlook. It is time. ...


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