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Growing Your Business
Ways to Sell Creatively – Setting Yourself Apart From Your Competitors
RCS Influencer Wendy Marvin says that creativity goes a long way to selling your company to a potential customer. A personalized experience leaves your customer with a good impression of you. Over the years, we’ve noticed similarities between customers that assist us in identifying what they value and therefore how to ...
Looking Ahead, In Retrospect
RCS Influencer Thea Dudley says that 2021 planning starts with self-reflection on what you learned this year. The holidays are such a wonderful time of the year. We are all a little nicer, filled with spirit of the holidays and goodwill towards everyone. This year, along with ...
Grow Profitability and Efficiency in 2021
RCS Influencer Mandy McIntyre says that 2020 challenges helped them identify areas to improve for 2021. Editor’s note: The following is an interview with Mandy McIntyre as part of our RCS Influencer Interview Series. You can listen to the interview or read the transcript below. Megan Ellsworth: Hi, ...
2021 Growth Comes from What was Learned in 2020
RCS Influencer Wendy Marvin says that the past year has made her company stronger heading into 2021. Let’s start by talking about how we got to thinking about 2021. 2020 brought in unprecedented challenges for all business owners. COVID restriction, new health requirements, government and state mandates. . . all ...
Technology Should Be in Your Growth Plan
RCS Influencer Mike Pickel says that technology and community support can help your business achieve growth in 2021. At Texas Traditions Roofing, our goal for growth includes using technology more in our business and even more so in our marketing. We are starting with our website, making improvements that will feature ...
2021 Brings Growth Opportunities for Contractors
RCS Influencer Trent Cotney says that contractors should embrace change and use it as a driver in 2021. Editor’s note: The following are excerpts from a recent Roofing Road Trips podcast. Listen to the full conversation here. I try to always look at things from a positive standpoint and ...
Adaptability is Key to 2021 Growth
RCS Influencers Seth and Ashley Pietsch say that relationships and service remain important factors for growth, but they must adjust to doing even more virtually. Going into 2021 we are excited and extremely optimistic about the future of Integrity Insurance. We are looking at 2021 as a blank slate ...
Make Your Company the Best it Can Be
RCS Influencer Marty Stout says that working hard and striving to deliver the best service is what makes a company grow. I plan to work harder than ever before. I plan to engage my team like never before. I plan to find ways to work smarter than ever before. I ...
Relationships Play a Key Role in Sustainability and Revenue Growth
RCS Influencer Rudy Gutierrez says that they started planning early and leveraged relationship to work together with clients, who are also facing challenges. Shell Roofing Solutions was positioned to have a great year in 2020, because of the performance of the market and our backlog. Then COVID-19 came and ...
Your 2021 Growth Strategy Starts With Evaluation
RCS Influencer Heidi Ellsworth says that marketing can be a key driver of growth for your business in 2021. For years, many roofing contractors’ marketing programs consisted of an ad in the yellow pages along with a good salesperson and for many it worked. But with the new age of ...
