Emma Peterson
Nail down the legal side of roofing
By Emma Peterson. From LLCs to liens, get legal advice on how to structure, protect and grow your roofing business. One of the most challenging parts of working in the roofing industry might not even be happening on the roof! Navigating the legal side of the industry can be quite ...
Shining a light on modular skylights
By Emma Peterson. VELUX modular skylights: built for speed, designed for quality. A survey in 2018 found that “access to natural light and views of the outdoors” was one of the highest-ranking desires of employees in a workplace. Beyond natural light improving the aesthetic environment of a space, it also provides benefits ...
Clearing the air on attic ventilation
By Emma Peterson. Learn about Quarrix’s unique solutions for balanced attic ventilation that protects the roof’s health and lifespan. When many people think about installing a roof, they think in terms of what they want to keep out of their home, like wind, hail and rain. Blocking these elements is a big ...
Synthetic in the Southeast: A local perspective
By Emma Peterson. Learn why synthetic roofing materials are growing so popular in this region. Frank Bermudez is Brava Roof Tile’s Southeast regional manager. Brava is known for their high-performance synthetic roofing materials, with three profiles (a synthetic slate, a synthetic shake and a synthetic barrel tile). Over the last few years, ...
Sing, dance, donate: Fundraising for roofing research
By Emma Peterson. Invest in the future of resilient roofing by supporting RICOWI Foundation’s 2025 Challenge Grant! The Roofing Industry Committee On Weather Issues (RICOWI) is a nonprofit corporation devoted to researching weather topics such as wind uplift and hail impact. Their work, which was founded in collaboration with Oak Ridge National ...
Get a behind-the-scenes look at leading manufacturing plants
By Emma Peterson. This is a great opportunity for roofing professionals to learn about the products they use day-in and day-out. Throughout the year, Western States Roofing Contractors Association (WSRCA) hosts Roadshows around the country. These are exciting opportunities for roofing owners and professionals to expand their knowledge and connect with colleagues. ...
Copper is more than third place
By Emma Peterson. Learn about the beauty, durability and versatility of copper as a roofing material. In 2024, Rocky Mountain Snow Guards noted an annual growth of 20% per year for copper snow retention products in the last decade. This increase in sales for copper reflects a larger rise in the market ...
Wood you believe it’s metal?
By Emma Peterson. Meet the siding that brings the benefits of metal with the beauty of traditional board and batten. If you’ve watched any home renovation show in the 2010s, you saw the rise of the modern farmhouse firsthand. If you weren’t watching HGTV or DIY Network, these homes often featured large, ...
From the Holy Roller to solar power: The Vatican City’s green initiatives
By Emma Peterson. Following Pope Francis’ Fratello Sole motu propio, the Vatican City moves forward with the installation of more solar panels. We all heard about the Popemobile (also called the Holy Roller) going green last year as part of his initiative to move towards zero carbon emissions, but you might not ...
Spray foam 101
By Emma Peterson. Understanding the basics of what spray foam roofing is and why it is so valuable. Spray foam (SPF) is a popular new construction or re-cover option in the roofing industry, for low-slope roofs. At its core, it creates a seamless, continuous insulation layer on top of a roof deck ...
