Weather
In the face of extreme weather, Unified Steel holds strong
By Emma Peterson. Stone Coated Roofing provides advanced protection against wind, fire, hail and long-term environmental exposure. Recently, the weather has been growing more intense with colder colds, hotter hots and higher winds. And thanks to the El Niño weather pattern in the Pacific Ocean, the extreme weather is not ...
Project profile: San Juan Capistrano
By Emma Peterson. Faced with increasing wildfire threats, homeowners are discovering the value of installing stone-coated steel roofing. For many people the 2025 Pacific Palisades and Eaton Fires were a harsh wake-up call to the risks of living in the fire-prone region of Southern California. And for good reason. These ...
The backbone of a durable roof
By The Coffee Shops™. Learn why underlayment plays a critical role in protecting roofs from moisture and extreme weather. A roof is constantly exposed to harsh conditions, from intense sunlight and heavy rain to strong winds and snow loads. While roofing materials often receive the most attention, the performance and ...
Built for bigger storms: Meeting the challenge of very severe hail
By The Coffee Shops™. Featuring a high-performance gypsum core and coated fiberglass mat facer, USG Securock® Brand Weather Defense Roof Board helps commercial roofing systems stand up to hail, moisture, and fire risks. In 2018, Factory Mutual (FM) created the Very Severe Hail (VSH) designation (prior to 2018, the most ...
Look beyond the visible damage
By The Coffee Shops™. How a quick attic check can keep costly callbacks at a minimum. When storms arrive, roofing contractors often face an immediate surge in calls from homeowners seeking answers, inspections and repairs. Crews must move quickly as storm damage jobs stack up, but speed alone does not ...
Waterproofing systems for today’s toughest environments
By Dani Sheehan. Exterior waterproofing plays a critical role in storm preparedness for new and aging commercial properties. As hurricane season approaches many regions across the U.S., contractors are being asked to ensure buildings can withstand harsh weather, heavy moisture exposure and long-term environmental wear. From coastal humidity and salt ...
Spring roof checks help spot winter damage
By Jesse Sanchez. Homeowners can protect their roofs this spring by inspecting for damage, cleaning gutters carefully and working with a certified contractor. When winter weather gives way to spring maintenance, homeowners have an important opportunity to evaluate how well their roofs held up through freezing temperatures, storms and seasonal ...
Hidden strength beneath the roof
By Jesse Sanchez. Roofing underlayment plays a critical role in helping homes stand up to stronger storms, water intrusion and long-term wear. As storms become stronger, more frequent and less predictable across North America, roofing systems are being asked to do more than ever. For contractors and homeowners working with ...
When wildfire smoke reaches the roof
By Cotney Consulting Group. Wildfire smoke has become an operational concern that many Canadian roofing contractors can no longer treat as an uncommon event. By mid-July 2026, hundreds of active wildfires were burning across Canada, with elevated fire danger affecting several northern and central regions. Smoke from those fires ...
Smart roofing choices for a stronger home
By The Coffee Shops™. When it comes to investing in a roof built to last, it’s important to do things the right way. Choosing to pursue a roofing project can be scary; roofing materials and services are an investment, and while price tags and timelines may be a bit ...


















