Emma Peterson, Senior Content Developer
Choosing the best product for your next project
By Emma Peterson. How factors like climate and durability needs determine the best roofing solution. These days, there are so many different roofing products available on the market that it can be hard to know which one to use for each project. To learn about how to make the best ...
Becoming a ROOFEREE
By Emma Peterson. Former basketball coach Trent Lovewell discusses the unlikely path that brought him to roofing and helped create the ROOFEREES brand. For the last 26 years, Trent Lovewell has worked with Weatherguard, Inc., an Omaha-based company and home of the ROOFEREES. Who exactly are the ROOFEREES? To answer ...
Four decades of insight into roofing safety
By Emma Peterson. The hidden dangers of roof degradation and the importance of building awareness, prevention and safety culture. In one of our newest episodes of Roofing Road Trips®, Megan Ellsworth hosted Gary Walpole from National Federation of Roofing Contractors (NFRC) for a discussion about safety in the roofing trade. ...
The enduring value of BITEC®’s modified bitumen roofing
By Emma Peterson. BITEC® has grown alongside the mod bit market with a focus on product quality, reliability and contractor success. The story of BITEC® has been intertwined with the modified bitumen (mod bit) market since their founding back in 1986 by Bruce Shealey. Since then, they have continued to ...
Put an end to ponding water problems
By Emma Peterson. APOC’s sloping compound makes it easier to fill low spots, improve water flow and protect roofing systems from long-term damage. Ponding water is standing water on flat or low-lying parts of a roof and, as every commercial contractor knows all too well, can cause a series of ...
Fuel your business and get a chance to win an unforgettable getaway!
By Emma Peterson. QXO’s latest promotion rewards contractors with fuel incentives and the opportunity to win a personalized vacation package for simply doing business as usual. Want to get a chance to earn when you fuel up your vehicle? QXO’s Fuel the Journey promotion is helping you “put money back ...
In the face of extreme weather, Unified Steel holds strong
By Emma Peterson. Stone Coated Roofing provides advanced protection against wind, fire, hail and long-term environmental exposure. Recently, the weather has been growing more intense with colder colds, hotter hots and higher winds. And thanks to the El Niño weather pattern in the Pacific Ocean, the extreme weather is not ...
The secret to managing commercial roofing projects
By Emma Peterson. Having the right commercial supplier is a gamechanger when it comes to avoiding costly delays and extended timelines. In the world of roofing and construction timing can make or break a project. Because if you have a subcrew scheduled, a crane booked, a building closed down and ...
Project profile: San Juan Capistrano
By Emma Peterson. Faced with increasing wildfire threats, homeowners are discovering the value of installing stone-coated steel roofing. For many people the 2025 Pacific Palisades and Eaton Fires were a harsh wake-up call to the risks of living in the fire-prone region of Southern California. And for good reason. These ...
Racing to the top
By Emma Peterson. How roofing helped Rudy Gutierrez reach a drag racing dream. Shell Roofing Solutions Group, based out of Chino, California, is known for its wide variety of services, including new roof construction, re-roofing, roof restoration, skylight retrofit, roof care and roof assessments. The company is led by president/CEO Rudy ...
