Emma Peterson, Senior Content Developer
Maintaining a roof for decades
By Emma Peterson. AlphaGuard BIO is a great option for an aging roof because, with proper maintenance, it can add 20 to 30 years onto the system’s lifespan. Just a couple of months ago, Josh Johnson and Seth Schmenk stopped by The Coffee Shops™ to talk about the AlphaGuard™ (AG) BIO roof ...
Reinventing roofing sales
By Emma Peterson. Roof Scout debuts on the IRE stage with eCommerce innovation. One of the best parts of trade show season is getting to see all of our industry friends, both old and new. While at the 2025 International Roofing Expo (IRE), our editor Lauren White got the chance to catch ...
Sneak a peak of the QXO Online management system for contractors
By Emma Peterson. 3 ways you can boost your business operations with QXO.com. Managing your roofing business can be one of the most challenging parts of the job, but it doesn’t have to be that way thanks to QXO (formerly Beacon Building Products)’s online platform. This system gives you the tools to ...
Coatings, community and what’s next for RCMA
By Emma Peterson. Get insight into RCMA’s plans for the rest of 2025. The Roofing Coatings Manufacturers Association (RCMA) has been representing asphaltic and solar reflective roof coating manufacturers and applicators for over 40 years. With more than 70 members who manufacture or supply roof coating products, RCMA continues to advance the ...
Feeling out of depth? Refresh your knowledge of pool basics!
By Emma Peterson. Understand and identify the three core features that keep a pool functioning. At first glance, a pool may seem just like a hole filled with water. But once you dive beneath the surface, it quickly becomes clear that there are a lot of different equipment and factors that go ...
Top April articles: Celebrating industry successes, kindness and insights
By Emma Peterson. Count down the top 10 articles published at The Coffee Shops™ in the last month! In April we heard stories from all over the industry that inspired us, both for our next projects and for the power of our community. In an article by Coffee Shops writer Jesse Sanchez, ...
The countdown to FRSA’s convention is on!
By Emma Peterson. Get ready for FRSA’s 103rd Convention and Expo this June! Every year, the Florida Roofing and Sheet Metal Association (FRSA) hosts the largest regional roofing show in the country. This year the event is happening at the Gaylord Palms Resort & Convention Center in Kissimmee, Florida from June 4 ...
Top April articles: Giving back to people and planet
By Emma Peterson. Take a trip down memory lane with the top articles of the last month! This month, we got to cover countless topics related to caring for your roof. In fact, our top article from the month was filled with expert tips and tricks on installing gutters in the Pacific ...
One-stop coatings shop
By Emma Peterson. From the primer to the topcoat, UNIFLEX and Sherwin-Williams cover your coating needs. While the finished product of a roof coating system may look like the roof was given a white paint coat, anyone who’s worked in the coating sector knows that there’s a lot more thought, ...
Donating time, money and more
By Emma Peterson. Sharing four stories of roofers caught in the act of doing good. There are many reasons we love being a part of the roofing industry, but one of the biggest is the incredible people we get to meet. Roofers are truly some of the most generous people, ...
