Expert Conversations
Redefining moisture management: The SlopeShield Plus SA
By Emma Peterson. Learn the science behind how SlopeShield Plus SA keeps moisture out of the building envelope. For a new episode of Roofing Road Trips®, Chris Meyer of VaproShield stopped by The Coffee Shops™ and spoke to Karen Edwards about the issue of condensation in construction and how VaproShield addresses this ...
A whole new world: Entering the coatings industry
By Emma Peterson. Get a new, fantastic point of view on the coatings industry and the opportunities it offers contractors. The coatings industry offers a great opportunity for contractors to expand their offerings and grow their businesses. In a new Read Listen Watch® (RLW), Heidi J. Ellsworth spoke to Nick Doran and ...
Strengthening industry bonds
By Jesse Sanchez. Connecting contractors, manufacturers and raw material vendors through open communication, collaborative research and industry-driven innovation. In this Coatings Cast™, Heidi J. Ellsworth sat down with Ryan Blad, Roof Coatings Manufacturers Association (RCMA) treasurer, at the organization’s meeting in St. Paul, Minnesota, to discuss how RCMA facilitates these crucial connections. ...
Why service and maintenance are more than just repairs
By Jesse Sanchez. Roofing contractors are leveraging strategy, technology and leadership to transform their offerings into essential business drivers. Service and maintenance offerings have become the backbone of success for roofing contractors, shifting from secondary business components to essential revenue drivers. In this episode of Roofing Road Trips®, host Heidi J. Ellsworth ...
Proper attic ventilation: The key to roof longevity
By Jesse Sanchez. Learn how balancing airflow can prevent damage, lower energy costs and protect your warranty. Proper attic ventilation is critical for maintaining roof integrity, reducing energy costs and upholding manufacturer warranties. In this episode of Roofing Road Trips®, host Karen Edwards speaks with Mark Huysken, strategic account manager at Quarrix ...
Metal buildings and the future of residential construction
By Jesse Sanchez. How innovative metal structures are redefining homebuilding and affordability. In a rapidly evolving housing market, affordability, sustainability and durability have become critical considerations for homebuyers. Metal buildings, once primarily associated with industrial and commercial structures, are now emerging as a viable solution for residential construction. In this episode of ...
Hey now, you’re an all star, get your trade on, go learn!
By Emma Peterson. Tremco Rising Stars are proving that shooting stars are not the only thing to break the mold. In a new episode of Roofing Road Trips®, Karen Edwards met with Tremco’s David Hutchinson to discuss their Rising Stars Program, which he leads. The program emerged out of the summer of ...
Making space for women in roofing
By Emma Peterson. Grace Kormos shares her thoughts on roofing, education and recruitment. The roofing industry has traditionally been dominated by men, but that’s all changing as incredible women like Grace Kormos pave the way for women entering the industry today. Grace’s roofing journey began as an intern with Tremco in 2018 ...
Why choose composite?
By Emma Peterson. Composite roofing finds an ideal balance between high-performance and total cost of ownership affordability. From the significant financial investment it requires to the variety of decisions that must be made, getting a new roof is a big endeavor. But you can take away some of the stress from your ...
IIBEC convention 2025
By Jesse Sanchez. A must-attend event for roofing professionals. In this episode of Roofing Road Trips®, host Megan Ellsworth sat down with Jennifer Hogan from Pridium Engineering to discuss the International Institute of Building Envelope Consultants (IIBEC) Convention, which is set to take place March 6-9, 2025, at the Rosen Shingle Creek ...
