Emma Peterson, Senior Content Developer
Creating more informed clients
By Emma Peterson. RCABC’s consumer guides and FAQs help bridge the knowledge gap between property owners and roofing professionals, creating more informed conversations and better project outcomes. At the Roofing Contractors Association of British Columbia (RCABC), their team is not only dedicated to “becom the definitive source for professionals within ...
Creating career pathways
By Emma Peterson. Learn how Rising Stars is uplifting young people and connecting them to job opportunities in the roofing industry. Recently, David Hutchinson stopped by The Coffee Shops® for an episode of the Roofing Road Trips® podcast. David, who is the executive director and founder of the ...
Making valuable products, not expensive ones
By Emma Peterson. Behind the scenes of developing Versico’s innovative Temperature Sensing Gun. A couple months ago, Versico released a new product – their Temperature Sensing Gun (TSG). To learn more about this product and how it was developed, we interviewed Brian Calaman, Versico’s associate product manager. Identifying the need ...
Beat the heat with Tremco’s sealants
By Emma Peterson. Even in the hottest season, you can trust these sealants to stick. According to data from the National Oceanic and Atmospheric Administration (NOAA), July 2026 was the hottest month ever recorded in the United States (records begin in 1895). And this is not an isolated North American ...
FAQS of waterproofing part 2: Environmental factors
By Emma Peterson. This installment of Pli-Dek’s FAQ series addresses common concerns about waterproofing performance, such as cracking, slip resistance and maintenance requirements. In the first article of the FAQs (frequently asked questions) of waterproofing series, Pli-Dek experts shared practical answers to frequently asked waterproofing questions, helping contractors and property ...
Top August articles: Announcements, industry insights and more!
By Emma Peterson. From major industry announcements and scholarship awards to emerging market trends and wildfire preparedness, these were the RCS articles that got the most clicks this August. August was a month of announcements here at The Coffee Shops®! For our team, we launched a new microsite (www.RoofersCoffeeShop.ca) ...
Top August articles: Finance tips, sales insights and product innovations
By Emma Peterson. This month’s top articles all shared tips and tools to help outdoor professionals improve efficiency, strengthen profitability and stay ahead in a busy season. While August is often the backdrop to peaceful, backyard memories for homeowners, it is one of the busiest months for outdoor professionals. From ...
Top August articles: Innovative products, wildfire resistance, customer service and cool roofing
By Emma Peterson. Take a look at the articles that resonated most with AAR readers this August. Our editorial team here at The Coffee Shops® has been especially busy providing articles that help bridge the gap between home and building owners and the roofing world. In August 2026 ...
Employee classification 102: The who and how
By Emma Peterson. From branding and exclusivity to duration of work and advertising, discover the key factors that determine worker classification. With subcontractors, independent contractors and non-traditional employee roles, it can be hard to figure out how to properly classify your team. To get some clarity on employee classification, we ...
Innovation on display
By Emma Peterson. From groundbreaking products to new business solutions, expo floors connect contractors with the innovations and partnerships that drive growth. One of the most exciting parts of any industry event is the expo hall. Expo halls are typically filled with tables and/or booths showcasing the best and brightest ...
