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Emma Peterson

Exploring the science of a safer built environment

Exploring the science of a safer built environment

By Emma Peterson. This podcast from FORTIFIED by IBHS is a must-listen for anyone interested in the steps being taken to protect people and property from future natural disasters and hazards. Every roof’s first and foremost job is to protect the building and inhabitants beneath from the elements. These can include everything ...


Better outcomes at every level of the building envelope

Better outcomes at every level of the building envelope

By Emma Peterson. Learn how Gaco is expanding its portfolio to better support contractors. Gaco has a reputation as a leading provider of coatings, adhesives and sealants. In February 2025, the brand announced a broader identity that brings its entire portfolio under the Gaco name. In action, this means ...


Restore and save with Ever-Crylic®

Restore and save with Ever-Crylic®

By Emma Peterson. Learn about the sustainable and efficient restoration solution for built-up roofs. For building owners looking for a cost effective and sustainable way to restore and extend the lifespan of a built-up roof, EVERROOF offers a variety of products to get the job done through their Ever-Crylic® line. Including five ...


Celebrating architectural sheet metal craftsmanship

Celebrating architectural sheet metal craftsmanship

By Emma Peterson. Submit your sheet metal projects to MRCA’s 2025 Sheet Metal Award before June 30! Since 1949, the Midwest Roofing Contractors Association (MRCA) has been helping roofing professionals across the region build their businesses and improve the standards of their work. Today, they are still continuing that mission in a ...


Avoiding common financial mistakes

Avoiding common financial mistakes

By Emma Peterson. Get actionable advice and tips to avoid financial pitfalls in the contracting world. In a recent episode of Roofing Road Trips®, Karen Edwards sat down with Kerry Cloyd to talk about the financial side of the roofing industry. Kerry is the vice president of Customer Financial Services (CFS) at ...


Explore and engage at the 2025 Carolinas Roofing Expo and Meeting

Explore and engage at the 2025 Carolinas Roofing Expo and Meeting

By Emma Peterson. Don’t miss this opportunity to gather with like-minded professionals and learn and grow together. The Carolinas Roofing & Sheet Metal Contractors Associations (CRSMCA) is hosting their annual expo and meeting at the end of June this year! From June 25-27, professionals from around the industry will come together at ...


Creating change through committees

Creating change through committees

By Emma Peterson. Associations like ASBA create a space for companies and professionals to work together for the betterment of the whole industry. All around the roofing and larger construction industries, you will find associations. These are crucial organizations that unify professionals behind a common goal — improve the standards of quality ...


Journeys into the roofing world

Journeys into the roofing world

By Emma Peterson. Roscoe Green shares how he got involved in the roofing industry and how companies can bring in the next generation. In a new episode of Roofing Road Trips®, Karen Edwards got the chance to chat with Roscoe Green of Adams and Reese about how companies can bring more young ...


Delivering what homeowners are looking for

Delivering what homeowners are looking for

By Emma Peterson. Learn how IKO connects homeowners to the products and professionals needed to make their home renovation dreams a reality. Even as the industry experiences uncertainties, there remains a rising trend of homeowners investing in home renovations and improvements. In this episode of Roofing Road Trips®, Jack Gottesman from IKO ...


MetalVue then and now

MetalVue then and now

By Emma Peterson. Learn about how MetalVue has grown and changed since its inception with the integration of things like Roofing Passport. Sherwin-Williams developed their MetalVue program with the goal of helping manufacturers and contractors sell more metal roofs to home and building owners. Over the years since its original ...


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