Emma Peterson, Senior Content Developer
Roofing themselves out of business
By Emma Peterson. Don Lighty and Randy Young share how quality has guided both of their careers. Recently, we sat down with Don Lighty of Lighty Roofing and Randy Young, one of Duro-Last's sales rep, for an episode of Stories from the Roof all about how a commitment to craftsmanship and quality ...
BITEC’s coatings help contractors grow
By Emma Peterson. How adding Storm Breaker™ coatings can help contractors open new revenue streams and extend customer relationships. To help contractors expand their portfolios, BITEC developed a roof coating line, Storm Breaker™. This line is perfect for both restoration and maintenance projects, having been proven to extend roof life ...
The community that defines the Western Roofing Expo
By Emma Peterson. Will Lorenz shares how the Western Roofing Expo creates meaningful connections, valuable learning experiences and opportunities for professionals throughout the roofing industry. In a new CoatingsCast™, Will Lorenz stopped by to talk about the Western Roofing Expo (WRE) which is coming up on September 27th-29th, 2026 at ...
What FMI’s latest outlook report says about the industry
By Emma Peterson. Paul Trombitas breaks down three major trends that construction professionals should pay attention to. With changing regulations and constantly evolving economic situations, it can feel impossible to make predictions or plans about the future of the industry. But just because it feels impossible doesn’t mean it ...
The roof that survived
By Emma Peterson. When fire tested a California home, the stone-coated steel roof played a key role in keeping it standing. In 2025, 471,207 acres of land in California burned in wildfires and over 23,700-acres of damaged lands from that total is attributed solely to the devastating Palisades fire. But not every ...
Project profile: Florida church
By Emma Peterson. By taking a proactive approach to roof maintenance, this church avoided costly repairs, improved performance and reduced energy costs. When the facilities team managing the Community United Methodist Church in Florida realized their 1/12 pitch roof was getting close to 12-years-old, they called McHale Roofing for help. ...
Cultivate spotlight: Matt Mika’s industry update
By Emma Peterson. From workforce legislation and trade policy to agricultural funding and advocacy efforts, Matt Mika’s address highlighted the issues shaping the future of the green industry. There are many reasons to attend industry trade shows and conferences, but one of the biggest is the opportunity these events present ...
Inside the 2026 Texas Roofing Conference
By Emma Peterson. Get ready for the largest roofing contractor conference in Texas! The 2026 annual Texas Roofing Conference is coming up at the end of October (10/21/26-10/23/26 to be precise). This conference is organized by the Roofing Contractors Association of Texas (RCAT) and provides attendees with the opportunity to attend cutting-edge ...
Building landscapes that last with Heritage
By Emma Peterson. Heritage Landscape Supply provides the products and expertise contractors need to promote vibrant, resilient landscapes. Creating a client’s dream backyard landscape takes a lot of time and effort. Not only do landscapers work alongside contractors ranging from siding specialists to hardscape installer and pool designers who all ...
Asegura tu agenda para WRE 2026
Por Emma Peterson, traducido por Alberto Torres. El evento de este año se acerca rápidamente, con el primer día programado para el 27 de septiembre de 2026, y queremos ayudarte a crear la agenda ideal para aprovechar al máximo tu experiencia. El Western Roofing Expo (WRE), patrocinado por la Western ...
