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Emma Peterson

Maintaining a roof for decades

Maintaining a roof for decades

By Emma Peterson. AlphaGuard BIO is a great option for an aging roof because, with proper maintenance, it can add 20 to 30 years onto the system’s lifespan. Just a couple of months ago, Josh Johnson and Seth Schmenk stopped by The Coffee Shops™ to talk about the AlphaGuard™ (AG) BIO roof ...


Reinventing roofing sales

Reinventing roofing sales

By Emma Peterson. Roof Scout debuts on the IRE stage with eCommerce innovation. One of the best parts of trade show season is getting to see all of our industry friends, both old and new. While at the 2025 International Roofing Expo (IRE), our editor Lauren White got the chance to catch ...


Sneak a peak of the QXO Online management system

Sneak a peak of the QXO Online management system for contractors

By Emma Peterson. 3 ways you can boost your business operations with QXO.com. Managing your roofing business can be one of the most challenging parts of the job, but it doesn’t have to be that way thanks to QXO (formerly Beacon Building Products)’s online platform. This system gives you the tools to ...


Top April articles: Celebrating industry successes, kindness and insights

Top April articles: Celebrating industry successes, kindness and insights

By Emma Peterson. Count down the top 10 articles published at The Coffee Shops™ in the last month! In April we heard stories from all over the industry that inspired us, both for our next projects and for the power of our community. In an article by Coffee Shops writer Jesse Sanchez, ...


The countdown to FRSA’s convention is on!

The countdown to FRSA’s convention is on!

By Emma Peterson. Get ready for FRSA’s 103rd Convention and Expo this June! Every year, the Florida Roofing and Sheet Metal Association (FRSA) hosts the largest regional roofing show in the country. This year the event is happening at the Gaylord Palms Resort & Convention Center in Kissimmee, Florida from June 4 ...


One-stop coatings shop

One-stop coatings shop

By Emma Peterson. From the primer to the topcoat, UNIFLEX and Sherwin-Williams cover your coating needs. While the finished product of a roof coating system may look like the roof was given a white paint coat, anyone who’s worked in the coating sector knows that there’s a lot more thought, ...


Donating time, money and more

Donating time, money and more

By Emma Peterson. Sharing four stories of roofers caught in the act of doing good. There are many reasons we love being a part of the roofing industry, but one of the biggest is the incredible people we get to meet. Roofers are truly some of the most generous people, ...


Donating time, money and more

Donando tiempo, dinero y más

Por Emma Peterson, traducido por Jessica Bravo. Compartiendo cuatro historias de techadores captados en el acto de hacer el bien. Hay muchas razones por las que nos encanta ser parte de la industria de la techumbre, pero una de las más grandes es la gente increíble que conocemos. Los techadores ...


How Quarrix helps their contractors stand out

How Quarrix helps their contractors stand out

By Emma Peterson. Quarrix not only creates innovative solutions that level up the ventilation game, but also helps contractors play the sales game better. If you haven’t checked out Quarrix Building Products’ YouTube channel, you’re missing out. From providing installation tips to giving advice on “selling beyond the shingles,” there is a ...


What is an impact rating and why does it matter?

What is an impact rating and why does it matter?

By Emma Peterson. Get insight on why both contractors and homeowners should care about high impact rated shingles. Recently, Heidi J. Ellsworth got the chance to sit down with Jack Gottesman and Dyana Sweigart for an episode of Roofing Road Trips® to talk about impact ratings. This discussion was prompted from IKO ...


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